AO Sale

These Star Buy products from AO have the lowest prices when compared to all the stores we've checked them against.

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5580.0%
Smeg4930.7%
Apple4110.1%
Samsung3921.7%
Hisense3132.2%
Beko2750.4%
AEG2600.7%
Bosch2213.6%
Playstation1860.9%
Hotpoint1830.6%
Russell Hobbs1521.9%
NEFF1311.6%
Nintendo1220.4%
LG1201.5%
Bertazzoni1170.0%
Xbox1171.0%
Hoover1143.8%
Indesit1040.6%
Stoves1040.0%
Haier1012.8%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 14% and an average saving of £63.41. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%
15/04/2025April9791.9%
25/05/2025May10761.8%
24/05/2025May10651.8%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 18 days to go!

Arlo Essential2 XL FHD Outdoor Camera 2-Pack Smart Home Security Camera - White, White
Arlo
Arlo Essential2 XL FHD Outdoor Camera 2-Pack Smart Home Security Camera - White, White
Save 41%
£219.00£129.00
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Sony ULT FIELD 3 Wireless Speaker - Forest Grey, Grey
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Sony ULT FIELD 3 Wireless Speaker - Forest Grey, Grey
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£159.00£99.00
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Philips EVNIA 3000 27" Full HD 180Hz Gaming Monitor - White, White
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£139.00£94.00
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Miele DuoFlex HX1 Cordless Vacuum Cleaner with up to 55 Minutes Run Time - Red - 12377890, Red
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Miele DuoFlex HX1 Cordless Vacuum Cleaner with up to 55 Minutes Run Time - Red - 12377890, Red
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£369.00£269.00
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Bosch DesignLine TWK3P423GB Kettle - Black, Black
Bosch DesignLine
Bosch DesignLine TWK3P423GB Kettle - Black, Black
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£39.00£29.00
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Russell Hobbs Eclipse 25111 Kettle - Midnight Blue, Blue
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Russell Hobbs Eclipse 25111 Kettle - Midnight Blue, Blue
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£69.00£52.00
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Remington PR1855 Mens Shaver - Black, Black
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Remington PR1855 Mens Shaver - Black, Black
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£40.00£30.00
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Dimplex ECR15 Oil Free Radiator 1500W - White, White
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Dimplex ECR15 Oil Free Radiator 1500W - White, White
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£89.00£70.00
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Dyson V15 Detect Total Clean Cordless Vacuum Cleaner - Black / Nickel, Black
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Dyson V15 Detect Total Clean Cordless Vacuum Cleaner - Black / Nickel, Black
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£699.00£549.00
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AOC 24" Full HD 180Hz Curved Gaming Monitor - Black / Grey, Black
AOC
AOC 24" Full HD 180Hz Curved Gaming Monitor - Black / Grey, Black
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£82.00£69.00
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Smeg 50s Style Retro Right Hand Hinge FAB30RCR5UK 172cm 80/20 Fridge Freezer - Cream - D Rated, Cream
Smeg
Smeg 50s Style Retro Right Hand Hinge FAB30RCR5UK 172cm 80/20 Fridge Freezer - Cream - D Rated, Cream
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£1,449.00£1,299.00
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KitchenAid 5KHM6118BOB Hand Mixer with 2 Accessories - Onyx Black, Black
KitchenAid
KitchenAid 5KHM6118BOB Hand Mixer with 2 Accessories - Onyx Black, Black
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£109.00£99.00
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Smeg 50s Style Retro Right Hand Hinge FAB30RBL5UK 172cm 80/20 Fridge Freezer - Black - D Rated, Black
Smeg
Smeg 50s Style Retro Right Hand Hinge FAB30RBL5UK 172cm 80/20 Fridge Freezer - Black - D Rated, Black
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£1,399.00£1,299.00
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RingConn Gen 2 Smart Ring - Gold - Size 7, Gold
RingConn
RingConn Gen 2 Smart Ring - Gold - Size 7, Gold
Save 6%
£299.00£282.00
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Samsung Galaxy S25+ 256GB Smartphone in Silver Shadow, Silver
Samsung
Samsung Galaxy S25+ 256GB Smartphone in Silver Shadow, Silver
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£749.00£739.00
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Morphy Richards Illumination 108022 Kettle - Titanium, Titanium
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Morphy Richards Illumination 108022 Kettle - Titanium, Titanium
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£38.00
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Smeg 50's Style BCC12EGMUK Bean to Cup Coffee Machine - Green, Green
Smeg
Smeg 50's Style BCC12EGMUK Bean to Cup Coffee Machine - Green, Green
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£399.00
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Wahl Hot & Cold Handheld Massage Device - Red / Grey, Red
Wahl
Wahl Hot & Cold Handheld Massage Device - Red / Grey, Red
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£28.00
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Philips Hue Ambiance Festavia 500 LED, Black
Philips Hue
Philips Hue Ambiance Festavia 500 LED, Black
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£255.00
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HP Envy 6120e All-in-One Thermal Inkjet Printer Includes 3 months of Instant Ink with HP+ - White, White
