
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 229 | 8.6% |
| Hotpoint | 163 | 9.0% |
| Hisense | 144 | 18.0% |
| NEFF | 111 | 5.2% |
| LG | 106 | 19.6% |
| Smeg | 96 | 6.0% |
| Indesit | 96 | 7.5% |
| AEG | 95 | 9.2% |
| Samsung | 80 | 15.7% |
| Roberts | 55 | 1.9% |
| Beko | 55 | 8.4% |
| Siemens | 52 | 5.3% |
| Miele | 49 | 8.5% |
| Sony | 48 | 2.2% |
| Russell Hobbs | 48 | 13.5% |
| AVF | 48 | 0.0% |
| Panasonic | 46 | 2.8% |
| Rangemaster | 46 | 8.1% |
| Sanus | 44 | 4.0% |
| TCL | 44 | 15.2% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 71 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £515.80 | £580.13 | £680.76 | £643.09 |
| Feb | £532.41 | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Neff N 50 J1ACE2HN0B 81L Built-Under Double Oven
Miele KDN 7724 E Active 260l NoFrost Integrated Fridge Freezer
Neff B54CR31G0B N 70 71l Built-In Smart Oven - Graphite Grey
Neff HLAWD23N0B 20L 800W Built-In Microwave
Miele H2465BPCLST ACTIVE Smart Built-In Oven - Black
LG F4Y511WBLN1 11kg 1400rpm Washing Machine - White
Neff B54CR31N0B N 70 71l Built-In Smart Oven - Black
AEG TE7PB731AB 7000 MealAssist Pyrolytic Self Clean 71l Built-in Oven - Black
Neff HLAWD53N0B 25L 900W Built-In Microwave
Hisense RQ5P470SAID American Style 483l Total No Frost Smart Fridge Freezer - Inox
Hotpoint C HD 93M GG UK 9kg Heat Pump Tumble Dryer - Grey
Neff D64BHM1N0B 600mm Chimney Cooker Hood
Neff N24HA11N1B N70 21L Built-In Warming Drawer
Neff N24HA11G1B N70 21L Built-In Warming Drawer
Miele H2455BCLST ACTIVE 76L Built-In Oven - Black
Smeg CX91IMBL Classica Aesthetic 115l 90cm Cooker with Induction Hob - Black
Hotpoint FTGHG 641 D/H(BK) 60cm 4 Burner Gas Hob - Black
LG GBV3200DPY 337L Frost Free Fridge Freezer
Neff T56FHS1L0 N 70 60cm 4 Zone Smart Induction Hob - Black
Bosch WTH85225GB Series 4 8kg Heat Pump Tumble Dryer - White
LG F4Y510WBLN1 10kg 1400rpm Washing Machine - White
Bosch Series 6 SMD6YCX01G 14 Place Setting Built In Dishwasher
Hotpoint DIH 82D IX Built-In Electric Multifunction Double Oven - Stainless Steel
Miele G 5811 SC Active Plus 14 Place Settings Dishwasher - Brilliant White
Belling FARMHOUSE60DFBLK Gas Hob with Electric Oven - Black
Hotpoint HOI4S8HM0XUK Class 4 ActiveMultiflow Fan Oven with Air Fry - Stainless Steel
Miele G7600SCWH 14 Place AutoDos A Rated Dishwasher - White
AEG CCX6540ACW 116L Double Oven with 4 Ceramic Hobs - White
Hotpoint HOI68HT0SXUK Class 6 ActiveMultiflow Electric Fan Oven - Stainless Steel
LG FDV909BN DUAL Inverter 9kg Heat Pump Dryer - Black
Bosch KGN33NWEBG Series 2 282l Total No Frost Fridge Freezer - White
Belling 444411817 Farmhouse 90E Electric Ceramic Range Cooker - Black
Bosch KSV36VLEP 346l Freestanding Larder Fridge - Inox
Bosch DWB96BC60B Series 2 90cm Built-in Cooker Hood
Neff S197YCX05G 14 Place Setting Fully Integrated Smart Dishwasher with Zeolith
Hoover HFP 4C7E0A-80 H-DISH 300 Lite 14 Place Settings Dishwasher - Anthracite
Siemens GU21NVFE0G iQ300 85l Total noFrost Built-In
Bosch DDW88MM60B Series 8 80cm Downdraft Clear Glass Hood
Hotpoint HDE6VDCASX 60cm Electric Double Cooker - Stainless Steel
Smeg UKU8L080DE 134l Built-In Larder Fridge
Neff T66FHX4L0 N70 60cm 4 Zone Induction Hob - Black
Hisense RF749N4SWSE American Style 579l Total No Frost Fridge Freezer - Stainless Steel