AO Sale

These Star Buy products from AO have the lowest prices when compared to all the stores we've checked them against.

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5280.3%
Smeg4811.1%
Apple3640.3%
Samsung2941.4%
Hisense2920.4%
Beko2340.4%
AEG2291.0%
Bosch2250.9%
Playstation1770.3%
Hotpoint1560.2%
Russell Hobbs1443.1%
Hoover1321.3%
NEFF1280.9%
Bertazzoni1180.0%
Xbox1180.9%
Nintendo1161.4%
LG1080.7%
Haier1001.7%
Stoves980.6%
Asus891.0%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 14% and an average saving of £59.02. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

So far this year the best sale for AO has been the Black Friday sale in November with 1435 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
22/11/2025November14353.1%
23/11/2025November14003.0%
24/11/2025November13793.0%
21/11/2025November12722.7%
16/11/2025November12212.6%
15/11/2025November12202.5%
17/11/2025November12102.5%
18/11/2025November12272.5%
14/11/2025November11962.5%
13/11/2025November11922.4%
29/11/2025November11132.3%
30/11/2025November10952.3%
12/11/2025November11322.2%
01/12/2025December10772.3%
02/12/2025December10682.3%
08/11/2025November11212.2%
28/11/2025November10802.3%
27/11/2025November10492.3%
10/11/2025November11032.2%
11/11/2025November11002.2%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 325 days to go!

