
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 234 | 8.5% |
| Hotpoint | 154 | 8.9% |
| Hisense | 148 | 18.6% |
| LG | 104 | 19.9% |
| Smeg | 102 | 8.4% |
| Indesit | 98 | 7.1% |
| NEFF | 94 | 4.9% |
| AEG | 84 | 10.9% |
| Samsung | 76 | 19.6% |
| Panasonic | 58 | 7.2% |
| Roberts | 56 | 4.3% |
| Siemens | 54 | 6.7% |
| TCL | 51 | 16.7% |
| Miele | 49 | 10.0% |
| Russell Hobbs | 48 | 12.4% |
| Sony | 48 | 16.5% |
| AVF | 47 | 0.2% |
| Vivanco | 40 | 3.1% |
| Sanus | 39 | 5.5% |
| Creda | 39 | 3.2% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
So far this year the best sale for Hughes has been the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 06/01/2025 | January | 1555 | 8.0% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
We are predicting the next Hughes sale to be the New year sale in January. 29 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2025 | 2024 | 2023 | 2022 | |
| Jan | £580.13 | £680.76 | £643.09 | £545.42 |
| Feb | £563.52 | £672.70 | £665.33 | £531.49 |
| Mar | £544.46 | £670.46 | £692.01 | £565.46 |
| Apr | £543.35 | £665.23 | £711.73 | £606.36 |
| May | £557.09 | £663.21 | £718.46 | £627.73 |
| Jun | £567.94 | £654.13 | £720.46 | £617.21 |
| Jul | £565.51 | £647.91 | £731.70 | £617.74 |
| Aug | £572.24 | £628.86 | £734.77 | £613.99 |
| Sep | £573.04 | £633.17 | £747.29 | £610.67 |
| Oct | £576.12 | £635.60 | £721.42 | £622.96 |
| Nov | £564.28 | £618.82 | £684.21 | £610.35 |
| Dec | £540.31 | £586.29 | £691.87 | £634.71 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Rangemaster ESDL90DFPMSBCM1 Estel Deluxe 90 Dual Fuel - Misty Blue with Chrome Trim
Siemens WN54G1A1GB iQ500 1400rpm 10.5kg Wash 6kg Dry Washer Dryer - White
TCL RP466CXE1UK Total No-Frost American Style Fridge Freezer - Stainless Steel
Rangemaster Estel Deluxe ESDL90EIP 90cm Induction Range Cooker - Slate & Chrome
TCL RP470CXE2UK 470L Total No Frost American Style Fridge Freezer - Stainless Steel
Bosch SPS4HMI49G Series 4 Dishwasher 10 Place Settings - Silver
AEG CCX6740ACB 112L Freestanding Double Oven with 4 Ceramic Hobs - Black
Rangemaster ESDLB110EIPMSBAB Estel Deluxe 110 Induction Range Cooker - Misty Blue with Antique Brass Trim
Neff T66FHE4L0 N70 60cm 4 Burner Induction Hob - Black
Bosch KIN85NFE0G Series 2 249l No Frost Integrated Fridge Freezer
Rangemaster ESDLB110EIPPCRAB Estel Deluxe 110 Induction Range Cooker - Pale Cream with Antique Brass Trim
Bosch KIN96VFD0 Series 4 290l No Frost Integrated Fridge Freezer
AEG CGX1130ACM Gas Cooker Double Oven with 4 Hobs - Stainless Steel
Neff KI7962FD0G N 50 290l Full NoFrost Integrated Fridge Freezer
Whirlpool WS Q2160 NE 6TH SENSE 60cm 4 Zone Induction Hob - Black
Fisher & Paykel CI904CTB1 90cm Series 5 4 Zone Induction Hob - Black
Neff D94BHM1N0B N50 90cm Wall Mounted Cooker Hood - Stainless Steel
Hotpoint H7 89 GPOWER UK 8kg 1400rpm Washing Machine - White
Hisense RS694N4TIE 562L American Style Fridge Freezer with Total No Frost - S/Steel
Bosch KGN34NLEAG Series 2 Total No Frost Fridge Freezer
Hotpoint H8 99AD GPOWER UK 9kg 1400rpm Washing Machine - White
Neff T66FHX4L0 N70 60cm 4 Zone Induction Hob - Black
Hotpoint HCT9A9PHTSBUK Class 8 Compact Oven with Microwave & Steam - Black
Neff D65XAM2S0B 600mm Chimney Cooker Hood
Fisher & Paykel HP90IHCB4 Series 7 Integrated Insert Wall Hood 3 Speeds - Stainless Steel
Samsung DW60BG750FSL Series 11 60cm Dishwasher with WaterJetClean - Silver
Hotpoint BI WDHG 75148 UK N 7kg Wash 5kg Dry Built-In Washer Dryersrs
Neff D94BHM1S5B N50 90cm Wall Mounted Cooker Hood - Black
Fisher & Paykel HP60IHCB4 Series 7 Integrated Insert Wall Hood 3 Speeds - Stainless Steel
Fridgemaster MQ79394EB 427l Total No Frost Multi Door American Style Fridge Freezer - Black
Bosch KGE49AICAG Series 6 413l Low Frost Fridge Freezer
Neff GI7815CE0G N90 212l Full NoFrost Built-In Freezer
Neff D83IDK1S0B N30 80cm 3 Speed Wall Mounted Flat Cooker Hood - Black
Bosch PXV831HC1E Series 6 80cm Smart 5 Burner Hob - Black
Bosch PVS811B16E Series 4 80cm 4 Burner Hob with Integrated Ventilation - Black
Hotpoint WMTF 722U UK N AntiStain 7kg 1200rpm Top Loading Washing Machine - White
Sony XR50X90S BRAVIA 50inch XR Full Array HDR 4K LED Smart Google TV
Neff T36FBE1L0 N30 60cm 4 Burner Hob - Black
Neff S197YCX05G 14 Place Setting Fully Integrated Smart Dishwasher with Zeolith
Hotpoint TB 3977B BF 77cm 4 Zone Induction Hob - Black
Neff T69FUV4L0 N90 90cm 5 Burner Smart Hob - Black
Hotpoint H7 99 GPOWER UK 9kg 1400rpm Washing Machine - White