AO Sale

  •  SALE on, save up to 61%
  •  Average Saving £58
  •  Average Discount 13%
  •  Average Price (RRP) £714

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5140.2%
Smeg4851.3%
Apple4130.3%
Samsung3982.5%
AEG2831.1%
Hisense2822.1%
Beko2640.7%
Bosch2342.5%
Playstation1701.1%
Hotpoint1702.2%
Russell Hobbs1442.1%
NEFF1390.8%
Xbox1261.0%
Hoover1172.4%
Nintendo1060.8%
Stoves1060.7%
Indesit991.7%
LG982.7%
Miele971.3%
Asus933.3%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 13% and an average saving of £58.05. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%
15/04/2025April9791.9%
25/05/2025May10761.8%
24/05/2025May10651.8%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 87 days to go!

Hisense RW3N122GSLF Built In Wine Cooler - Black - F Rated, Black
Hisense
Hisense RW3N122GSLF Built In Wine Cooler - Black - F Rated, Black
From
£549.00
AEG 6000 SteamBake CCB6741ACB 60cm Double Oven Electric Cooker with Ceramic Hob - Black - A Rated, Black
AEG
AEG 6000 SteamBake CCB6741ACB 60cm Double Oven Electric Cooker with Ceramic Hob - Black - A Rated, Black
From
£899.00
Apple Watch SE (2nd Gen), 40mm, Starlight Aluminium Case, GPS [2024] - Lake Green Sport Loop, Green
Apple
Apple Watch SE (2nd Gen), 40mm, Starlight Aluminium Case, GPS [2024] - Lake Green Sport Loop, Green
From
£219.00
Apple iPad mini 8.3" 512GB WiFi + Cellular 2024 - Space Grey, Space Grey
Apple
Apple iPad mini 8.3" 512GB WiFi + Cellular 2024 - Space Grey, Space Grey
From
£899.00
Razer Wolverine V3 Pro (Xbox Licensed) Gaming Controller For PC, Xbox Series S, Xbox Series X - Black, Black
Razer
Razer Wolverine V3 Pro (Xbox Licensed) Gaming Controller For PC, Xbox Series S, Xbox Series X - Black, Black
From
£187.00
Remington X9 Limitless XR1790 Mens Shaver - Bronze, Brown
Remington
Remington X9 Limitless XR1790 Mens Shaver - Bronze, Brown
From
£150.00
Rangemaster Estel Deluxe ESDL100EIPGBL/CM1 100cm Electric Range Cooker with Induction Hob - Black / Chrome - A/A Rated, Black
Rangemaster
Rangemaster Estel Deluxe ESDL100EIPGBL/CM1 100cm Electric Range Cooker with Induction Hob - Black / Chrome - A/A Rated, Black
From
£3,599.00
Smeg DF344AX Full Size Dishwasher - Stainless Steel - A Rated, Stainless Steel
Smeg
Smeg DF344AX Full Size Dishwasher - Stainless Steel - A Rated, Stainless Steel
From
£799.00
Apple 240W USB-C Charge Cable (2m) - White, White
Apple
Apple 240W USB-C Charge Cable (2m) - White, White
From
£29.00
Belling Cookcentre 100Ei 100cm Electric Range Cooker with Induction Hob - Stainless Steel - A/A Rated, Stainless Steel
Belling
Belling Cookcentre 100Ei 100cm Electric Range Cooker with Induction Hob - Stainless Steel - A/A Rated, Stainless Steel
From
£1,587.00
PDP Commuter: GLOW Mario Kart Drift Carry Case For Nintendo Switch,Nintendo Switch Lite,Nintendo Switch OLED - Black, Black
PDP
PDP Commuter: GLOW Mario Kart Drift Carry Case For Nintendo Switch,Nintendo Switch Lite,Nintendo Switch OLED - Black, Black
From
£20.00
AOC G2 34" UltraWide Quad HD 180Hz Curved Gaming Monitor - Black / Red, Black
