AO Sale

  •  SALE on, save up to 61%
  •  Average Saving £58
  •  Average Discount 13%
  •  Average Price (RRP) £716

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5140.2%
Smeg4851.3%
Apple4130.3%
Samsung3982.5%
AEG2831.1%
Hisense2822.1%
Beko2640.7%
Bosch2342.5%
Playstation1701.1%
Hotpoint1702.2%
Russell Hobbs1442.1%
NEFF1390.8%
Xbox1261.0%
Hoover1172.4%
Nintendo1060.8%
Stoves1060.7%
Indesit991.7%
LG982.7%
Miele971.3%
Asus933.3%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 13% and an average saving of £58.19. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%
15/04/2025April9791.9%
25/05/2025May10761.8%
24/05/2025May10651.8%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 86 days to go!

Trust GXT 492 Carus Gaming Headset For Nintendo Switch,PC,PlayStation 4,PlayStation 5,Playstation 3,Wii,Xbox 360,Xbox One,Xbox One S,Xbox S - Black, Black
Trust
Trust GXT 492 Carus Gaming Headset For Nintendo Switch,PC,PlayStation 4,PlayStation 5,Playstation 3,Wii,Xbox 360,Xbox One,Xbox One S,Xbox S - Black, Black
From
£24.00
A&D Medical UA-767F Upper arm Blood Pressure Monitor, Silver
A&D Medical
A&D Medical UA-767F Upper arm Blood Pressure Monitor, Silver
From
£39.00
Star Buy
Apple 13" MacBook Air, M4, 16GB RAM, 10 Core GPU, 512GB, 2025 - Starlight, White
Apple
Apple 13" MacBook Air, M4, 16GB RAM, 10 Core GPU, 512GB, 2025 - Starlight, White
From
£1,049.00
HMD Amped Buds Noise Cancelling Earbuds - Black, Black
HMD
HMD Amped Buds Noise Cancelling Earbuds - Black, Black
From
£129.00
Star Buy
Smeg Carbonated Water Maker - Emerald Green - SKC01EGM, Green
Smeg
Smeg Carbonated Water Maker - Emerald Green - SKC01EGM, Green
From
£149.00
Hori Split Pad Pro Attachment Set For PlayStation 5 - Black, Black
Hori
Hori Split Pad Pro Attachment Set For PlayStation 5 - Black, Black
From
£89.00
Stoves Richmond Deluxe 100DF 100cm Dual Fuel Range Cooker with Gas Hob - Deep Marine - A Rated, Green
Stoves
Stoves Richmond Deluxe 100DF 100cm Dual Fuel Range Cooker with Gas Hob - Deep Marine - A Rated, Green
From
£2,699.00
AEG 7000 ProSteam LFSR7414U6UD 10kg Washing Machine with 1400 rpm - Dark Silver, Silver
AEG
AEG 7000 ProSteam LFSR7414U6UD 10kg Washing Machine with 1400 rpm - Dark Silver, Silver
From
£999.00
Hisense 1 Series DH1Q902BW2 9Kg Heat Pump Tumble Dryer - White - A++ Rated, White
Hisense
Hisense 1 Series DH1Q902BW2 9Kg Heat Pump Tumble Dryer - White - A++ Rated, White
From
£479.00
9kg
Beats Flex Earbuds - Black, Black
Beats
Beats Flex Earbuds - Black, Black
From
£59.00
Beko PowerIntense BDFN36650CX Full Size Dishwasher - Stainless Steel - B Rated, Stainless Steel
Beko
Beko PowerIntense BDFN36650CX Full Size Dishwasher - Stainless Steel - B Rated, Stainless Steel
From
£430.00
Samsung Infinite Range CombiHob NZ84T9747VK Venting Induction Hob - Black - For Recirculating Ventilation, Black
Samsung
Samsung Infinite Range CombiHob NZ84T9747VK Venting Induction Hob - Black - For Recirculating Ventilation, Black
From
£1,459.00
Rangemaster Nexus SE NEXSE110EISL/C 110cm Electric Range Cooker with Induction Hob - Slate - A/A Rated, Graphite
Rangemaster
Rangemaster Nexus SE NEXSE110EISL/C 110cm Electric Range Cooker with Induction Hob - Slate - A/A Rated, Graphite
From
£3,439.00
Bertazzoni Master Series MAS106L3EXC 100cm Dual Fuel Range Cooker with Gas Hob - Stainless Steel - A Rated, Stainless Steel
Bertazzoni
Bertazzoni Master Series MAS106L3EXC 100cm Dual Fuel Range Cooker with Gas Hob - Stainless Steel - A Rated, Stainless Steel
From
£3,299.00
De'Longhi La Specialista Arte Espresso Coffee Machine - Stainless Steel / Black - EC9155.MB, Stainless Steel
Delonghi
De'Longhi La Specialista Arte Espresso Coffee Machine - Stainless Steel / Black - EC9155.MB, Stainless Steel
From
£529.00
Mortal Kombat 1 for PS5, White
Playstation
Mortal Kombat 1 for PS5, White
From
£25.00
Fridgemaster MS91520EB Total No Frost American Fridge Freezer - Black - E Rated, Black
Fridgemaster
Fridgemaster MS91520EB Total No Frost American Fridge Freezer - Black - E Rated, Black
From
£499.00
Ring Video Doorbell Plus + Chime Pro Smart Doorbell - - Satin Nickel, Aluminium
Ring
Ring Video Doorbell Plus + Chime Pro Smart Doorbell - - Satin Nickel, Aluminium
From
£145.00
Bertazzoni Professional Series P755CPROX 75cm Gas Hob - Stainless Steel, Stainless Steel
