
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 229 | 8.6% |
| Hotpoint | 163 | 9.0% |
| Hisense | 144 | 18.0% |
| NEFF | 111 | 5.2% |
| LG | 106 | 19.6% |
| Smeg | 96 | 6.0% |
| Indesit | 96 | 7.5% |
| AEG | 95 | 9.2% |
| Samsung | 80 | 15.7% |
| Roberts | 55 | 1.9% |
| Beko | 55 | 8.4% |
| Siemens | 52 | 5.3% |
| Miele | 49 | 8.5% |
| Sony | 48 | 2.2% |
| Russell Hobbs | 48 | 13.5% |
| AVF | 48 | 0.0% |
| Panasonic | 46 | 2.8% |
| Rangemaster | 46 | 8.1% |
| Sanus | 44 | 4.0% |
| TCL | 44 | 15.2% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 72 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £515.80 | £580.13 | £680.76 | £643.09 |
| Feb | £532.41 | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Bosch KIN86NSE0G Series 2 260l No Frost Integrated Fridge Freezer
Neff D5655X1GB Canopy Hood with Intensive Speeds - Silver
Liebherr CNSFD5703 371l Pure NoFrost Fridge Freezer
Bosch KIN86NFE0G Series 2 260l No Frost Integrated Fridge Freezer
Bosch SMV4HTX00G Series 4 Fully Integrated 13 Place Dishwasher
Bosch Series 8 WIW28502GB Fully-Integrated 8kg 1400rpm Washing Machine
Hisense RB327N4BCE 256l Total No Frost Fridge Freezer - Grey
Hotpoint SH6 A2Q WR UK Low Frost Tall Larder Fridge - White
Haier H3R-330WNA UK 1D 60 Series 7 Larder No Frost Smart Fridge - White
Hisense RS694N4TIE American Style 562l Total No Frost Fridge Freezer - Grey
Hisense RB327N4BBE 256l Total No Frost Fridge Freezer - Black
Bosch SMV2HTX02G Series 2 Built-In Dishwasher 13 Place Settings - White
Roberts Revival iStream 3L DAB/FM Radio with Bluetooth - Duck Egg Blue
Roberts Revival iStream 3L DAB/FM Radio with Bluetooth - Pastel Cream
Roberts Revival iStream 3L DAB/FM Radio with Bluetooth - Midnight Blue
Indesit BI WDIL 75148 UK Push&Go 7kg Wash 5kg Dry Built-In Washer Dryer
Hotpoint H8 99ADS GPOWER UK 9kg 1400rpm Washing Machine - Silver
Sage the Compact Wave Soft Close 25l 800W Microwave - Silver
Bosch WAN28258GB Series 4 1400rpm 8kg Washing Machine - White
Hotpoint HDG6GDCB1 60cm Gas Double Cooker - Black
Neff S153HTX02G N30 13 Place Fully Integrated Smart Dishwasher - Stainless
Fisher & Paykel WB60SDB1-SET 60cm Series 9 Contemporary Warming Drawer - Black
De Longhi Stilosa EC260.BK Barista Espresso Coffee Machine
Altimo AFR4832W 48cm Under-Counter Fridge with 3-star Ice Compartment
Hotpoint HP 105A CARE UK 1400rpm 10kg Washing Machine with HomeWhiz - White
Russell Hobbs RHEM2301B 23L Flatbed Solo 800w Microwave - Black
Russell Hobbs RHM2076B 800W 20l Solo Microwave - Black
Teac PD-301DAB-XS-UK3 CD Player, DAB/FM Tuner & USB Memory Player - Silver
Hotpoint HPKS 1262B4 UK 265l Low Frost Integrated Fridge Freezer
Sony BRAVIA 5 75inch 4K XR Mini LED Smart Google TV - K75XR55BP
Beko B5T49231IG 9kg Heat Pump Tumble Dryer - Graphite
Bosch TAT3P423GB DesignLine 2 Slice Compact Toaster - Black
Hotpoint DUH 10D B Built Under Electric Fan Double Oven - Black
Bosch KGN27NLEAG Series 2 255l Total No Frost Fridge Freezer - Stainless Steel