Joico Defy Damage Protective Shampoo 1000ml - Haircare

Strengthen your strands with the Defy Damage Shampoo from Joico. Reducing damage by up to 80%, this shampoo will bring you results from the very first use. Complete with smart release technology, this shampoo has a one-of-a-kind liposome delivery system that continuously releases nourishing ingredients to hair. This includes Rosehip Oil and Keratin, which strengthen and repair hair. Infused with a powerful blend of antioxidants, including Moringa Seed Oil and Vitamin E, the formula helps to create damage-resistant hair, while the Protective Lipid elements prevent thermal and chemical damage. Finally, this formula is complete with Arginine, a smart-bonding molecule that works at the follicle to encourage bond renewal. Fighting the effects ... - Manufacturers part numbers: JC-09213|P810b9247a35b44c59e7ad9114b71ea2d

• Prevents Damage: Protects against environmental stressors, heat styling, and chemical treatments, maintaining healthy hair.
• Hydrates & Nourishes: Deeply moisturizes, leaving hair feeling soft, smooth, and manageable with every wash.
• Repairs & Strengthens: Powered by Joico’s SmartRelease Technology, this shampoo rebuilds and strengthens hair, reducing breakage and improving overall resilience.
• Long-Lasting Color Protection: Helps to preserve color-treated hair, preventing fading and ensuring your color stays vibrant longer.