
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 229 | 8.6% |
| Hotpoint | 163 | 9.0% |
| Hisense | 144 | 18.0% |
| NEFF | 111 | 5.2% |
| LG | 106 | 19.6% |
| Smeg | 96 | 6.0% |
| Indesit | 96 | 7.5% |
| AEG | 95 | 9.2% |
| Samsung | 80 | 15.7% |
| Roberts | 55 | 1.9% |
| Beko | 55 | 8.4% |
| Siemens | 52 | 5.3% |
| Miele | 49 | 8.5% |
| Sony | 48 | 2.2% |
| Russell Hobbs | 48 | 13.5% |
| AVF | 48 | 0.0% |
| Panasonic | 46 | 2.8% |
| Rangemaster | 46 | 8.1% |
| Sanus | 44 | 4.0% |
| TCL | 44 | 15.2% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 72 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £515.80 | £580.13 | £680.76 | £643.09 |
| Feb | £532.41 | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Bosch DesignLine TAT3P420GB Compact 2 slice Toaster - Stainless Steel
TP-Link Deco X50 3 Pack AX3000 Whole Home Mesh WiFi 6 System
Smeg TSF03PGUK Retro 50s Style 4 Slice Toaster - Pastel Green
Beko B5D59645UW 9kg Wash 6kg Dry Load Smart Washer Dryer - White
Liebherr CND5203 330L NoFrost Freestanding Fridge Freezer
Samsung BRB80F26ADS0EU Series 7 264l Total No Frost Integrated Smart Fridge Freezer
Bosch Series 6 PPQ7A6I40 75cm Gas Hob 5 Burners Tempered Glass - Black
Beko ASD2442VPS American Style 576l NeoFrost Fridge Freezer - Stainless Steel
Bosch KGN392LEBG Series 4 Total No Frost Fridge Freezer - Stainless Steel
Bosch KGN392WEBG Series 4 Total No Frost Fridge Freezer - White
Bosch KGN362WDFG 60cm Total No Frost Fridge Freezer - White
Bosch KGN362LDFG 60cm NoFrost 321L Fridge-Freezer - Stainless Steel
Beko GN446224VPS American Style 572l NeoFrost Fridge Freezer - Stainless Steel
Sage the Combi Wave 3 in 1 Microwave
Panasonic NN-DF38PBBPQ Compact Combi Microwave Oven - Black
Bosch KUR21VFE0G Series 4 134l Built-In Larder Fridge
Hisense HV642E90UK 13 Place Fully Integrated Self-Clean Dishwasher - Silver
Samsung U8020F 43inch 4K Ultra HD LED Crystal Processor 4K Smart TV - UE43U8020F
Bosch SPS2IKW01G Series 2 Dishwasher with Home Connect - White
Hotpoint HDE6VDCASB1 60cm Electric Double Cooker - Black
Hotpoint HPKF 6353 XP4UK Dual No Frost 50/50 Fridge Freezer with VitalCare - Silver
Hotpoint C HD 94M GBS UK 9kg Heat Pump Tumble Dryer - Grey
Russell Hobbs Desire Matte Charcoal Mini Chopper - 27131
Bosch KGN33NLEBG Series 2 282l Total No Frost Fridge Freezer - Stainless Steel
Hotpoint HOIM4S8CM0XUK Class 4 ActiveMultiflow 73l Single Oven with Air Fry - Stainless Steel
Hotpoint C HSD 82M WW UK 8kg Heat Pump Tumble Dryer with PetHairCare - White
Hotpoint HOI6A8PT1SBUK Class 6 60cm Built-In Single Pyrolytic ActiveMultiflow Oven - Black
Hotpoint HO 235H X UK Class 2 60cm Built-In Single Multifunction Oven - Stainless Steel