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Iceland Sale
These Star Buy products from Iceland have the lowest prices when compared to all the stores we've checked them against.
Iceland most searched for
- Marvel Original Dried Skimmed Milk 250g £4.00
- Cadbury White Chocolate Creme Egg, 40g £0.85
- Maltesers Milk Chocolate & Honeycomb Gift Box of Chocolates 185g 14% off£3.00
- Lindt Lindor Milk Chocolate Truffles Box 200g £5.75
- Yorkshire Tea 80 Tea Bags 250g £3.69
- Heinz Minestrone Tinned Soup 400g £1.70
- Galaxy Smooth Milk Chocolate Block Bar 100g £1.95
- Cadbury Double Decker Chocolate Bar 9 Pack Multipack 335.7g £3.00
- Cadbury Twirl Chocolate Bar 9 Pack Multipack (9 x 21.5g) 14% off£2.75
- Cadbury Dairy Milk Caramel 425ml £2.00
milk
cadbury easter eggs
chocolate boxes gifts
breakfast tea
tinned soup
single chocolate bars bags
multipacks
ice cream tubs
Iceland best sellers
- Fibre One 90 Calorie Triple Choc Cake Bars 4 x 25g (100g) 50% off£0.75
- Arctic Royal 4 Large Atlantic Cod Loins 700g £12.50
- Candy Realms Flying Saucers 40g £1.00
- Italpizza La Numero Uno Margherita 410g 50% off£1.50
- Cushelle Original Toilet Roll 32 Standard Rolls £16.00
- Persil Laundry Washing Liquid Detergent Bio 648 ml (24 washes) £3.75
cereal bars
luxury fish seafood
sweets
thin crispy pizza
toilet roll kitchen roll tissues
washing powders liquids
Which brands do Iceland stock?
| Top 20 Iceland brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Iceland | 1637 | 2.0% |
| Cadbury | 146 | 1.9% |
| Iceland Luxury | 102 | 1.0% |
| Heinz | 94 | 3.1% |
| Slimming World | 80 | 4.2% |
| Birds Eye | 75 | 3.1% |
| TGI Fridays | 73 | 2.9% |
| McVitie's | 67 | 1.4% |
| Walkers | 66 | 4.1% |
| MyProtein | 63 | 1.8% |
| Cathedral City | 54 | 0.9% |
| Kellogg's | 53 | 3.3% |
| Young's | 44 | 1.1% |
| Müller | 43 | 0.0% |
| Warburtons | 43 | 0.5% |
| Whitworths | 42 | 1.8% |
| Home | 41 | 0.0% |
| Nescafé | 41 | 0.8% |
| Coca-Cola | 40 | 0.5% |
| The Daily Bakery | 39 | 4.0% |
When is the biggest Iceland sale?
So far this year the best sale for Iceland has been the October sale with 613 items reduced and an average discount of 2.8%
Top 20 Iceland sale dates in 2024 - 2025
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 02/10/2025 | October | 613 | 2.8% |
| 01/10/2025 | October | 612 | 2.8% |
| 29/09/2025 | September | 606 | 2.8% |
| 04/10/2025 | October | 603 | 2.8% |
| 03/10/2025 | October | 603 | 2.8% |
| 05/10/2025 | October | 599 | 2.8% |
| 24/09/2025 | September | 576 | 2.7% |
| 25/09/2025 | September | 577 | 2.7% |
| 27/09/2025 | September | 577 | 2.7% |
| 26/09/2025 | September | 577 | 2.7% |
| 06/10/2025 | October | 575 | 2.7% |
| 30/09/2025 | September | 573 | 2.7% |
| 31/10/2025 | October | 563 | 2.7% |
| 29/10/2025 | October | 565 | 2.6% |
| 30/10/2025 | October | 565 | 2.6% |
| 28/09/2025 | September | 564 | 2.6% |
| 27/10/2025 | October | 551 | 2.6% |
| 23/10/2025 | October | 551 | 2.6% |
| 28/10/2025 | October | 546 | 2.6% |
| 22/10/2025 | October | 549 | 2.5% |
When is the next sale?
We are predicting the next Iceland sale to be the Autumn sale in September. 328 days to go!
When are most items on sale?
Nov 24
Dec 24
Jan 25
Feb 25
Mar 25
Apr 25
May 25
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Use the graph to see the best time of the year for discounts at Iceland
How have Iceland average prices varied over the last four years?
| Month | Average Price | |||
|---|---|---|---|---|
| 2025 | 2024 | 2023 | 2022 | |
| Jan | £2.84 | £2.85 | £2.72 | £509.95 |
| Feb | £2.82 | £2.84 | £2.81 | £505.24 |
| Mar | £2.84 | £2.80 | £2.82 | £505.62 |
| Apr | £2.86 | £2.80 | £2.88 | £560.16 |
| May | £2.87 | £2.81 | £2.87 | £290.15 |
| Jun | £2.87 | £2.80 | £2.89 | £2.55 |
| Jul | £2.88 | £2.80 | £2.87 | £2.54 |
| Aug | £2.92 | £2.81 | £2.85 | £2.54 |
| Sep | £2.98 | £2.79 | £2.91 | £2.56 |
| Oct | £2.98 | £2.79 | £2.94 | £2.59 |
| Nov | --- | £2.84 | £3.01 | £2.74 |
| Dec | --- | £2.91 | £2.99 | £2.78 |
| Key: | Lowest month | Highest month |
We monitor Iceland prices every day and have collated the average prices per month into this table.
Sheba Fine Flakes Adult Cat Food Pouch Poultry Selection in Jelly 12 x 85gSave 5%
£5.25£5.00
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