Bertazzoni
Bertazzoni Professional Series P755CPROX 75cm Gas Hob - Stainless Steel, Stainless Steel
From
£599.00
AEG 7000 Series L7WE74634BI Integrated 7Kg/4Kg Washer Dryer with 1551 rpm - White - D Rated [Wash&Dry], B Rated [Wash Only], White
AEG
AEG 7000 Series L7WE74634BI Integrated 7Kg/4Kg Washer Dryer with 1551 rpm - White - D Rated [Wash&Dry], B Rated [Wash Only], White
From
£759.00
AEG 6000 Series ORK6D391EW 186cm Fridge - White - E Rated, White
AEG
AEG 6000 Series ORK6D391EW 186cm Fridge - White - E Rated, White
From
£569.00
Beko WDER744421W 7Kg/4Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], D Rated [Wash Only], White
Beko
Beko WDER744421W 7Kg/4Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], D Rated [Wash Only], White
From
£459.00
Honor MagicPad2 12.3" 256GB Tablet - Black, Black
Honor
Honor MagicPad2 12.3" 256GB Tablet - Black, Black
From
£458.00
Apple Refurbished AirPods Max - Lightning - Green, Green
Apple
Apple Refurbished AirPods Max - Lightning - Green, Green
From
£365.00
Yale Value Laptop Safe, Black
Yale
Yale Value Laptop Safe, Black
From
£67.00
Stoves Richmond Deluxe 110cm Dual Fuel Range Cooker with Gas Hob - Black - A/A/A Rated, Black
Stoves
Stoves Richmond Deluxe 110cm Dual Fuel Range Cooker with Gas Hob - Black - A/A/A Rated, Black
From
£2,099.00
Smeg Carbonated Water Maker - Matte White - SKC01WHM, White
Smeg
Smeg Carbonated Water Maker - Matte White - SKC01WHM, White
From
£149.00
Dragon Quest I & II HD-2D Remake for Nintendo Switch 2, White
Nintendo
Dragon Quest I & II HD-2D Remake for Nintendo Switch 2, White
From
£55.00
Stoves Richmond Deluxe 100DF 100cm Dual Fuel Range Cooker with Gas Hob - Garnet Red - A Rated, Red
Stoves
Stoves Richmond Deluxe 100DF 100cm Dual Fuel Range Cooker with Gas Hob - Garnet Red - A Rated, Red
From
£2,699.00
ASUS Vivobook 17 X1704VA-AU811W 17.3" Laptop -, 512GB SSD, 8 GB RAM - Silver, Silver
Asus
ASUS Vivobook 17 X1704VA-AU811W 17.3" Laptop -, 512GB SSD, 8 GB RAM - Silver, Silver
From
£649.00
Hoover H-COMBI 300 HONCQ2T618CWK 185cm 60/40 No Frost Fridge Freezer - White, White
Hoover
Hoover H-COMBI 300 HONCQ2T618CWK 185cm 60/40 No Frost Fridge Freezer - White, White
From
£499.00
Nintendo Joy-Con Wireless Gaming Controller - Neon Purple / Neon Orange, Multi Colour
Nintendo
Nintendo Joy-Con Wireless Gaming Controller - Neon Purple / Neon Orange, Multi Colour
From
£60.00
Beko AeroPerfect RecycledNet BBIM14300BC Built In Electric Single Oven - Black - A Rated, Black
Beko
Beko AeroPerfect RecycledNet BBIM14300BC Built In Electric Single Oven - Black - A Rated, Black
From
£299.00
Samsung Bespoke Series 4 NV7B41307AK Wifi Connected Built In Electric Single Oven with Pyrolytic Cleaning - Black Glass - A+ Rated, Black
Samsung
Samsung Bespoke Series 4 NV7B41307AK Wifi Connected Built In Electric Single Oven with Pyrolytic Cleaning - Black Glass - A+ Rated, Black
From
£439.00
Rangemaster Elise ELS110DFFCR 110cm Dual Fuel Range Cooker with Gas Hob - Cream - A/A Rated, Cream
Rangemaster
Rangemaster Elise ELS110DFFCR 110cm Dual Fuel Range Cooker with Gas Hob - Cream - A/A Rated, Cream
From
£3,130.00
Leisure Cookmaster CK100D210K 100cm Electric Range Cooker with Induction Hob - Black - A/A Rated, Black
Leisure
Leisure Cookmaster CK100D210K 100cm Electric Range Cooker with Induction Hob - Black - A/A Rated, Black
From
£1,299.00
De'Longhi Ballerina CTD4003.BK 4 Slice Toaster - Black, Black
Delonghi
De'Longhi Ballerina CTD4003.BK 4 Slice Toaster - Black, Black
From
£59.00
Mortal Kombat 1 for Xbox Series X, White
Xbox
Mortal Kombat 1 for Xbox Series X, White
From
£25.00
Hisense PureFlat RF632N4WIE Total No Frost American Fridge Freezer - Stainless Steel - E Rated, Stainless Steel
Hisense
Hisense PureFlat RF632N4WIE Total No Frost American Fridge Freezer - Stainless Steel - E Rated, Stainless Steel
From
£749.00
Google Pixel 8 128GB Smartphone in Hazel Green, Green
Google
Google Pixel 8 128GB Smartphone in Hazel Green, Green
From
£699.00
NEFF N30 D83IDK1S0B Chimney Cooker Hood - Black, Black
NEFF
NEFF N30 D83IDK1S0B Chimney Cooker Hood - Black, Black
From
£399.00
Bertazzoni Professional Series P755CPROGNE 76cm Gas Hob - Nero, Black
Bertazzoni
Bertazzoni Professional Series P755CPROGNE 76cm Gas Hob - Nero, Black
From
£699.00