HP
HP Envy 6120e All-in-One Thermal Inkjet Printer Includes 3 months of Instant Ink with HP+ - White, White
From
£59.00
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Apple iPhone 16e Silicone Case for iPhone 16e - White, White
Apple
Apple iPhone 16e Silicone Case for iPhone 16e - White, White
From
£39.00
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Wpro C00950096 Dishwasher Accessory - Grey, Grey
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Wpro C00950096 Dishwasher Accessory - Grey, Grey
From
£25.00
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Wahl WAH4290-517 Electric Massager, White
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Wahl WAH4290-517 Electric Massager, White
From
£36.00
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Wahl LifeProof Wet & Dry Mens Shaver - Black, Black
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Wahl LifeProof Wet & Dry Mens Shaver - Black, Black
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£48.00
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Elden Ring for PS4, White
Playstation
Elden Ring for PS4, White
From
£31.00
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Elden Ring for PS5, White
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Elden Ring for PS5, White
From
£31.00
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KitchenAid Go Cordless 5KSBR256BM Portable Blender - Black, Black
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KitchenAid Go Cordless 5KSBR256BM Portable Blender - Black, Black
From
£149.00
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Sanus Universal Soundbar Wall Mount - Black, Black
Sanus
Sanus Universal Soundbar Wall Mount - Black, Black
From
£39.00
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Rangemaster LEIHDC90BC 90cm Chimney Cooker Hood - Black / Chrome, Black
Rangemaster
Rangemaster LEIHDC90BC 90cm Chimney Cooker Hood - Black / Chrome, Black
From
£299.00
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Russell Hobbs Nightfall Stone 3 Piece Induction Pan Set - Black / Blue, Black
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Russell Hobbs Nightfall Stone 3 Piece Induction Pan Set - Black / Blue, Black
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Flymo EasiCut 600XT 9705464-01 Hedge Trimmer - Orange, Orange
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Flymo EasiCut 600XT 9705464-01 Hedge Trimmer - Orange, Orange
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£89.00
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Samsung Galaxy Buds2 Pro True Wireless Noise Cancelling In-Ear Headphones - Bora Purple, Purple
Samsung
Samsung Galaxy Buds2 Pro True Wireless Noise Cancelling In-Ear Headphones - Bora Purple, Purple
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£79.00
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Samsung Galaxy Z Flip4 5G 256GB Flip Smartphone in Graphite, Silver
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Samsung Galaxy Z Flip4 5G 256GB Flip Smartphone in Graphite, Silver
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£329.00
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Liebherr Pure SUFd3603 Integrated Under Counter Freezer with Fixed Door Fixing Kit - D Rated, White
Liebherr
Liebherr Pure SUFd3603 Integrated Under Counter Freezer with Fixed Door Fixing Kit - D Rated, White
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£629.00
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Liebherr Pure URc 3700 Integrated Under Counter 86cm Fridge - Fixed Door Fixing Kit - White - C Rated, White
Liebherr
Liebherr Pure URc 3700 Integrated Under Counter 86cm Fridge - Fixed Door Fixing Kit - White - C Rated, White
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£709.00
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Cricut EasyPress 3 9x9 Smart Cutting Machine - Blue / White, Blue
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Cricut EasyPress 3 9x9 Smart Cutting Machine - Blue / White, Blue
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£109.00
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NEFF N50 D64QFM1N0B 60cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
NEFF
NEFF N50 D64QFM1N0B 60cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
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£449.00
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Remington ONE Dry & Style Hair Dryer - Grey, Grey
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Remington ONE Dry & Style Hair Dryer - Grey, Grey
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£66.00
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Omron RS2 Upper arm Blood Pressure Monitor, White
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Omron RS2 Upper arm Blood Pressure Monitor, White
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£33.00
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Samsung Series 7 RB53DG703CS9EU Wifi Connected 203cm 70/30 No Frost Fridge Freezer - Silver - C Rated, Silver
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Samsung Series 7 RB53DG703CS9EU Wifi Connected 203cm 70/30 No Frost Fridge Freezer - Silver - C Rated, Silver
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Anker 313 Power Bank PowerCore 10K 10000mAh - Black, Black
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Anker 313 Power Bank PowerCore 10K 10000mAh - Black, Black
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£29.00
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Rangemaster LEIHDC110BC 110cm Chimney Cooker Hood - Black / Chrome, Black
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Rangemaster LEIHDC110BC 110cm Chimney Cooker Hood - Black / Chrome, Black
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£339.00
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