AO Sale

  •  SALE on, save up to 51%
  •  Average Saving £45
  •  Average Discount 14%
  •  Average Price (RRP) £719

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5330.0%
Smeg4730.1%
Samsung3960.7%
Apple3940.2%
Hisense3021.5%
AEG2970.8%
Beko2530.8%
Bosch2381.4%
Hotpoint2011.1%
Playstation1760.4%
Russell Hobbs1663.1%
NEFF1390.4%
LG1370.9%
Xbox1280.1%
Indesit1161.1%
Hoover1121.3%
Miele980.7%
Asus910.4%
Belling911.2%
Nintendo900.0%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 14% and an average saving of £44.71. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%
15/04/2025April9791.9%
25/05/2025May10761.8%
24/05/2025May10651.8%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 137 days to go!

AEG Mastery KDE911423M Built In Sous Vide Vacuum Sealer - Stainless Steel, Stainless Steel
AEG
AEG Mastery KDE911423M Built In Sous Vide Vacuum Sealer - Stainless Steel, Stainless Steel
From
£779.00
Hotpoint HFC3C26WCUK Full Size Dishwasher - White - E Rated, White
Hotpoint
Hotpoint HFC3C26WCUK Full Size Dishwasher - White - E Rated, White
From
£329.00
Tresemme Salon Professional Smooth Volume Hot Air Styler - Black / Gold, Black
Tresemme
Tresemme Salon Professional Smooth Volume Hot Air Styler - Black / Gold, Black
From
£30.00
Rangemaster Classic Deluxe CDL100DFFCR/C 100cm Dual Fuel Range Cooker - Cream / Chrome - A/A Rated, Cream
Rangemaster
Rangemaster Classic Deluxe CDL100DFFCR/C 100cm Dual Fuel Range Cooker - Cream / Chrome - A/A Rated, Cream
From
£2,899.00
Hotpoint ActiveCare NDD9725BDAUK 9Kg/7Kg Washer Dryer with 1600 rpm - Black - E Rated [Wash&Dry], B Rated [Wash Only], Black
Hotpoint
Hotpoint ActiveCare NDD9725BDAUK 9Kg/7Kg Washer Dryer with 1600 rpm - Black - E Rated [Wash&Dry], B Rated [Wash Only], Black
From
£469.00
Indesit ISLK66FLSW 60cm Visor Cooker Hood - White, White
Indesit
Indesit ISLK66FLSW 60cm Visor Cooker Hood - White, White
From
£129.00
Rangemaster Classic Deluxe CDL110ECRG/B 110cm Electric Range Cooker with Ceramic Hob - Racing Green / Brass - A/A Rated, Green
Rangemaster
Rangemaster Classic Deluxe CDL110ECRG/B 110cm Electric Range Cooker with Ceramic Hob - Racing Green / Brass - A/A Rated, Green
From
£2,730.00
Bosch Series 8 HSG7584B1 Built In Electric Single Oven - Black - A+ Rated, Black
Bosch
Bosch Series 8 HSG7584B1 Built In Electric Single Oven - Black - A+ Rated, Black
From
£1,889.00
Beats Studio Pro Wireless Noise Cancelling Over-Ear Headphones - Black, Black
Beats
Beats Studio Pro Wireless Noise Cancelling Over-Ear Headphones - Black, Black
From
£239.00
Google Pixel 8 256GB Smartphone in Obsidian Black, Black
Google
Google Pixel 8 256GB Smartphone in Obsidian Black, Black
From
£759.00
Russell Hobbs RHDH2002B Dehumidifier - Black, Black
Russell Hobbs
Russell Hobbs RHDH2002B Dehumidifier - Black, Black
From
£174.00
Samsung Galaxy Tab A9 Tempered Glass Screen Protector for 11" Tablet - Clear, Glass
Samsung
Samsung Galaxy Tab A9 Tempered Glass Screen Protector for 11" Tablet - Clear, Glass
From
£18.00
Bissell SpotClean Pet 36982 Carpet Cleaner, Purple
Bissell
Bissell SpotClean Pet 36982 Carpet Cleaner, Purple
From
£129.00
Hisense RB440N4ACD 200cm High 60/40 Frost Free Fridge Freezer - Stainless Steel - D Rated, Stainless Steel
Hisense
Hisense RB440N4ACD 200cm High 60/40 Frost Free Fridge Freezer - Stainless Steel - D Rated, Stainless Steel
From
£499.00
Beko HarvestFresh CNB3G4686DVW 186cm High 60/40 Fridge Freezer - White - E Rated, White
Beko
Beko HarvestFresh CNB3G4686DVW 186cm High 60/40 Fridge Freezer - White - E Rated, White
From
£499.00
Hisense E7NQ 75" 4K Ultra HD QLED Smart Freely TV [2024] - 75E7NQTUK, Black
Hisense
Hisense E7NQ 75" 4K Ultra HD QLED Smart Freely TV [2024] - 75E7NQTUK, Black
From
£699.00
Midea MDRD502MTE46 185cm High Fridge - Inox - E Rated, Stainless Steel
Midea
Midea MDRD502MTE46 185cm High Fridge - Inox - E Rated, Stainless Steel
From
£419.00
Braun Silk-pil 9 Epilator White, White
Braun
Braun Silk-pil 9 Epilator White, White
From
£120.00
Fitbit Sense 2 Smart Watch - Lunar White/Platinum, White
Fitbit
Fitbit Sense 2 Smart Watch - Lunar White/Platinum, White
From
£219.00
Rangemaster Edge Deluxe EDDL90EIGBLK/CM1 90cm Electric Range Cooker with Induction Hob - Black - A/A Rated, Black
