
Crocs was founded in 2002 by three American friends - Scott Seamans, Lyndon "Duke" Hanson and George Boedecker Jr. - who shared a passion for sailing. During a Caribbean trip, Seamans discovered a foam clog made by a Canadian company called Foam Creations, using a proprietary closed-cell resin material. Recognising its potential as a practical boating shoe - lightweight, non-slip and impervious to water - the trio acquired the manufacturing rights to the material, which Crocs later trademarked as Croslite, and developed it into their own design. The company is headquartered in Broomfield, Colorado, USA.
The first Crocs shoe, the Beach, debuted at the Fort Lauderdale Boat Show in 2002. All 200 pairs sold out immediately. Within a few years, Crocs had sold over 200 million pairs across more than 90 countries and generated over $1 billion in annual revenue. In 2006, Crocs acquired Jibbitz - the family-run company behind the customisable charms that fit into the shoes' trademark ventilation holes - for $10 million. In 2022, Crocs Inc. acquired footwear brand Hey Dude for $2.5 billion, significantly expanding the group's range.
After a difficult period following the 2008 financial crisis, Crocs staged a remarkable comeback driven by comfort-led fashion trends. A pivotal moment came in 2016 when designer Christopher Kane featured Crocs on the London Fashion Week runway, adorned with gemstones and fur. Collaborations with Balenciaga, Post Malone and Justin Bieber followed, transforming the once-derided clog into a genuine cultural phenomenon. The COVID-19 pandemic accelerated this revival still further, with demand for comfortable, washable footwear surging globally.
Crocs stock their iconic Classic Clog in more than 30 colours for men, women and children. Made entirely from Croslite - a lightweight, odour-resistant, closed-cell resin - the Classic Clog features 13 ventilation holes for breathability and drainage, and a moulded footbed for all-day comfort. The Classic Clog remains the brand's best-selling product worldwide.
Beyond the classic clog, Crocs offer sandals, slides, flip-flops, platform styles and fully lined winter boots. The LiteRide range, introduced in 2018, uses a softer, lighter foam that is 40% more cushioned than the original Croslite, making it popular for all-day wear. The Fuzz Collection adds woolly liners for colder months.
Jibbitz are the personalisation element that sets Crocs apart. These small decorative pins clip directly into the ventilation holes of Crocs shoes and are available in hundreds of designs, including licensed characters from Pokémon, Disney, Hello Kitty and Super Mario. Jibbitz are popular with all ages and are sold separately or bundled with shoes.
Crocs are widely regarded as comfortable everyday footwear and were accepted by the American Podiatric Medical Association in 2009. Their roomy toe box, arch support and lightweight construction make them popular with healthcare workers and anyone on their feet all day. For extended walks, podiatrists generally recommend shoes with more structured heel support.
Yes - Crocs became an entirely vegan brand in 2021. Their proprietary Croslite material contains no animal-derived ingredients, and the brand integrated bio-based Croslite into every pair using renewable technology. Crocs have committed to reaching net-zero carbon emissions by 2040.
Crocs generally fit true to size with a relaxed, roomy fit. Some wearers prefer to size down by half a size for a snugger feel. Children's Crocs should allow a finger's width of room at the toe. With the heel strap worn down the fit is looser for easy slip-on use; worn up, it provides a more secure fit.
Each Classic Clog has 13 ventilation holes per shoe. These allow air to circulate around the foot to keep it cool and dry, and let water drain out when wearing the shoes in wet conditions. They also reduce the overall weight of the shoe and provide the attachment points for Jibbitz charms.
Crocs typically run their biggest promotional events during Black Friday in late November and across the summer sale period. The Crocs website also regularly features a sale section with discounted styles and seasonal clearance lines. Signing up to the Crocs newsletter is the most reliable way to be notified of upcoming offers.
