AO Sale

  •  SALE on, save up to 60%
  •  Average Saving £63
  •  Average Discount 14%
  •  Average Price (RRP) £778

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5580.0%
Smeg4930.7%
Apple4110.1%
Samsung3921.7%
Hisense3132.2%
Beko2750.4%
AEG2600.7%
Bosch2213.6%
Playstation1860.9%
Hotpoint1830.6%
Russell Hobbs1521.9%
NEFF1311.6%
Nintendo1220.4%
LG1201.5%
Xbox1171.0%
Bertazzoni1170.0%
Hoover1143.8%
Indesit1040.6%
Stoves1040.0%
Haier1012.8%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 14% and an average saving of £63.41. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%
15/04/2025April9791.9%
25/05/2025May10761.8%
24/05/2025May10651.8%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 16 days to go!

Sony ULT FIELD 5 Wireless Speaker - Black, Black
Sony
Sony ULT FIELD 5 Wireless Speaker - Black, Black
Save 13%
£229.00£199.00
Sony ULT FIELD 5 Wireless Speaker - White, White
Sony
Sony ULT FIELD 5 Wireless Speaker - White, White
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£229.00£199.00
Amica 608CE2TAXX 60cm Single Oven Electric Cooker with Ceramic Hob - Stainless Steel - A Rated, Stainless Steel
Amica
Amica 608CE2TAXX 60cm Single Oven Electric Cooker with Ceramic Hob - Stainless Steel - A Rated, Stainless Steel
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Bosch Series 6 SMS6ZCW10G Wifi Connected Full Size Dishwasher - White - B Rated, White
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Bosch Series 6 SMS6ZCW10G Wifi Connected Full Size Dishwasher - White - B Rated, White
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Hotpoint HPM K12C XUK 22 Litre 38cm High, Built In Small Microwave With Grill - Stainless Steel, Stainless Steel
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Hotpoint HPM K12C XUK 22 Litre 38cm High, Built In Small Microwave With Grill - Stainless Steel, Stainless Steel
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Hoover H-WASH 350 H3WPS4126TAMBR80 12kg WiFi Connected Washing Machine with 1400 rpm - Anthracite - A Rated, Grey
Hoover
Hoover H-WASH 350 H3WPS4126TAMBR80 12kg WiFi Connected Washing Machine with 1400 rpm - Anthracite - A Rated, Grey
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KitchenAid Artisan 5KSM175PSBAC Stand Mixer with 4.8 Litre Bowl - Almond Cream, Cream
KitchenAid
KitchenAid Artisan 5KSM175PSBAC Stand Mixer with 4.8 Litre Bowl - Almond Cream, Cream
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Krcher K 4 Power Control Flex Car & Home 1.324-305.0 Pressure Washer - Yellow, Yellow
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Krcher K 4 Power Control Flex Car & Home 1.324-305.0 Pressure Washer - Yellow, Yellow
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Bosch Series 4 KGN392LDFG 203cm 70/30 Frost Free Fridge Freezer - Silver - D Rated, Silver
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Bosch Series 4 KGN392LDFG 203cm 70/30 Frost Free Fridge Freezer - Silver - D Rated, Silver
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Ninja Foodi 3-in-1 Toaster, Grill & Panini Press ST200UK - Black, Black
Ninja
Ninja Foodi 3-in-1 Toaster, Grill & Panini Press ST200UK - Black, Black
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£149.00£129.00
Acer Aspire Intel Core i3-N305 - 512GB SSD - Black, Black
Acer
Acer Aspire Intel Core i3-N305 - 512GB SSD - Black, Black
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£399.00£349.00
Beko EnergySpin BM3WT4941IW 9kg Washing Machine with 1400 rpm - White - A Rated, White
Beko
Beko EnergySpin BM3WT4941IW 9kg Washing Machine with 1400 rpm - White - A Rated, White
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£399.00£349.00
9kg
Honor Pad X8a Kids Edition 11" 128GB Tablet - Blue, Blue
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Honor Pad X8a Kids Edition 11" 128GB Tablet - Blue, Blue
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Bosch Series 2 KIN86NSE0G 177cm 60/40 Integrated Frost Free Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Bosch
Bosch Series 2 KIN86NSE0G 177cm 60/40 Integrated Frost Free Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
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£749.00£649.00
Panasonic W95B 55" 4K Ultra HD MiniLED Smart Fire Freely TV [2025] - TV-55W95BEB, Black
Panasonic
Panasonic W95B 55" 4K Ultra HD MiniLED Smart Fire Freely TV [2025] - TV-55W95BEB, Black
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Panasonic W95B 75" 4K Ultra HD MiniLED Smart Fire Freely TV [2025] - TV-75W95BEB, Black
Panasonic
Panasonic W95B 75" 4K Ultra HD MiniLED Smart Fire Freely TV [2025] - TV-75W95BEB, Black
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Hisense RS694N4TBE Non-Plumbed Frost Free American Fridge Freezer - Black - E Rated, Black
Hisense
Hisense RS694N4TBE Non-Plumbed Frost Free American Fridge Freezer - Black - E Rated, Black
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Sanus Vuepoint FMF319-B2 Full Motion TV Wall Bracket For 32 to 55 inch TV's, Black
Sanus Vuepoint
Sanus Vuepoint FMF319-B2 Full Motion TV Wall Bracket For 32 to 55 inch TV's, Black
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Bosch Series 6 SMS6ZCI10G Wifi Connected Full Size Dishwasher - Silver - B Rated, Silver
Bosch
Bosch Series 6 SMS6ZCI10G Wifi Connected Full Size Dishwasher - Silver - B Rated, Silver
