
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 229 | 8.6% |
| Hotpoint | 163 | 9.0% |
| Hisense | 144 | 18.0% |
| NEFF | 111 | 5.2% |
| LG | 106 | 19.6% |
| Smeg | 96 | 6.0% |
| Indesit | 96 | 7.5% |
| AEG | 95 | 9.2% |
| Samsung | 80 | 15.7% |
| Roberts | 55 | 1.9% |
| Beko | 55 | 8.4% |
| Siemens | 52 | 5.3% |
| Miele | 49 | 8.5% |
| Sony | 48 | 2.2% |
| Russell Hobbs | 48 | 13.5% |
| AVF | 48 | 0.0% |
| Panasonic | 46 | 2.8% |
| Rangemaster | 46 | 8.1% |
| Sanus | 44 | 4.0% |
| TCL | 44 | 15.2% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 72 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £515.80 | £580.13 | £680.76 | £643.09 |
| Feb | £532.41 | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Hotpoint HTC20 T322 UK 280l Total No Frost Integrated Fridge Freezer
TCL A300W 75inch 4K Ultra HD QLED Canvas Lifestyle TV - 75A300W
Smeg DI262D Universal Fully Integrated 13 Place Setting Dishwasher
Smeg FAB32LCR6UK 50 s Style 331l No Frost Fridge Freezer - Cream
Hisense HV673A60UK 60cm 16 Place Settings Fully Integrated Smart Dishwasher
AEG DGB3850M 5000 70cm ExtractionTech Cooker Hood - Stainless Steel
Samsung The Frame 65inch 4K Ultra HD QLED Quantum HDR Smart TV - QE65LS03FA
Edifier WH500-B Foldable Lightweight Wireless On-Ear Headphones
Hotpoint HDD6GDC2B1 Dual Fuel Double Oven Cooker - Black
TCL Q7CUK 85inch 4K Ultra HD QD-Mini LED HDR Smart TV - 85Q7CUK
Fridgemaster MQ79394ES American Style 427l Total No Frost Fridge Freezer - Silver
Indesit C YD 92D WW UK 9kg Heat Pump Tumble Dryer with Steam Technology - White
TTAP SOR-1200-WHT Sorento 1200mm Glass Top AV Stand - White
Hotpoint C HSD 82M BB UK 8kg Heat Pump Tumble Dryer with PetHairCare - Black
TTAP SOR-1600-WHT Sorento 1600mm Glass Top AV Stand - White
TCL P7K-UK 85inch 4K Smart QLED Google TV 60Hz - 85P7KUK
Hotpoint HB 93 CARE UK 9kg 1400rpm Washing Machine - White
Bosch TAT2M123GB MyMoment 2 Slice Compact Toaster - Black
Bosch TAT2M127GB MyMoment 2 Slice Compact Toaster - Beige
Bosch TAT2M121GB MyMoment 2 Slice Compact Toaster - White
Rangemaster EDDL90DFGBLK/CM1 Edge Deluxe 90 Dual Fuel Range Cooker - Black with Chrome Trim
LG GSLE81EPBD NatureFRESH American Style 641l Total No Frost Fridge Freezer - Prime Silver
Hisense BSA66346PDBGUK Hi6 BlackLine Built-In Single Oven - Black
LG NANO80A6B 75inch 4K Ultra HD NanoCell Smart TV 75NANO80A6B
Miele BLIZZARDCX1 Flex 890W 2L Vacuum - White
Hotpoint HOI4S8PM0BUK Class 4 60cm Built-In Single Pyrolytic Oven - Black
Smeg DNP83SEUK 8kg Heat Pump Tumble Dryer - White
Hisense HS622E90BUK 13 Place Setting Freestanding Dishwasher - Black
Sony BRAVIA 5 65inch 4K XR Mini LED Smart Google TV - K65XR55B
Hotpoint HDD6GDC2W Dual Fuel Double Oven Cooker - White
Haier HWD90-B14959S8NUK Series 5 Washer Dryer 9+6kg Capacity - Grey