AOC
AOC G2 34" UltraWide Quad HD 180Hz Curved Gaming Monitor - Black / Red, Black
From
£299.00
Sanus VML41-B2 Fixed TV Wall Bracket For 22 to 50 inch TV's, Black
Sanus
Sanus VML41-B2 Fixed TV Wall Bracket For 22 to 50 inch TV's, Black
From
£27.00
CyberPowerPC AO22218 Gaming PC - NVIDIA GeForce RTX 3050, AMD Ryzen 5, 500GB SSD - Black, Black
CyberPowerPC
CyberPowerPC AO22218 Gaming PC - NVIDIA GeForce RTX 3050, AMD Ryzen 5, 500GB SSD - Black, Black
From
£609.00
Kenwood kMix KMX754BK Stand Mixer with 5 Litre Bowl - Black, Black
Kenwood
Kenwood kMix KMX754BK Stand Mixer with 5 Litre Bowl - Black, Black
From
£229.00
AEG DKB4950M 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
AEG
AEG DKB4950M 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
From
£409.00
Rangemaster Nexus NEX110EIBL/C 110cm Electric Range Cooker with Induction Hob - Black / Chrome - A/A Rated, Black
Rangemaster
Rangemaster Nexus NEX110EIBL/C 110cm Electric Range Cooker with Induction Hob - Black / Chrome - A/A Rated, Black
From
£3,329.00
Leisure Cookmaster CK90G232K 90cm Gas Range Cooker - Black - A+/A Rated, Black
Leisure
Leisure Cookmaster CK90G232K 90cm Gas Range Cooker - Black - A+/A Rated, Black
From
£999.00
Indesit YTM1192XUK 9Kg Heat Pump Tumble Dryer - White - A++ Rated, White
Indesit
Indesit YTM1192XUK 9Kg Heat Pump Tumble Dryer - White - A++ Rated, White
From
£339.00
9kg
Rangemaster Classic 60 CLA60EICR/C 60cm Double Oven Electric Cooker with Induction Hob - Cream / Chrome - A/A Rated, Cream
Rangemaster
Rangemaster Classic 60 CLA60EICR/C 60cm Double Oven Electric Cooker with Induction Hob - Cream / Chrome - A/A Rated, Cream
From
£899.00
Sharp ES-NIH714BWA-EN Integrated 7kg Washing Machine with 1400 rpm - White - A Rated, White
Sharp
Sharp ES-NIH714BWA-EN Integrated 7kg Washing Machine with 1400 rpm - White - A Rated, White
From
£399.00
7kg
Acer Aspire 5 A515-48M 15.6" Laptop - AMD Ryzen 5, 512GB SSD, 16 GB RAM - Iron, Grey
Acer
Acer Aspire 5 A515-48M 15.6" Laptop - AMD Ryzen 5, 512GB SSD, 16 GB RAM - Iron, Grey
From
£549.00
MSI MAG 341CQP QD-OLED 34" UltraWide Quad HD 175Hz OLED Gaming Monitor - Black, Black
MSI
MSI MAG 341CQP QD-OLED 34" UltraWide Quad HD 175Hz OLED Gaming Monitor - Black, Black
From
£899.00
Swan Retro ST19010GRN 2 Slice Toaster - Grey, Grey
Swan
Swan Retro ST19010GRN 2 Slice Toaster - Grey, Grey
From
£39.00
Smeg 50s Style Retro Right Hand Hinge FAB28RYW5UK 153cm Small Fridge with Ice Box - Yellow - D Rated, Yellow
Smeg
Smeg 50s Style Retro Right Hand Hinge FAB28RYW5UK 153cm Small Fridge with Ice Box - Yellow - D Rated, Yellow
From
£1,249.00
Russell Hobbs RH85UCLF552E1B 85cm Small Fridge - Black - E Rated, Black
Russell Hobbs
Russell Hobbs RH85UCLF552E1B 85cm Small Fridge - Black - E Rated, Black
From
£189.00
AEG 6000 SteamBake CIB6734ACM 60cm Double Oven Electric Cooker with - Stainless Steel - A Rated, Stainless Steel
AEG
AEG 6000 SteamBake CIB6734ACM 60cm Double Oven Electric Cooker with - Stainless Steel - A Rated, Stainless Steel
From
£879.00
