
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 243 | 7.7% |
| Hotpoint | 168 | 6.6% |
| Hisense | 152 | 10.5% |
| NEFF | 113 | 1.0% |
| LG | 104 | 14.8% |
| AEG | 92 | 8.0% |
| Smeg | 91 | 4.4% |
| Indesit | 85 | 5.6% |
| Samsung | 74 | 14.9% |
| Roberts | 57 | 2.6% |
| Beko | 57 | 7.7% |
| Siemens | 53 | 2.9% |
| Russell Hobbs | 50 | 8.9% |
| Miele | 48 | 7.7% |
| AVF | 47 | 0.0% |
| Sony | 46 | 5.1% |
| Rangemaster | 43 | 8.3% |
| Sanus | 43 | 4.2% |
| TCL | 43 | 13.7% |
| Panasonic | 40 | 3.7% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 37 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £515.80 | £580.13 | £680.76 | £643.09 |
| Feb | £531.73 | £563.52 | £672.70 | £665.33 |
| Mar | £520.09 | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Hamilton Beach HBSC040B The Comfort Cook 3.5l Slow Cooker - Black
Rangemaster RMCL4S201GY 4 Slot Toaster - Grey
Bosch TAS102EGB Tassimo Happy Friendly Hot Drinks Machine - Black
Sanus SA304-W1 On-Wall Cable Hider
Sanus SAC-21HDMI4 4 Metre 8K Ultra High Speed HDMI Cable
Hamilton Beach HBSC070B The Family Favourite 6.5L Slow Cooker - Black
Braun IS 2144 CareStyle Compact Steam Generator Iron
KitchenAid 5KES6503BBK Artisan Espresso Machine - Black
Bosch Series 2 Readyy y ProClean Cordless Vacuum Cleaner - BCHF220GB
TP-Link AX1800 Dual-Band Wi-Fi 6 Router
Belling GHU603RISTA 60cm Gas Hob - Stainless Steel
VAX CDSW-MPXA SpotWash Home Pet-Design
VAX LiftOut Upright Vacuum Cleaner - CDUP-LOXS
Bosch VitaPower Series 2 MMB2111MG ProPerformance Mini Blender
Panasonic Z90 Series 65inch 4K Ultra HD OLED Freely Fire TV - TV-65Z90BEB
LG RHX7009TWB 9kg Dual Inverter Heat Pump Tumble Dryer - White
LG RHX7009TBB 9kg Dual Inverter Heat Pump Tumble Dryer - Black
Vivanco 47160 3m HDMI 2.0 Cable with Ethernet & ARC
VAX Pace Cordless Vacuum Cleaner - CLSV-PAKS
Hisense U7QTUK 100inch 4K Ultra HD MiniLED 144Hz Freely
Hisense E5QTUK 40inch Full 1080 HD QLED Freely Smart TV - 40E5QTUK
Bosch Unlimited Cordless Vacuum Cleaner ProClean - BBS611GB
Bosch Unlimited 7 Cordless Vacuum Cleaner Dual Battery - BCS712GB
Fisher & Paykel RF605QNUVX1 Series 7 American Style 538l Frost Free Smart Fridge Freezer - Stainless Steel
Samsung Jet 85 VS20C8522TN Pet Cordless Vacuum
VAX CDST-SFXS Steam Fresh Home Steam Cleaner
Hotpoint MF25G IX H Built-In 900W Microwave with 1000W Quartz Grill - Stainless Steel
Braun IS2565BL CareStyle Compact Pro Steam Generator Iron - Blue
Samsung QN80F 55inch 4k Ultra HD Neo QLED Neo Quantum HDR Smart TV QE55QN80F
Hisense 85E77NQTUK-PRO 85inch QLED 4K Ultra HD Smart TV 144Hz Refresh Rate with Freely
Bosch Series 4 Cylinder Vacuum Cleaner Bagged - BGL38BA3GB
Samsung MC28H5013AS 28L 900W Microwave with 1400w oven
De Longhi Nespresso ENV90.B Vertuo Pop Coffee Machine - Black
TCL C6KS 55inch 4K HDR Premium Smart Google TV - 55C6KSUK