Crocs participate in Black Friday each November with site-wide discounts and limited-time offers on their most popular styles, including the Classic Clog, platform clogs and sandal ranges. Jibbitz charms and bundled gift sets are commonly featured in Black Friday promotions, making it a popular time to buy personalised gifts. Popular colourways and sizes can sell out quickly, so shopping early in the sale period is advisable.
| Youtube: | https://www.youtube.com/user/Crocs |
| Instagram: | https://www.instagram.com/crocs |
| Pinterest: | https://www.pinterest.com/crocs |
| Twitter: | https://www.twitter.com/Crocs |
| Facebook: | https://www.facebook.com/Crocs |
| Wikipedia: | https://en.wikipedia.org/wiki/Crocs |
Last year the best sale for Crocs was the Black Friday sale in November with 4861 items reduced and an average discount of 28.8%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 15/11/2025 | November | 4861 | 28.8% |
| 27/11/2025 | November | 4780 | 29.3% |
| 16/11/2025 | November | 4839 | 28.8% |
| 28/11/2025 | November | 4731 | 29.1% |
| 17/11/2025 | November | 4722 | 28.8% |
| 18/11/2025 | November | 4694 | 28.8% |
| 26/11/2025 | November | 4870 | 27.5% |
| 13/11/2025 | November | 4768 | 28.0% |
| 14/11/2025 | November | 4726 | 28.0% |
| 22/11/2025 | November | 4858 | 27.1% |
| 23/11/2025 | November | 4814 | 27.0% |
| 29/11/2025 | November | 4468 | 28.9% |
| 25/11/2025 | November | 4681 | 27.3% |
| 30/11/2025 | November | 4447 | 28.5% |
| 24/11/2025 | November | 4688 | 27.0% |
| 21/11/2025 | November | 4672 | 27.0% |
| 04/12/2025 | December | 4183 | 27.7% |
| 06/12/2025 | December | 4046 | 28.4% |
| 05/12/2025 | December | 4061 | 27.4% |
| 03/12/2025 | December | 4293 | 25.4% |
We are predicting the next Crocs sale to be the Black Friday sale in November. 243 days to go!
Crocs | Unisex | Salehe Bembury x Juniper Sneaker | Sneakers | Sudd | W4/M3
Crocs | Unisex | Salehe Bembury x Juniper Sneaker | Sneakers | Sudd | W5/M4
Crocs | Unisex | Salehe Bembury x Juniper Sneaker | Sneakers | Sudd | W6/M5
Crocs | Unisex | Salehe Bembury x Juniper Sneaker | Sneakers | Sudd | W7/M6
Crocs | Unisex | Salehe Bembury x Juniper Sneaker | Sneakers | Sudd | W8/M7
Crocs | Unisex | Salehe Bembury x Juniper Sneaker | Sneakers | Sudd | W9/M8
Crocs | Unisex | Salehe Bembury x Juniper Sneaker | Sneakers | Sudd | W10/M9
Crocs | Kids | Toddler Classic Cozzzy Reindeer Slipper | Slippers | Espresso | C4
Crocs | Kids | Toddler Classic Cozzzy Reindeer Slipper | Slippers | Espresso | C5
Crocs | Kids | Toddler Classic Cozzzy Reindeer Slipper | Slippers | Espresso | C6
Crocs | Kids | Toddler Classic Cozzzy Reindeer Slipper | Slippers | Espresso | C7
Crocs | Kids | Toddler Classic Cozzzy Reindeer Slipper | Slippers | Espresso | C8
Crocs | Kids | Toddler Classic Cozzzy Reindeer Slipper | Slippers | Espresso | C9
Crocs | Kids | Classic Cozzzy Reindeer Slipper | Slippers | Espresso | J2
Crocs | Kids | Classic Cozzzy Reindeer Slipper | Slippers | Espresso | J3Products from Crocs start from just £6.99 for the Crocs | | Crocs Earbud Pouch | Shoes | Black | OS.
The most significant price drop we are tracking right now is on the Crocs | Unisex | Bella | Clogs | White | W3/M2, which offers a massive 60% off the standard £28 retail price.