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Bosch Series 2 KIN85NSE0G 177cm 50/50 Integrated Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Bosch
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Hoover H-HOB 500 HVG74WC5B 74cm Gas Hob - Black, Black
Hoover
Hoover H-HOB 500 HVG74WC5B 74cm Gas Hob - Black, Black
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NEFF N30 T36FBE1L0 60cm Induction Hob - Black, Black
NEFF
NEFF N30 T36FBE1L0 60cm Induction Hob - Black, Black
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£399.00£349.00
Hisense RR220D4BBE 126cm Fridge with Ice Box - Black - E Rated, Black
Hisense
Hisense RR220D4BBE 126cm Fridge with Ice Box - Black - E Rated, Black
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£229.00£199.00
Bosch Series 4 SPS4HMI49G Wifi Connected Slimline Dishwasher - Silver Inox - E Rated, Silver Inox
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Bosch Series 4 SPS4HMI49G Wifi Connected Slimline Dishwasher - Silver Inox - E Rated, Silver Inox
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Bosch Series 6 KAD93ABEP Plumbed American Fridge Freezer - Black - E Rated, Black
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Bosch Series 6 KAD93ABEP Plumbed American Fridge Freezer - Black - E Rated, Black
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£1,499.00£1,299.00
Vax Mach Air Energise UCA3GEV1 Upright Vacuum Cleaner, Blue
VAX
Vax Mach Air Energise UCA3GEV1 Upright Vacuum Cleaner, Blue
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TCL Q6C 85" 4K Ultra HD MiniLED Smart Google TV [2025] - 85Q6C-UK, Silver
TCL
TCL Q6C 85" 4K Ultra HD MiniLED Smart Google TV [2025] - 85Q6C-UK, Silver
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Sage The 3X Bluicer Pro SJB815BSS2GUK1 Juicer & Blender - Brushed Stainless Steel, Stainless Steel
Sage
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Amica AFC1530WH 50cm Single Oven Electric Cooker with Ceramic Hob - White - A Rated, White
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Amica AFC1530WH 50cm Single Oven Electric Cooker with Ceramic Hob - White - A Rated, White
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Nextbase Piqo 1K HD Dash Cam - Black, Black
Nextbase
Nextbase Piqo 1K HD Dash Cam - Black, Black
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Bosch Series 2 FFL023MS2B 20 Litre 26cm High, Freestanding Small Standard Microwave Oven - Black / Stainless Steel, Black
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Haier InstaSwitch H4F306SDH1K 190cm Upright Freezer - Stainless Steel - D Rated, Stainless Steel
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Haier InstaSwitch H4F306SDH1K 190cm Upright Freezer - Stainless Steel - D Rated, Stainless Steel
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Haier HCR3818EWMM Total No Frost American Fridge Freezer - Stainless Steel - E Rated, Stainless Steel
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Haier HCR3818EWMM Total No Frost American Fridge Freezer - Stainless Steel - E Rated, Stainless Steel
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Tony Hawk's Pro Skater 3 + 4 for PS4, White
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Tony Hawk's Pro Skater 3 + 4 for PS4, White
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£40.00£35.00
Samsung Galaxy S24 FE 5G 128GB Smartphone in Blue, Blue
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Samsung Galaxy S24 FE 5G 128GB Smartphone in Blue, Blue
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Hisense KitchenFit RB3K330SAFC Wifi Connected 186cm 60/40 No Frost Fridge Freezer - Black - C Rated, Black
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Hisense KitchenFit RB3K330SAFC Wifi Connected 186cm 60/40 No Frost Fridge Freezer - Black - C Rated, Black
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Fridgemaster MC55265DEB 180cm 70/30 Fridge Freezer - Black - E Rated, Black
Fridgemaster
Fridgemaster MC55265DEB 180cm 70/30 Fridge Freezer - Black - E Rated, Black
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£329.00£289.00
AEG 8000 Series TSC8M181CS 177cm 70/30 Integrated Frost Free Fridge Freezer with Sliding Door Fixing Kit - White - C Rated, White
AEG
AEG 8000 Series TSC8M181CS 177cm 70/30 Integrated Frost Free Fridge Freezer with Sliding Door Fixing Kit - White - C Rated, White
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Panasonic SC-DM502 40 Watt Mini Hi-Fi System with Bluetooth - White, White
Panasonic
Panasonic SC-DM502 40 Watt Mini Hi-Fi System with Bluetooth - White, White
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Belling ComfortCook BEL GHU603RI 60cm Gas Hob - Stainless Steel, Stainless Steel
Belling
Belling ComfortCook BEL GHU603RI 60cm Gas Hob - Stainless Steel, Stainless Steel
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Toshiba UV2F53DBU 55" 4K Ultra HD Smart Freely TV [2024] - 55UV2F53DBU, Black
Toshiba
Toshiba UV2F53DBU 55" 4K Ultra HD Smart Freely TV [2024] - 55UV2F53DBU, Black
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Beko EnergySpin BM3WT4941IA 9kg Washing Machine with 1400 rpm - Anthracite - A Rated, Grey
Beko
Beko EnergySpin BM3WT4941IA 9kg Washing Machine with 1400 rpm - Anthracite - A Rated, Grey
Save 12%
£419.00£369.00
9kg