
LEGO is one of the most globally recognised brands in recent history. Originating in Denmark in 1932, the name is derived from the Danish phrase leg godt, meaning play well. The company started with wooden toys but transitioned to producing plastic interlocking bricks in 1958. These LEGO bricks, with their strong structural integrity, laid the foundation for LEGO's success. In the 1960s the modern Lego brick was introduced, which allowed for more variety and creative constructions. LEGO is constantly expanding its themes from the likes of space and castles, to partnerships with TV shows, movies and Comics. In particular, collaborations with brands such as Star Wars helped bring the brand back to full popularity. The 2000s saw LEGO regaining popularity with adults, with more complex and time consuming project sets being produced.
| Top 20 Lego Outlet brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| LEGO | 9388 | 0.9% |
| Unbranded | 107 | 14.0% |
| Brick Solutions UK | 21 | 0.0% |
| Branded | 21 | 0.3% |
| capes4minifigs | 14 | 0.0% |
| BRICK IN IT | 12 | 5.7% |
| lego BRICKBUMS | 8 | 0.0% |
| lego BLAS TECH INDUSTRIES | 7 | 0.0% |
| MOC LEGO | 5 | 0.6% |
| Homemade | 3 | 0.0% |
| 3Dudes & Dad | 3 | 0.0% |
| For LEGO | 2 | 0.0% |
| sky fixtures | 2 | 0.0% |
| Brickify | 2 | 0.0% |
| Heroes Assemble | 1 | 0.0% |
| JJ Custom Creations | 1 | 7.0% |
| Kabah Lego | 1 | 0.0% |
| Lego Bricks / Generic Chain | 1 | 0.0% |
| Ideal | 1 | 0.0% |
| MOC Bricks | 1 | 0.0% |
Last year the best sale for Lego Outlet was the October sale with 1668 items reduced and an average discount of 1.7%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 05/10/2025 | October | 1668 | 1.7% |
| 03/10/2025 | October | 1671 | 1.7% |
| 04/10/2025 | October | 1661 | 1.7% |
| 02/10/2025 | October | 1634 | 1.7% |
| 06/10/2025 | October | 1612 | 1.7% |
| 07/10/2025 | October | 1730 | 1.5% |
| 09/11/2025 | November | 1784 | 1.5% |
| 14/11/2025 | November | 1582 | 1.6% |
| 08/11/2025 | November | 1763 | 1.5% |
| 07/11/2025 | November | 1671 | 1.4% |
| 11/01/2026 | January | 1608 | 1.3% |
| 10/01/2026 | January | 1583 | 1.3% |
| 12/01/2026 | January | 1551 | 1.3% |
| 09/01/2026 | January | 1573 | 1.3% |
| 12/11/2025 | November | 1460 | 1.1% |
| 11/11/2025 | November | 1464 | 1.1% |
| 13/11/2025 | November | 1379 | 1.1% |
| 07/01/2026 | January | 967 | 1.5% |
| 08/01/2026 | January | 1271 | 1.0% |
| 27/07/2025 | July | 1180 | 1.0% |
We are predicting the next Lego Outlet sale to be the Summer sale in July. 168 days to go!
LEGO Technic 42163 Heavy-Duty Bulldozer Set Construction Vehicle Toy for Kids
LEGO Tan Horse Poseable w/ Brown Harness Black Eyes 10305 10775 10780 F31
LEGO Star Wars: TIE Bomber (75347) 9+ New&sealed Slightly Scratch Edges
LEGO Animal Crossing 77047 Bunnie's Outdoor Activities NEW & SEALED
LEGO - Part 14719 - Corner Tiles 2x2 (Pack of 5) + NEW +SELECT COLOUR
LEGO - Part 32526 - Technic Beam 3x5 L-Shape Thick +NEW +SELECT COLOUR /QUANTITY
LEGO NINJAGO 71855 Ninja Dragon Riyus Battle - 4 Minifigures - New 2026
LEGO City Road Plates Building Set 60304 Glow in the Dark 112 Pieces Ages 5+
LEGO CREATOR 3 in 1: Sea Animals (31158) NEW fast dispatch bubble wrapped in box
Lego Disney - 30695 Cinderella Mini Garden Castle Paperbag - Brand New & Sealed
LEGO Friends 42609 Electric Car and Charger Eco Vehicle Toy Kids Gift 6+ Years
Lego City 60489 Jet vs. Car Toy Vehicle Model Kit for Kids Ages 6 & Up
LEGO Sets: Super Heroes: Eternals: 76154-1 DEVIANT AMBUSH (2021) New & Sealed
Lego 41366 Friends Olivia's Cupcake Cafe - New & Sealed - Retired Dec 2020
Lego 42445/99784 Bar 1x12 with 1x2 Plate End Round Trans Clear Pack of 10 NEW.
LEGO Speed Champions 77249 Williams Racing FW46 F1 Race Car Age 10+ 263pcs