
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 229 | 8.6% |
| Hotpoint | 163 | 9.0% |
| Hisense | 144 | 18.0% |
| NEFF | 111 | 5.2% |
| LG | 106 | 19.6% |
| Smeg | 96 | 6.0% |
| Indesit | 96 | 7.5% |
| AEG | 95 | 9.2% |
| Samsung | 80 | 15.7% |
| Roberts | 55 | 1.9% |
| Beko | 55 | 8.4% |
| Siemens | 52 | 5.3% |
| Miele | 49 | 8.5% |
| Sony | 48 | 2.2% |
| Russell Hobbs | 48 | 13.5% |
| AVF | 48 | 0.0% |
| Panasonic | 46 | 2.8% |
| Rangemaster | 46 | 8.1% |
| Sanus | 44 | 4.0% |
| TCL | 44 | 15.2% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 72 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £515.80 | £580.13 | £680.76 | £643.09 |
| Feb | £532.41 | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Bosch CMA583MB0B Series 4 Built-In 900W 44L Microwave
Bosch KIN85NSE0G Series 2 249l No Frost Integrated Fridge Freezer
Miele KFN 4795 AD BST NoFrost Fridge Freezer - Black Steel
Whirlpool WIC 3C26 N UK Built-In 14 Place Settings Dishwasher - Silver
Rangemaster ESDLO110DFPGBLCM Estel Deluxe 110 Dual Fuel - Gloss Black with Chrome Trim
Bosch Series 8 CMG7241B1B Single Oven with Microwave Function
Samsung RM90F67CECEU 654l Bespoke AI Series 9 American Style Fridge Freezer - Black
Leisure Classic CLB60ECK 600mm Freestanding Electric Cooker - Black
AEG IKE64450FB 60cm 4-Zone Induction Hob Multibridge Surface
Bosch Series 8 HBG7741B1B 71L Built-in oven with Airfry function - Black
Bosch KGN39OCAFG 363l Total No Frost Fridge Freezer - Anthracite Steel
ASKO T108HW.UK 8kg Heat Pump Tumble Dryer - White
Bosch BID7101B1B Series 8 Built-in Warming Drawer - Black
Neff D95XAM2S0B N 70 90cm 3 Speed Integrated Design Hood - Black
Liebherr FDGD 1404 Pure 107l SmartFrost Under Counter Freezer - Dark Grey
AEG DKB5960HM 90cm Stainless Steel Hood With Touch Controls
Bosch BIC7101B1B Series 8 Built-in Warming Drawer - Black
Neff NR4WR21G1B N 70 Built-In 900W Microwave Oven - Graphite-Grey
Liebherr RDGD 1401 Pure SuperCool Under Counter Fridge with Ice Box - Dark Grey
AEG IPE84531FB 80cm 4-Zone Induction Hob With Hob2Hood Technology
AEG TR818P4B 8000 AbsoluteCare 8kg Heat Pump Tumble Dryer - White
Neff HLAWG25S3B N 30 800W 20l Built-In Microwave Oven - Black
Hotpoint HDG5GCX 50cm 4 Burner Gas Cooker - Stainless Steel
Bosch Series 8 HMG7764B1B Built-In Oven with Microwave - Black
AEG IPE64551FB 60cm 4-Zone Induction Hob
Bosch Series 8 HBG7764B1B 71L Built-in oven with Airfry function - Black
Smeg DF262DB Dishwasher 13 Place Settings 7 Programmes - White
Liebherr CNDGC 5703 Pure NoFrost Fidge Freezers with EasyFresh - Dark Grey
Stoves 90Ei TCH Electric Range Cooker - Black
Neff KI6873FE0G N 70 272l Low Frost Integrated Fridge Freezer
Stoves Richmond Deluxe 90Ei RTY Range Cooker - Anthracite
Bosch KGN27NBEAG Series 2 255l Total No Frost Fridge Freezer - Black
Bosch Series 8 HSG7584B1 Built-In Oven with Steam Function - Black
Miele G 5410 SC Active Plus 14 Place Setting Dishwasher - Clean Steel
AEG FSB42607Z 3000 AirDry Fully-Integrated Built-In Dishwasher
Bosch KGN27NWEAG Series 2 255L Total No Frost Fridge Freezer - White
Bosch CMG778NB1 Series 8 Built-In Compact Oven with Microwave - Black
Hisense HI6442BSCWF Hi6 60cm 4 Zone Induction Hob - Black
Leisure CS110F722 Cuisinemaster 110cm Dual Fuel Range Cooker
Smeg WDN064SLDUK 10kg/6kg Washer Dryer
Neff VNA341U8GB 8kg Wash 5kg Dry 1400rpm Washer Dryer - White
AEG LFR84946UC 8000 9kg 1400rpm with Powercare & UniversalDose