
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 229 | 8.6% |
| Hotpoint | 163 | 9.0% |
| Hisense | 144 | 18.0% |
| NEFF | 111 | 5.2% |
| LG | 106 | 19.6% |
| Smeg | 96 | 6.0% |
| Indesit | 96 | 7.5% |
| AEG | 95 | 9.2% |
| Samsung | 80 | 15.7% |
| Roberts | 55 | 1.9% |
| Beko | 55 | 8.4% |
| Siemens | 52 | 5.3% |
| Miele | 49 | 8.5% |
| Sony | 48 | 2.2% |
| Russell Hobbs | 48 | 13.5% |
| AVF | 48 | 0.0% |
| Panasonic | 46 | 2.8% |
| Rangemaster | 46 | 8.1% |
| Sanus | 44 | 4.0% |
| TCL | 44 | 15.2% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 71 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £515.80 | £580.13 | £680.76 | £643.09 |
| Feb | £532.41 | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
AEG LFR71844B 7000 ProSteam 8kg Washing Machine - White
AEG LFSR74144UD 7000 ProSteam UniversalDose 10kg Washing Machine - White
Neff I95CAQ6N0B N 50 90cm Ceiling Cooker Hood - Stainless Steel
Neff D94QFM1N0B N 50 90cm Wall-Mounted Cooker Hood - Stainless Steel
TP-Link Tapo C510W Outdoor Pan & Tilt Security WiFi Camera
Hisense WF5S1245BB 12kg 1400rpm Freestanding Washing Machine - Black
AEG GB87D91CB 8000 90cm AuroraTech Chimney Hood with 3 Speed Settings - Black
Indesit EWDE 861483 W UK 8kg Wash 6kg Dry 1400rpm Washer Dryer - White
Indesit EWDE 861483 S UK 8kg Wash 6kg Dry 1400rpm Washer Dryer - Silver
Hotpoint NDB 8635 W UK 8kg Wash 6kg Dry Washer Dryer - White
Hoover NDE H9A3TCE-80/N 9kg Heat Pump Smart Tumble Dryer - White
Hisense HS673A90XUK Freestanding Dishwasher 16 Place Settings with AutoDry - S/Steel
AEG DEX33111EM Double Oven Clean Enamel - Black
Samsung DV90CGC0A0ABEU Series 5 9kg Heat Pump Tumble Dryer - Black
Neff W544BX2GB Built-In 8kg 1400rpm Washing Machine
Smeg KBT600XE 3 Speed Universal Chimney Hood - Stainless Steel
Siemens KG39NAIAU 363l Total noFrost Fridge Freezer - Brushed Steel
Hotpoint NDD 10748 GDA UK 10kg Wash 7kg Dry 1400rpm Washer Dryer - Graphite
Neff T27CIQ8S0 N70 75cm 5 Burner Gas Hob - Black
Hotpoint HDE6VDB1 60cm Electric Double Cooker with Multiflow - Black
Miele G 7130 SCCLST AutoDos 14 Place Setting Dishwasher - Stainless Steel
AEG TO64IB00FB 6000 4 Zone 60cm Bridge Induction Hob with Hob2Hood - Black
AEG T6DBG720N 6000 ProSense 7kg Condenser Tumble Dryer - White
Neff KU1212FE0G N 50 134l Built-In Larder Fridge
Bosch Series 6 WIW28302GB 8kg 1400rpm Built-In Washing Machine
Samsung DV90CGC0A0AEEU Series 5 9kg Heat Pump Tumble Dryer - White
TCL RP293BXE1UK 291L Total No Frost Fridge Freezer with Water Dispenser - Black Inox
Hotpoint HTG6GDCB1 60cm Gas Twin Cooker with Glass Lid - Black
Rangemaster CLAHDC100BC 1000mm Classic Cooker Hood
Siemens WI14W502GB 8kg 1400rpm IQ700 Built-In Washing Machine
Samsung WW11DG5B25AHEU 11kg Washing Machine 1400rpm Spin Speed - White
TCL RP403FXE0UK American Style 403l Total No Frost Fridge Freezer - Galaxy Inox
Neff S175HTX06G N50 Fully Integrated 13 Place Smart Dishwasher - Stainless Steel
Siemens SN25EI13CE 14 Place Setting - Brushed Steel
Rental Package AWM8142W 8kg 1400rpm Washing Machine & AHPD912W Heat Pump Dryer
Neff S155HVX00G N 50 14 Place Settings 60cm Fully-Integrated Dishwasher
Rangemaster RMHDT110SS 1100mm Chimney Cooker Hood
Bosch KAD93AIERG Series 6 American Style 562l Total No Frost Fridge Freezer - Brushed Steel
Rangemaster EDDL100DFGBLKCM Edge Deluxe 100 Dual Fuel Range Cooker - Black with Chrome Trim
Rangemaster UNBHDS100SS 1000mm Flat Chimney Hood