
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 234 | 9.3% |
| Hotpoint | 153 | 8.4% |
| Hisense | 133 | 18.3% |
| NEFF | 103 | 5.2% |
| LG | 101 | 20.3% |
| Smeg | 98 | 7.3% |
| Indesit | 89 | 6.3% |
| AEG | 88 | 9.2% |
| Samsung | 82 | 16.6% |
| Roberts | 57 | 3.2% |
| Beko | 52 | 8.0% |
| Siemens | 51 | 5.1% |
| Miele | 49 | 7.8% |
| AVF | 48 | 7.1% |
| Russell Hobbs | 48 | 9.0% |
| Rangemaster | 48 | 6.7% |
| TCL | 46 | 15.7% |
| Sony | 46 | 10.3% |
| Panasonic | 46 | 3.7% |
| Sanus | 43 | 5.4% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 82 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £521.36 | £580.13 | £680.76 | £643.09 |
| Feb | --- | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Creda C60DFDOX 600mm Dual Fuel Double Cooker with Wok Burner - Stainless Steel
Siemens HB732G1B1B iQ700 Built-in Electric Oven with ecoClean - Black
Creda C60DFMRA 600mm Dual Fuel Cooker with Wok Burner - Anthracite
Hotpoint H7F HS51 X UK Maxi Space 15 Place Settings Dishwasher - Stainless Steel
Bosch PKH811BB1D 80cm Built-in Electric Hob
Creda C60DFMRBL 600mm Dual Fuel Cooker with Wok Burner - Black
Creda C60DFMCRM 600mm Dual Fuel Cooker with Wok Burner - Cream
Hotpoint H7F HP43 X UK Maxi Space 15 Place Setting Freestanding Dishwasher - Silver
Bosch Series 8 BFL7221B1B Built-In Microwave Oven 900w Power 21L Capacity - Black
Smeg UKFF18EN2HB No Frost Tall Freezer - Black
Fisher & Paykel RF540ANUX6 569L U/S Fridge Freezer with Ice & Water - Stainless Steel
Neff KI7861FE0G N 30 260l Full NoFrost Integrated Fridge Freezer
Miele TWH780WP T1 9kg Heat Pump Tumble Dryer - White
Smeg UKFS18EV2HX Tall Fridge - Stainless Steel
POLTI PTGB0088 Vaporetto SV650 Steam Mop 2-in-1 Multi - White
Bosch HQA574BB3B Series 4 Built-In 71L Pyrolytic Oven - Black
Siemens WN54C2ATGB IQ700 Washer Dryer 10.5kg/6kg 1400rpm - Silver
AEG CKB6541ACM 5000 SurroundCook Dual Fuel Cooker - Stainless Steel
Bosch DBB97AM60B Integrated Design Hood 900mm Clear Glass - Black
Bosch GUN21VFE0G Series 4 85l No Frost Built-In Freezer
Rangemaster RMB6010BLSS 600mm Built-In Single Oven
Hisense RS818N4TIE 632L Total No Frost American Style Fridge Freezer
Bosch HQA534BW3B 71L Built-in Single Oven - White
Liebherr CND5204 Pure 319L NoFrost Easy Fresh Fridge Freezer
Fisher & Paykel RF610ADX6 569L American Style Fridge Freezer - Stainless Steel
Liebherr CND5704 359L Pure NoFrost Fridge Freezer
Bosch DWG64BC50B Chimney Cooker Hood with 3 Speed Levels - Stainless Steel
Hisense WD5S1045BB 5S Series 10Kg / 6Kg Washer Dryer with AutoDose - Black
Siemens KF96DPXEA 574l Total noFrost Four Door Fridge Freezer
Fisher & Paykel RF540AZUB6 569L U/S Fridge Freezer with Ice & Water - Black Glass
Neff S187ZCX03G 14 Place Setting Fully Integrated Dishwasher
Creda C90GFCWG 90cm 5 Zone Gas Hob - Black
Siemens iQ300 LC67KFN60B 60cm Built-in Cooker Hood
Creda C90RCC 90cm Electric Range Cooker with 5 Ceramic Hobs - Black
Siemens iQ300 LC87KFN60B 80cm Built-in Cooker Hood
Creda C90RCC 90cm Electric Range Cooker with 5 Ceramic Hobs - Silver
Whirlpool W8I HP42 L UK MaxiSpace Built-In 14 Place Settings Dishwasher - Black
Siemens LJ67BAM60B 60cm Built-in Cooker Hood - Black
Creda C90RCCT 90cm Electric Range Cooker with 5 Zones - Cream
Beko ASD2442VPS 576l American Style NeoFrost Fridge Freezer - Silver
Siemens CM776G1B1B iQ700 Built-In Compact Oven with Microwave - Black