AO Sale

  •  SALE on, save up to 60%
  •  Average Saving £67
  •  Average Discount 15%
  •  Average Price (RRP) £777

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5560.0%
Smeg4811.4%
Apple3900.1%
Samsung3682.5%
Hisense3106.4%
Beko2631.3%
AEG2542.3%
Bosch2233.6%
Playstation1870.7%
Hotpoint1801.8%
Russell Hobbs1443.5%
NEFF1271.6%
Nintendo1220.5%
Bertazzoni1210.0%
Xbox1210.9%
LG1163.6%
Hoover1143.8%
Indesit1041.2%
Stoves1030.0%
Haier1002.8%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 15% and an average saving of £66.67. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
08/11/2025November11192.2%
07/11/2025November10842.1%
06/11/2025November10572.1%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 12 days to go!

NEFF N70 D95BMP5N0B 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
NEFF
NEFF N70 D95BMP5N0B 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
From
£758.00
Bertazzoni Master Series MAS115I3EXC 110cm Electric Range Cooker with Induction Hob - Stainless Steel - A Rated, Stainless Steel
Bertazzoni
Bertazzoni Master Series MAS115I3EXC 110cm Electric Range Cooker with Induction Hob - Stainless Steel - A Rated, Stainless Steel
From
£3,999.00
Dualit Classic Vario 40344 4 Slice Toaster - Black, Black
Dualit
Dualit Classic Vario 40344 4 Slice Toaster - Black, Black
From
£199.00
Fridgemaster MS83430ES Total No Frost American Fridge Freezer - Silver - E Rated, Silver
Fridgemaster
Fridgemaster MS83430ES Total No Frost American Fridge Freezer - Silver - E Rated, Silver
From
£479.00
Belling BEL Cookcentre Chim 110T 110cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
Belling
Belling BEL Cookcentre Chim 110T 110cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
From
£459.00
Electra TDC8101B 8Kg Condenser Tumble Dryer - Black - B Rated, Black
Electra
Electra TDC8101B 8Kg Condenser Tumble Dryer - Black - B Rated, Black
From
£249.00
8kg
Bosch Series 4 SMV4ECX23G Fully Integrated Full Size Dishwasher - Stainless Steel Control Panel with Fixed Door Fixing Kit - C Rated, Stainless Steel
Bosch
Bosch Series 4 SMV4ECX23G Fully Integrated Full Size Dishwasher - Stainless Steel Control Panel with Fixed Door Fixing Kit - C Rated, Stainless Steel
From
£699.00
AEG 3000 Slim Line HGX75400SM 74cm Gas Hob - Stainless Steel, Stainless Steel
AEG
AEG 3000 Slim Line HGX75400SM 74cm Gas Hob - Stainless Steel, Stainless Steel
From
£299.00
Turtle Beach Stealth Ultra Gaming Controller For Android,PC,Xbox One,Xbox Series S,Xbox Series X - Black / Grey, Black
Turtle Beach
Turtle Beach Stealth Ultra Gaming Controller For Android,PC,Xbox One,Xbox Series S,Xbox Series X - Black / Grey, Black
From
£142.00
Candy Idea FIDC N935 L Built In Electric Single Oven - Black - A+ Rated, Black
Candy
Candy Idea FIDC N935 L Built In Electric Single Oven - Black - A+ Rated, Black
From
£232.00
Sage Toast Select Luxe STA735BST4GUK1 2 Slice Toaster - Black Stainless Steel, Black
Sage
Sage Toast Select Luxe STA735BST4GUK1 2 Slice Toaster - Black Stainless Steel, Black
From
£99.00
Apple Pencil (1st Generation) - White, White
Apple
Apple Pencil (1st Generation) - White, White
From
£99.00
Bissell 3517E Carpet Cleaner, Black
Bissell
Bissell 3517E Carpet Cleaner, Black
From
£399.00
Samsung Series 9 AI Home RS90F64EETEU Wifi Connected Plumbed Total No Frost American Fridge Freezer - Silver - E Rated, Silver
Samsung
Samsung Series 9 AI Home RS90F64EETEU Wifi Connected Plumbed Total No Frost American Fridge Freezer - Silver - E Rated, Silver
From
£1,599.00
Beko EnergySpin BM5D59645UA 9Kg/6Kg Washer Dryer with 1400 rpm - Anthracite, A Rated [Wash Only], Grey
Beko
Beko EnergySpin BM5D59645UA 9Kg/6Kg Washer Dryer with 1400 rpm - Anthracite, A Rated [Wash Only], Grey
From
£449.00
Bosch PCQ7A5I90 75cm Gas Hob - Stainless Steel, Stainless Steel
Bosch
Bosch PCQ7A5I90 75cm Gas Hob - Stainless Steel, Stainless Steel
From
£449.00
The Grinch: Christmas Adventures - Merry & Mischievous Edition for PS5, White
Playstation
The Grinch: Christmas Adventures - Merry & Mischievous Edition for PS5, White
From
£35.00
Rangemaster Classic Deluxe CLDL90EIPSTB/AB1 90cm Electric Range Cooker with Induction Hob - Stone Blue / Antique Brass - A/A Rated, Blue
Rangemaster
