
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 234 | 9.3% |
| Hotpoint | 153 | 8.4% |
| Hisense | 133 | 18.3% |
| NEFF | 103 | 5.2% |
| LG | 101 | 20.3% |
| Smeg | 98 | 7.3% |
| Indesit | 89 | 6.3% |
| AEG | 88 | 9.2% |
| Samsung | 82 | 16.6% |
| Roberts | 57 | 3.2% |
| Beko | 52 | 8.0% |
| Siemens | 51 | 5.1% |
| Miele | 49 | 7.8% |
| AVF | 48 | 7.1% |
| Russell Hobbs | 48 | 9.0% |
| Rangemaster | 48 | 6.7% |
| TCL | 46 | 15.7% |
| Sony | 46 | 10.3% |
| Panasonic | 46 | 3.7% |
| Sanus | 43 | 5.4% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 82 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £521.36 | £580.13 | £680.76 | £643.09 |
| Feb | --- | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Bosch WTH85225GB Series 4 8kg Heat Pump Tumble Dryer - White
LG FWY706GBTN1 10kg/6kg 1400rpm Washer Dryer - Grey
AEG CCX6540ACW 116L Double Oven with 4 Ceramic Hobs - White
Bosch KGN33NWEBG Series 2 282l Total No Frost Fridge Freezer - White
Bosch GSN29VWEVG 200L Freestanding Freezer with NoFrost - White
LG F4Y511WBLN1 11kg 1400rpm Washing Machine - White
Bosch KGN33NLEBG Series 2 282l Total No Frost Fridge Freezer - Stainless Steel
Hotpoint DIH 82D IX Built-In Electric Multifunction Double Oven - Stainless Steel
Hotpoint HCW6O7HTSBUK Class 6 Compact Oven with Microwave & Cook 3 - Black
Miele KDN 7724 E Active 260l NoFrost Integrated Fridge Freezer
Hotpoint HOI68HT0SXUK Class 6 ActiveMultiflow Electric Fan Oven - Stainless Steel
Stoves 444412021 Richmond Deluxe 100Ei RTY Range Cooker - Anthracite
Miele H2465BPCLST ACTIVE Smart Built-In Oven - Black
Miele H2455BCLST ACTIVE 76L Built-In Oven - Black
Bosch DWB96BC60B Series 2 90cm Built-in Cooker Hood
Bosch CMA583MS0B Series 4 44l 900W Built-In Microwave with Grill
Neff T56FHS1L0 N 70 60cm 4 Zone Smart Induction Hob - Black
Bosch DDW88MM60B Series 8 80cm Downdraft Clear Glass Hood
AEG CCX6740ACB 112L Freestanding Double Oven with 4 Ceramic Hobs - Black
Neff S197YCX05G 14 Place Setting Fully Integrated Smart Dishwasher with Zeolith
Bosch Series 6 SMD6YCX01G 14 Place Setting Built In Dishwasher
AEG CIX6500ABM Electric Double Oven with 4 Induction Hobs - Stainless Steel
Neff T66FHX4L0 N70 60cm 4 Zone Induction Hob - Black
Hotpoint HDE6VDCASX 60cm Electric Double Cooker - Stainless Steel
Neff HLAWD23N0B 20L 800W Built-In Microwave
Neff N24HA11N1B N70 21L Built-In Warming Drawer
Miele G7600SCWH 14 Place AutoDos A Rated Dishwasher - White
Bosch CEG732XB1B 36L 1000W Built-in Microwave - Black
AEG CGX1130ACM Gas Cooker Double Oven with 4 Hobs - Stainless Steel
Samsung DW60BG750FSL Series 11 60cm Dishwasher with WaterJetClean - Silver
Hotpoint HP 105GA CARE UK 1400rpm 10kg Washing Machine - White
Neff HLAWD53N0B 25L 900W Built-In Microwave
Neff N24HA11G1B N70 21L Built-In Warming Drawer
Siemens SN73HX10VG 14 Place Setting Fully Integrated Dishwasher
LG GBV3200DPY 337L Frost Free Fridge Freezer
Fisher & Paykel CI904CTB1 90cm Series 5 4 Zone Induction Hob - Black
Hotpoint HB 103 CARE UK Fabric Care 10kg 1400rpm Washing Machine - White
LG F4Y510WBLN1 10kg 1400rpm Washing Machine - White
Siemens GU21NVFE0G iQ300 85l Total noFrost Built-In
Hotpoint H7 89 GPOWER UK 8kg 1400rpm Washing Machine - White
Hotpoint HB 103G CARE UK Fabric Care 10kg 1400rpm Washing Machine - Grey
Hoover HRE H10N2TE-80 10kg Heat Pump Tumble Dryer - White