Rangemaster
Rangemaster Edge Deluxe EDDL90EIGBLK/CM1 90cm Electric Range Cooker with Induction Hob - Black - A/A Rated, Black
From
£3,399.00
LG QNED91T 86" 4K Ultra HD MiniLED Smart TV - 86QNED91T6A, Black
LG
LG QNED91T 86" 4K Ultra HD MiniLED Smart TV - 86QNED91T6A, Black
From
£2,199.00
Hisense 1Q Series WF1Q1041BW 10kg Washing Machine with 1400 rpm - White - A Rated, White
Hisense
Hisense 1Q Series WF1Q1041BW 10kg Washing Machine with 1400 rpm - White - A Rated, White
From
£299.00
Apple 96W USB-C Power Adapter 96 Watt - White, White
Apple
Apple 96W USB-C Power Adapter 96 Watt - White, White
From
£79.00
Samsung The Frame Pro 85" 4K Ultra HD MiniLED Smart TV [2025] - QE85LS03FW, Black
Samsung
Samsung The Frame Pro 85" 4K Ultra HD MiniLED Smart TV [2025] - QE85LS03FW, Black
From
£3,799.00
Apple Smart Folio for iPad mini (A17 Pro) - Charcoal Grey, Grey
Apple
Apple Smart Folio for iPad mini (A17 Pro) - Charcoal Grey, Grey
From
£59.00
Liebherr Fd1404 Under Counter Freezer - White - D Rated, White
Liebherr
Liebherr Fd1404 Under Counter Freezer - White - D Rated, White
From
£399.00
Secura QMF110-B2 Full Motion TV Wall Bracket For 32 to 50 inch TV's, Black
Secura
Secura QMF110-B2 Full Motion TV Wall Bracket For 32 to 50 inch TV's, Black
From
£55.00
AEG FSS82827P Fully Integrated Full Size Dishwasher - Black Control Panel with Sliding Door Fixing Kit - E Rated, Black
AEG
AEG FSS82827P Fully Integrated Full Size Dishwasher - Black Control Panel with Sliding Door Fixing Kit - E Rated, Black
From
£749.00
Hotpoint HSFO3T223WXUKN Slimline Dishwasher - Stainless Steel Effect - E Rated, Stainless Steel
Hotpoint
Hotpoint HSFO3T223WXUKN Slimline Dishwasher - Stainless Steel Effect - E Rated, Stainless Steel
From
£359.00
Tresemme Volume Heated Roller - Black / Pink, Black
Tresemme
Tresemme Volume Heated Roller - Black / Pink, Black
From
£27.00
Rangemaster Classic CLA90DFFCY/C 90cm Dual Fuel Range Cooker - Cranberry / Chrome - A/A Rated, Red
Rangemaster
Rangemaster Classic CLA90DFFCY/C 90cm Dual Fuel Range Cooker - Cranberry / Chrome - A/A Rated, Red
From
£2,699.00
Hotpoint ActiveCare NDD9725DAUK 9Kg/7Kg Washer Dryer with 1600 rpm - White - E Rated [Wash&Dry], B Rated [Wash Only], White
Hotpoint
Hotpoint ActiveCare NDD9725DAUK 9Kg/7Kg Washer Dryer with 1600 rpm - White - E Rated [Wash&Dry], B Rated [Wash Only], White
From
£439.00
Leisure H92PK 90cm Chimney Cooker Hood - Black, Black
Leisure
Leisure H92PK 90cm Chimney Cooker Hood - Black, Black
From
£229.00
Rangemaster Classic Deluxe CDL110EIMG/B 110cm Electric Range Cooker with Induction Hob - Mineral Green / Brass - A/A Rated, Green
Rangemaster
Rangemaster Classic Deluxe CDL110EIMG/B 110cm Electric Range Cooker with Induction Hob - Mineral Green / Brass - A/A Rated, Green
From
£3,399.00
Bosch Series 8 HRG7764B1B Built In Electric Single Oven with Pyrolytic Cleaning - Black - A+ Rated, Black
Bosch
Bosch Series 8 HRG7764B1B Built In Electric Single Oven with Pyrolytic Cleaning - Black - A+ Rated, Black
From
£1,589.00
Beats Studio Pro Wireless Noise Cancelling Over-Ear Headphones - Navy, Blue
Beats
Beats Studio Pro Wireless Noise Cancelling Over-Ear Headphones - Navy, Blue
From
£239.00
Google Pixel 8 Pro 128GB Smartphone in Bay, Blue
Google
Google Pixel 8 Pro 128GB Smartphone in Bay, Blue
From
£999.00
Sharp KD-NCB8S7GW91-EN 8Kg Condenser Tumble Dryer - White - B Rated, White
Sharp
Sharp KD-NCB8S7GW91-EN 8Kg Condenser Tumble Dryer - White - B Rated, White
From
£269.00
8kg
Siemens IQ-700 LD98WMM60B 91 cm Downdraft Cooker Hood - Glass - A Rated, Glass
Siemens
Siemens IQ-700 LD98WMM60B 91 cm Downdraft Cooker Hood - Glass - A Rated, Glass
From
£2,559.00
KitchenAid 5KMT2109BAC 2 Slice Toaster - Almond Cream, Cream
KitchenAid
KitchenAid 5KMT2109BAC 2 Slice Toaster - Almond Cream, Cream
From
£149.00
Laura Ashley VQSBHB219LACR Hand Blender - China Blue, Blue
Laura Ashley
Laura Ashley VQSBHB219LACR Hand Blender - China Blue, Blue
From
£60.00
Beko CNG4692VPS 192cm High 50/50 Frost Free Fridge Freezer - Stainless Steel - E Rated, Stainless Steel
Beko
Beko CNG4692VPS 192cm High 50/50 Frost Free Fridge Freezer - Stainless Steel - E Rated, Stainless Steel
From
£479.00