
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 229 | 8.6% |
| Hotpoint | 163 | 9.0% |
| Hisense | 144 | 18.0% |
| NEFF | 111 | 5.2% |
| LG | 106 | 19.6% |
| Smeg | 96 | 6.0% |
| Indesit | 96 | 7.5% |
| AEG | 95 | 9.2% |
| Samsung | 80 | 15.7% |
| Roberts | 55 | 1.9% |
| Beko | 55 | 8.4% |
| Siemens | 52 | 5.3% |
| Miele | 49 | 8.5% |
| Sony | 48 | 2.2% |
| Russell Hobbs | 48 | 13.5% |
| AVF | 48 | 0.0% |
| Panasonic | 46 | 2.8% |
| Rangemaster | 46 | 8.1% |
| Sanus | 44 | 4.0% |
| TCL | 44 | 15.2% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 72 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £515.80 | £580.13 | £680.76 | £643.09 |
| Feb | £532.41 | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Belling RCAFHOUSE90DFBLK Farmhouse 90DF Range Dual Fuel Cooker - Black
Creda C60CMRCRM 600mm Double Oven with Ceramic Hobs - Cream
Fisher & Paykel RF540ANUX6 Series 7 American Style 569l Frost Free Smart Fridge Freezer - Stainless Steel
AEG CKB6541ACM 5000 SurroundCook Dual Fuel Cooker - Stainless Steel
Creda C60DFDOA 600mm Dual Fuel Double Cooker with Wok Burner - Anthracite
Fisher & Paykel RF540ADUX6 Series 7 American Style 569l Frost Free Smart Fridge Freezer - Stainless Steel
Creda C60DFDOBL 600mm Dual Fuel Double Cooker with Wok Burner - Black
Fisher & Paykel RF610ADJX7 Series 7 American Style 569l Frost Free Smart Fridge Freezer - Stainless Steel
Creda C60DFDOX 600mm Dual Fuel Double Cooker with Wok Burner - Stainless Steel
Smeg UKFF18EN2HX No Frost Tall Freezer - Silver
Creda C60DFMRA 600mm Dual Fuel Cooker with Wok Burner - Anthracite
Smeg SF6400TB 70L Built-In Electric Single Oven
Bosch HQA534BW3B 71L Built-in Single Oven - White
Creda C60DFMRBL 600mm Dual Fuel Cooker with Wok Burner - Black
Bosch KIN86VFE0G Series 4 260l No Frost Integrated Fridge Freezer
Siemens KF96DPXEA iQ700 American Style 574l Total noFrost Fridge Freezer - Dark Inox
Creda C60DFMCRM 600mm Dual Fuel Cooker with Wok Burner - Cream
Neff N90 B64VS71G0B 71L Built-In Single Oven - Slide & Hide Door
Fisher & Paykel RF610ADX6 Series 7 American Style 569l Frost Free Smart Fridge Freezer - Stainless Steel
Neff S187ZCX03G 14 Place Setting Fully Integrated Dishwasher
Bosch KGN36NWEAG 305l Total No Frost Fridge Freezer - White
Neff C24MS71G0B Built-In Oven with Microwave - Graphite Grey
Neff GU7212FE0G N50 85l Full NoFrost Built-In Freezer
Fisher & Paykel RF500QNUX1 Series 7 American Style 498l Frost Free Smart Fridge Freezer - Stainless Steel
Siemens iQ300 LC67KFN60B 60cm Built-in Cooker Hood
Neff T68FUV4L0 80cm 4 Burner Inudction Hob
Miele KS 4383 DD EL 399l Fridge with DailyFresh & DynaCool - Stainless Look
Fisher & Paykel RF540AZUB6 Series 7 American Style 569l Frost Free Smart Fridge Freezer - Black Glass
Siemens iQ300 LC87KFN60B 80cm Built-in Cooker Hood
Hisense WD5S1045BB 5S Series 10Kg / 6Kg Washer Dryer with AutoDose - Black
Miele KS 4383 DD WH 399l Fridge with DailyFresh & DynaCool - White
Fisher & Paykel RF540ADUB7 Series 7 American Style 569l Frost Free Smart Fridge Freezer - Black Stainless Steel
Siemens LJ67BAM60B 60cm Built-in Cooker Hood - Black
Bosch Series 6 WKD28543GB 7kg+4kg Built-In Washer Dryer 1400rpm - White
Siemens CM776G1B1B iQ700 Built-In Compact Oven with Microwave - Black
Bosch Series 8 HRG7764B1B Electric Built-In Oven - Black
Whirlpool W8I HP42 L UK MaxiSpace Built-In 14 Place Settings Dishwasher - Black
Smeg Smeg FQ60BDE American Style 572l Total No Frost Fridge Freezer - White
Whirlpool WHC20 T322 UK 6th SENSE 280l Total No Frost Integrated Fridge Freezer
Hoover HWCB60UKN Wine Cooler - Black
Samsung RF50C532EB1 Bespoke AI Series 8 American Style 495l No Frost Smart Fridge Freezer - Black