Matrix Food For Soft Hydrating Shampoo with Avocado Oil and Hyaluronic

Infused with Avocado Oil and Hyaluronic Acid, moisturises while cleansing and removing excess oil without stripping the necessary moisture dry hair needs. Hydrating haircare system, infused with Avocado Oil and Hyaluronic Acid, to replenish dry hair and prevent moisture loss, providing 7x more moisture for up to 72 hours when used as a system of Food For Soft Shampoo, Conditioner or Mask and Oil versus non-conditioning shampoo. Suitable for over-processed, thick/coarse, grey and heat-damaged hair. Loved... - Manufacturers part number: 18766

• Apply a coin size amount of product to wet hair, lather and rinse; Follow with Food for Soft Conditioner
• Providing 7x** more moisture for up to 72 hours*** (**instrumental test when using a System of Food for Soft shampoo, conditioner and oil vs. non-conditioning shampoo, 2022, ***consumer test)
• Loved Moisture Me Rich? Try our new hydrating system, Food For Soft. Hydrating Shampoo for all dry hair; Infused with Avocado Oil and Hyaluronic Acid, moisturises while cleansing and removing excess oil without stripping the necessary moisture dry hair needs