Apple Watch SE (2nd Gen), 40mm, Starlight Aluminium Case, GPS [2024] - Starlight Sport Band - M/L, White
Apple
Apple Watch SE (2nd Gen), 40mm, Starlight Aluminium Case, GPS [2024] - Starlight Sport Band - M/L, White
From
£219.00
Morphy Richards Express Steam 361000 Handheld Garment Steamer - White / Blue, White / Blue
Morphy Richards
Morphy Richards Express Steam 361000 Handheld Garment Steamer - White / Blue, White / Blue
From
£49.00
Apple iPhone 16 Pro Silicone Case with MagSafe for iPhone 16 Pro - Stone Grey, Grey
Apple
Apple iPhone 16 Pro Silicone Case with MagSafe for iPhone 16 Pro - Stone Grey, Grey
From
£49.00
Razer Wolverine V3 Tournament Edition (Xbox Licensed) Gaming Controller For PC, Xbox Series S, Xbox Series X - Black, Black
Razer
Razer Wolverine V3 Tournament Edition (Xbox Licensed) Gaming Controller For PC, Xbox Series S, Xbox Series X - Black, Black
From
£100.00
Rangemaster Estel Deluxe ESDL100EIPHTH/CM1 100cm Electric Range Cooker with Induction Hob - Heather / Antique Brass - A/A Rated, Purple
Rangemaster
Rangemaster Estel Deluxe ESDL100EIPHTH/CM1 100cm Electric Range Cooker with Induction Hob - Heather / Antique Brass - A/A Rated, Purple
From
£3,599.00
Midea MBO7NP30T0-BS Built In Electric Single Oven with Pyrolytic Cleaning - Black - A Rated, Black
Midea
Midea MBO7NP30T0-BS Built In Electric Single Oven with Pyrolytic Cleaning - Black - A Rated, Black
From
£419.00
Hotpoint HPK 26402 XP4UK 204cm 70/30 Frost Free Fridge Freezer - Grey - E Rated, Grey
Hotpoint
Hotpoint HPK 26402 XP4UK 204cm 70/30 Frost Free Fridge Freezer - Grey - E Rated, Grey
From
£469.00
Nintendo SanDisk microSD Express Card for Switch 2 - Red, Red
Nintendo
Nintendo SanDisk microSD Express Card for Switch 2 - Red, Red
From
£50.00
MSI Summit 13 AI Evo A2HMTG-069UK Laptop - Intel Core Ultra 7, 1TB SSD, 32 GB RAM - Black, Black
MSI
MSI Summit 13 AI Evo A2HMTG-069UK Laptop - Intel Core Ultra 7, 1TB SSD, 32 GB RAM - Black, Black
From
£1,397.00
Stoves Richmond 110Ei TCH 110cm Electric Range Cooker with Induction Hob - Cream - A/A/A Rated, Cream
Stoves
Stoves Richmond 110Ei TCH 110cm Electric Range Cooker with Induction Hob - Cream - A/A/A Rated, Cream
From
£2,599.00
De'Longhi Ballerina Seta CTDS4003.BL 4 Slice Toaster - Blue, Blue
Delonghi
De'Longhi Ballerina Seta CTDS4003.BL 4 Slice Toaster - Blue, Blue
From
£74.00
Smeg Classic AODUSF6300G Built In Electric Double Oven and Ceramic Hob Pack - Stainless Steel - A/B Rated, Stainless Steel
Smeg
Smeg Classic AODUSF6300G Built In Electric Double Oven and Ceramic Hob Pack - Stainless Steel - A/B Rated, Stainless Steel
From
£1,059.00
AOC 27" Full HD 100Hz Monitor - Black, Black
AOC
AOC 27" Full HD 100Hz Monitor - Black, Black
From
£79.00
Sanus VLL61-B2 Fixed TV Wall Bracket For 47 to 80 inch TV's, Black
Sanus
Sanus VLL61-B2 Fixed TV Wall Bracket For 47 to 80 inch TV's, Black
From
£37.00
Sony W800 32" 720p HD Ready Smart Android TV [2022] - KD32W800P1U, Black
Sony
Sony W800 32" 720p HD Ready Smart Android TV [2022] - KD32W800P1U, Black
From
£299.00