Rangemaster Classic Deluxe CLDL90EIPSTB/AB1 90cm Electric Range Cooker with Induction Hob - Stone Blue / Antique Brass - A/A Rated, Blue
From
£3,599.00
Swann Add on Dome Camera for AdvancedX Wired 3K Super HD Smart Home Security Cameras - White, White
Swann
Swann Add on Dome Camera for AdvancedX Wired 3K Super HD Smart Home Security Cameras - White, White
From
£59.00
Rangemaster RM056PROMO 3 Piece Induction Pan Set - Stainless Steel, Stainless Steel
Rangemaster
Rangemaster RM056PROMO 3 Piece Induction Pan Set - Stainless Steel, Stainless Steel
From
£165.00
Bosch Series 6 KUW20VHF0G Built In Wine Cooler - Black - F Rated, Black
Bosch
Bosch Series 6 KUW20VHF0G Built In Wine Cooler - Black - F Rated, Black
From
£1,189.00
Smeg DF344BX Full Size Dishwasher - Silver - B Rated, Silver
Smeg
Smeg DF344BX Full Size Dishwasher - Silver - B Rated, Silver
From
£549.00
Rangemaster Professional Plus FX PROP90FXDFFSS/C 90cm Dual Fuel Range Cooker with Gas Hob - Stainless Steel / Chrome - A Rated, Stainless Steel
Rangemaster
Rangemaster Professional Plus FX PROP90FXDFFSS/C 90cm Dual Fuel Range Cooker with Gas Hob - Stainless Steel / Chrome - A Rated, Stainless Steel
From
£2,169.00
NEFF N50 D46ED22N1B Built In Telescopic Cooker Hood - Silver, Silver
NEFF
NEFF N50 D46ED22N1B Built In Telescopic Cooker Hood - Silver, Silver
From
£299.00
Bertazzoni Master Series MAS64L1EXC 60cm Single Oven Dual Fuel Cooker - Stainless Steel - A Rated, Stainless Steel
Bertazzoni
Bertazzoni Master Series MAS64L1EXC 60cm Single Oven Dual Fuel Cooker - Stainless Steel - A Rated, Stainless Steel
From
£1,499.00
Dualit Classic Vario 20237 2 Slice Toaster - Black, Black
Dualit
Dualit Classic Vario 20237 2 Slice Toaster - Black, Black
From
£175.00
Fridgemaster MCF96EB Chest Freezer - Black - E Rated, Black
Fridgemaster
Fridgemaster MCF96EB Chest Freezer - Black - E Rated, Black
From
£129.00
Belling BEL Cookcentre Chim 90T 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
Belling
Belling BEL Cookcentre Chim 90T 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
From
£399.00
WWE 2K24 for PS5, White
Playstation
WWE 2K24 for PS5, White
From
£20.00
Beko HarvestFresh CNG4692VW 192cm 50/50 Frost Free Fridge Freezer - White - E Rated, White
Beko
Beko HarvestFresh CNG4692VW 192cm 50/50 Frost Free Fridge Freezer - White - E Rated, White
From
£469.00
Dyson Supersonic Hair Dryer - Onyx / Gold, Black
Dyson
Dyson Supersonic Hair Dryer - Onyx / Gold, Black
From
£329.00
Samsung NK36C5070US/UR 90cm Chimney Cooker Hood - Stainless Steel / Black, Stainless Steel
Samsung
Samsung NK36C5070US/UR 90cm Chimney Cooker Hood - Stainless Steel / Black, Stainless Steel
From
£369.00
Hoover H-FRIDGE 300 MINI HOM4SE68EWPK Integrated Upright 83cm Fridge with Ice Box - Fixed Door Fixing Kit - White - E Rated, White
Hoover
Hoover H-FRIDGE 300 MINI HOM4SE68EWPK Integrated Upright 83cm Fridge with Ice Box - Fixed Door Fixing Kit - White - E Rated, White
From
£289.00
Eufy Video Doorbell C31 Smart Doorbell 2K - Black, Black
Eufy
Eufy Video Doorbell C31 Smart Doorbell 2K - Black, Black
From
£69.00
George Foreman 5 Portion Steel Grill 25041 Health Grill - Gun Metal, Grey
George Foreman
George Foreman 5 Portion Steel Grill 25041 Health Grill - Gun Metal, Grey
From
£89.00
Lenovo L27i-4A 27" Full HD 100Hz Monitor - Grey, Grey
Lenovo
Lenovo L27i-4A 27" Full HD 100Hz Monitor - Grey, Grey
From
£99.00
Samsung Galaxy Tab S10 FE 10.9" 128GB WiFi Tablet - Grey, Grey
Samsung
Samsung Galaxy Tab S10 FE 10.9" 128GB WiFi Tablet - Grey, Grey
From
£479.00
Henry XL Plus 912061 Cylinder Vacuum Cleaner, Red
Numatic
Henry XL Plus 912061 Cylinder Vacuum Cleaner, Red
From
£179.00
Midea MH90M21ET33SG-UK 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
Midea
Midea MH90M21ET33SG-UK 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
From
£179.00
Flymo EasiStore 380R 967987501 Lawn Mower - Sunset Orange, Orange
Flymo
Flymo EasiStore 380R 967987501 Lawn Mower - Sunset Orange, Orange
From
£129.00
Hoover H-COMBI 300 HONCQ2T618AWK 185cm 60/40 No Frost Fridge Freezer - White - A Rated, White
Hoover
Hoover H-COMBI 300 HONCQ2T618AWK 185cm 60/40 No Frost Fridge Freezer - White - A Rated, White
From
£649.00
Dora: Rainforest Rescue for PS5, White
Playstation
Dora: Rainforest Rescue for PS5, White
From
£35.00