
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 234 | 9.3% |
| Hotpoint | 153 | 8.4% |
| Hisense | 133 | 18.3% |
| NEFF | 103 | 5.2% |
| LG | 101 | 20.3% |
| Smeg | 98 | 7.3% |
| Indesit | 89 | 6.3% |
| AEG | 88 | 9.2% |
| Samsung | 82 | 16.6% |
| Roberts | 57 | 3.2% |
| Beko | 52 | 8.0% |
| Siemens | 51 | 5.1% |
| Miele | 49 | 7.8% |
| AVF | 48 | 7.1% |
| Russell Hobbs | 48 | 9.0% |
| Rangemaster | 48 | 6.7% |
| TCL | 46 | 15.7% |
| Sony | 46 | 10.3% |
| Panasonic | 46 | 3.7% |
| Sanus | 43 | 5.4% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 82 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £521.36 | £580.13 | £680.76 | £643.09 |
| Feb | --- | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Fridgemaster MQ79394ES 427l Total No Frost Multi Door American Style Fridge Freezer - Silver
Edifier WH500-B Foldable Lightweight Wireless On-Ear Headphones
TCL Q7CUK 85inch 4K Ultra HD QD-Mini LED HDR Smart TV - 85Q7CUK
Tower T17151 Vortx Vizion 8l Digital Dual Basket Air Fryer - Black
TCL P7K-UK 85inch 4K Smart QLED Google TV 60Hz - 85P7KUK
TTAP SOR-1600-WHT Sorento 1600mm Glass Top AV Stand - White
Rangemaster EDDL90DFGBLK/CM1 Edge Deluxe 90 Dual Fuel Range Cooker - Black with Chrome Trim
LG GSLE81EPBD 628L American Fridge Freezer with Water & Ice Dispenser
Bosch TAT2M123GB MyMoment 2 Slice Compact Toaster - Black
Bosch TAT2M127GB MyMoment 2 Slice Compact Toaster - Beige
Bosch TAT2M121GB MyMoment 2 Slice Compact Toaster - White
Blueair 3250I Blue Max Air Purifier with HEPA Silent
Liebherr CUE2331 210L Fridge Freezer with SmartFrost - White
Hisense BSA66346PDBGUK Hi6 BlackLine Built-In Single Oven - Black
AEG TK6NK501B 6000 CombiQuick 44l Built-in Smart Microwave Oven - Black
LG NANO80A6B 75inch 4K Ultra HD NanoCell Smart TV 75NANO80A6B
Hotpoint HDE6IDC2X Double Oven Electric Cooker with 4 Zone Induction Hob - Stainless Steel
Hoover H-Hob 300 Gas HHW6LK3X 60cm 4 Gas Burner Hob - Stainless Steel
Samsung The Frame QE32LS03CBUXXU TV 32inch Full HD Smart TV
Hotpoint HOI68PT1SBUK Class 6 Electric Single Fan Oven with Air Fry - Black
Smeg DNP83SEUK 8kg Heat Pump Tumble Dryer - White
Liebherr CUE 2831 266l SmartFrost Fridge Freezer
Haier HWD90-B14959S8NUK Series 5 Washer Dryer 9+6kg Capacity - Grey
Smeg DI4522 Built-In 9 Place 45cm Dishwasher - Black
Bowers & Wilkins 603 S3 Floorstanding Speakers - Black
Bowers & Wilkins 603 S3 Floorstanding Speakers - Oak
Samsung NV7B5740TAS/U4 Series 5 Dual Cook Flex Smart Oven with Air Fry - Stainless Steel
Beko BM3WT3941B 9kg 1400rpm Washing Machine with EnergySpin - Black
Hisense RB435N4BWE 336l No Frost Fridge Freezer - White
De Longhi DEX212SF Tasciugo AriaDry Multi Dehumidifier 12L
Samsung RB34C652ESA/EU Series 7 SpaceMax 341L Smart Combi Fridge Freezer - Silver
Hisense RS741N4WCE 578L American Style Fridge Freezer
Hisense RIB291F4AWE 233l Frost Free Integrated Fridge Freezer
AEG L7WC84636BI 7000 ProSteam Built-In Condenser Washer Dryer