JOICO Colorful Anti-Fade Shampoo 1000ml

Seeking to protect your hairs vibrancy, the JOICO Colorful Anti-Fade Shampoo cleanses the hair to remove daily build-up and debris, while preserving the intensity of the colour. Helping to fortify the hair for up to 3x greater resistance to breakage, the shampoo promotes strong and healthy-looking hair, while remining gentle enough to cleanse the strands and scalp. Formulated with antioxidant-rich pomegranate extract, the shampoo works to protect the longevity of hair colour, alongside a patented Smartr... - Manufacturers part numbers: JOICO-010-1000 ML|Pc7ec1ab2d8094dd991eec2251949134a

• Strengthens & Reduces Breakage: Helps improve hair resilience and prevent color-treated hair from becoming brittle.
• Defends Against Environmental Damage: Protects hair from UV exposure, pollution, and free radicals.
• Boosts Shine & Softness: Leaves hair looking radiant, silky, and healthy.
• Gentle Sulfate-Free Formula: Cleanses without stripping moisture or essential nutrients from hair.
• Protects Color & Prevents Fading: Joico Colorful Anti-Fade Shampoo helps maintain vibrant, long-lasting hair color.