Smeg 50's Style CGF11PBUK Coffee Grinder - Pastel Blue, Blue
Smeg
Smeg 50's Style CGF11PBUK Coffee Grinder - Pastel Blue, Blue
Save 59%
£219.00£89.00
Star Buy
Oral-B Vitality PRO Kids Giftset Frozen Electric Toothbrush - Blue, Blue
Oral-B
Oral-B Vitality PRO Kids Giftset Frozen Electric Toothbrush - Blue, Blue
Save 54%
£50.00£23.00
Star Buy
Russell Hobbs Luna 23221 2 Slice Toaster - Grey, Grey
Russell Hobbs
Russell Hobbs Luna 23221 2 Slice Toaster - Grey, Grey
Save 44%
£59.00£33.00
Star Buy
Belling ComfortCook BEL GHU753RI 75cm Gas Hob - Stainless Steel, Stainless Steel
Belling
Belling ComfortCook BEL GHU753RI 75cm Gas Hob - Stainless Steel, Stainless Steel
Save 28%
£179.00£129.00
Star Buy
Acer Aspire Go 14 AG14-31P 14" Laptop - Intel Processor N-series, 128GB SSD, 4 GB RAM - Silver, Silver
Acer
Acer Aspire Go 14 AG14-31P 14" Laptop - Intel Processor N-series, 128GB SSD, 4 GB RAM - Silver, Silver
Save 27%
£315.00£229.00
Star Buy
Russell Hobbs Steam Power 24440 Pressurised Steam Generator Iron - Purple / White, Purple
Russell Hobbs
Russell Hobbs Steam Power 24440 Pressurised Steam Generator Iron - Purple / White, Purple
Save 24%
£109.00£83.00
Star Buy
Braun Series XT Beard Trimmer Black / Grey, Black
Braun
Braun Series XT Beard Trimmer Black / Grey, Black
Save 21%
£33.00£26.00
Star Buy
Vax LiftOut CDUP-LOXS Upright Vacuum Cleaner, Graphite
VAX
Vax LiftOut CDUP-LOXS Upright Vacuum Cleaner, Graphite
Save 21%
£219.00£172.00
Star Buy
BeModern Qube 49697 Log Effect Electric Stove - Black, Black
BeModern
BeModern Qube 49697 Log Effect Electric Stove - Black, Black
Save 20%
£249.00£199.00
Star Buy
BeModern Colman 19356 Log Effect Electric Stove - Black, Black
BeModern
BeModern Colman 19356 Log Effect Electric Stove - Black, Black
Save 20%
£149.00£119.00
Star Buy
Smeg 50's Retro DCF02PGUK Filter Coffee Machine with Timer - Pastel Green, Green
Smeg
Smeg 50's Retro DCF02PGUK Filter Coffee Machine with Timer - Pastel Green, Green
Save 20%
£199.00£159.00
Star Buy
Bellissima Italia Hair Dryer - Black, Black
Bellissima Italia
Bellissima Italia Hair Dryer - Black, Black
Save 18%
£49.00£40.00
Star Buy
Soundcore Space One Pro Noise Cancelling Over-Ear Headphones - Creamy White, White
Soundcore
Soundcore Space One Pro Noise Cancelling Over-Ear Headphones - Creamy White, White
Save 17%
£119.00£99.00
Star Buy
Russell Hobbs Distinctions 26421 Kettle - Ocean Blue, Blue
Russell Hobbs Distinctions
Russell Hobbs Distinctions 26421 Kettle - Ocean Blue, Blue
Save 17%
£59.00£49.00
Star Buy
Belling ComfortCook BEL GHU603RI 60cm Gas Hob - Stainless Steel, Stainless Steel
Belling
Belling ComfortCook BEL GHU603RI 60cm Gas Hob - Stainless Steel, Stainless Steel
Save 13%
£149.00£129.00
Star Buy
Stoves Richmond 90cm wide Dual Fuel Range Cooker with Gas Hob - Cream - A/A/A Rated, Cream
Stoves
Stoves Richmond 90cm wide Dual Fuel Range Cooker with Gas Hob - Cream - A/A/A Rated, Cream
Save 11%
£1,899.00£1,699.00
Star Buy
Smeg 50's Retro PBF01PGUK Blender & Smoothie Maker - Pastel Green, Green
Smeg
Smeg 50's Retro PBF01PGUK Blender & Smoothie Maker - Pastel Green, Green
Save 10%
£99.00£89.00
Star Buy
Samsung Galaxy S25 256GB Smartphone in Navy, Blue
Samsung
Samsung Galaxy S25 256GB Smartphone in Navy, Blue
Save 9%
£689.00£629.00
Star Buy
Samsung Galaxy S25 256GB Smartphone in Icy Blue, Blue
Samsung
Samsung Galaxy S25 256GB Smartphone in Icy Blue, Blue
Save 9%
£689.00£629.00
Star Buy
Samsung Galaxy S25 256GB Smartphone in Mint, Green
Samsung
Samsung Galaxy S25 256GB Smartphone in Mint, Green
Save 9%
£689.00£629.00
Star Buy
Samsung Galaxy S25 256GB Smartphone in Silver Shadow, Silver
Samsung
Samsung Galaxy S25 256GB Smartphone in Silver Shadow, Silver
Save 9%
£689.00£629.00
Star Buy
Samsung Galaxy S25 128GB Smartphone in Silver Shadow, Silver
Samsung
Samsung Galaxy S25 128GB Smartphone in Silver Shadow, Silver
Save 3%
£589.00£569.00
Star Buy
Samsung Galaxy S25 512GB Smartphone in Mint, Green
Samsung
Samsung Galaxy S25 512GB Smartphone in Mint, Green
Save 3%
£769.00£749.00
Star Buy
Samsung Galaxy S25 512GB Smartphone in Silver Shadow, Silver
Samsung
Samsung Galaxy S25 512GB Smartphone in Silver Shadow, Silver
Save 3%
£769.00£749.00
Star Buy
Samsung Galaxy S25 512GB Smartphone in Navy, Blue
Samsung
Samsung Galaxy S25 512GB Smartphone in Navy, Blue
Save 3%
£769.00£749.00
Star Buy
Swan SC18411QOC Carpet Cleaner, Pink
Swan
Swan SC18411QOC Carpet Cleaner, Pink
From
£99.00
Star Buy
Philips Hue Ambiance Lily XL, Black
Philips Hue
Philips Hue Ambiance Lily XL, Black
From
£113.00
Star Buy
Bellissima Italia BEL11863 Hot Air Styler - Black / Gold, Black
Bellissima Italia
Bellissima Italia BEL11863 Hot Air Styler - Black / Gold, Black
From
£60.00
Star Buy
Morphy Richards Easy Steam 333030 Steam Generator Iron - Black, Black
Morphy Richards
Morphy Richards Easy Steam 333030 Steam Generator Iron - Black, Black
From
£99.00
Star Buy
Rangemaster LEIHDC90SC 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
Rangemaster
Rangemaster LEIHDC90SC 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
From
£334.00
Star Buy
Street Fighter 6 for PS5, White
Playstation
Street Fighter 6 for PS5, White
From
£20.00
Star Buy
Street Fighter 6 for PS4, White
Playstation
Street Fighter 6 for PS4, White
From
£20.00
Star Buy
Belkin BoostCharge 5K Magnetic Wireless + Kickstand 5000mAh Power Bank - Black, Black
Belkin
Belkin BoostCharge 5K Magnetic Wireless + Kickstand 5000mAh Power Bank - Black, Black
From
£34.00
Star Buy
Belkin BoostCharge Magnetic Wireless 10W 10 Watt Car Vent Charger (Power Supply Not Included) for iPhone12 or Newer - Black, Black
Belkin
Belkin BoostCharge Magnetic Wireless 10W 10 Watt Car Vent Charger (Power Supply Not Included) for iPhone12 or Newer - Black, Black
From
£27.00
Star Buy
Belkin BoostCharge Dual USB-A 24W + USB-A to USB-C Cable 24 Watt Car Charger for iPhone, iPad, Samsung Galaxy, Google, and more - Black, Black
Belkin
Belkin BoostCharge Dual USB-A 24W + USB-A to USB-C Cable 24 Watt Car Charger for iPhone, iPad, Samsung Galaxy, Google, and more - Black, Black
From
£14.00
Star Buy
Sony ULT FIELD 3 Wireless Speaker - Forest Grey, Grey
Sony
Sony ULT FIELD 3 Wireless Speaker - Forest Grey, Grey
From
£99.00
Star Buy
Smeg 50's Style BCC12EGMUK Bean to Cup Coffee Machine - Green, Green
Smeg
Smeg 50's Style BCC12EGMUK Bean to Cup Coffee Machine - Green, Green
From
£399.00
Star Buy
Beats Studio Buds + True Wireless Noise Cancelling Earbuds - Ivory, Cream
Beats
Beats Studio Buds + True Wireless Noise Cancelling Earbuds - Ivory, Cream
From
£135.00
Star Buy
Beats Studio Buds + True Wireless Noise Cancelling Earbuds - Black / Gold, Black
Beats
Beats Studio Buds + True Wireless Noise Cancelling Earbuds - Black / Gold, Black
From
£135.00
Star Buy
Beats Studio Buds + True Wireless Noise Cancelling Earbuds - Transparent, Transparent
Beats
Beats Studio Buds + True Wireless Noise Cancelling Earbuds - Transparent, Transparent
From
£135.00
Star Buy
Morphy Richards Power Steam Elite With AutoClean 332014 Pressurised Steam Generator Iron - White / Green, White
Morphy Richards
Morphy Richards Power Steam Elite With AutoClean 332014 Pressurised Steam Generator Iron - White / Green, White
From
£162.00
Star Buy
Soundcore Select 3 Wireless Speaker - Black, Black
Soundcore
Soundcore Select 3 Wireless Speaker - Black, Black
From
£39.00
Star Buy