
Established in 1921 Hughes Direct are now the UK's 4th largest electrical retailer. They have built their company on reputation of service and were recently voted 2nd best electrical site by Which? Magazine.
Hughes currently has 19 stores and 3 service centres in East Anglia
| Top 20 Hughes brands | ||
|---|---|---|
| Brand | No. of products | Average discount |
| Bosch | 234 | 9.3% |
| Hotpoint | 153 | 8.4% |
| Hisense | 133 | 18.3% |
| NEFF | 103 | 5.2% |
| LG | 101 | 20.3% |
| Smeg | 98 | 7.3% |
| Indesit | 89 | 6.3% |
| AEG | 88 | 9.2% |
| Samsung | 82 | 16.6% |
| Roberts | 57 | 3.2% |
| Beko | 52 | 8.0% |
| Siemens | 51 | 5.1% |
| Miele | 49 | 7.8% |
| AVF | 48 | 7.1% |
| Russell Hobbs | 48 | 9.0% |
| Rangemaster | 48 | 6.7% |
| TCL | 46 | 15.7% |
| Sony | 46 | 10.3% |
| Panasonic | 46 | 3.7% |
| Sanus | 43 | 5.4% |
Hughes stock a comprehensive range of Kitchen appliances, they stock all the premium brands you'd expect like AEG,Bosch,Neff,Miele but also stock the traditional brands like Candy and Hisense
Hughes have you covered here with everything for the kitchen including Air Fryers, Kettles and Toasters as well as cleaning and heating appliances
They sell more than 30 brands of televisions so if you're after a new telly you are in the right place. They often have TV discount codes to keep an eye out for those
Hughes don't have their own proprietary brands
Yes, they provide price matching. Details are available on their Price Match page
Yes, they offer both student and graduate discount via Student Beans
Yes, they have key worker discounts available. Usually 5% on everything with higher discounts on some categories
They also offer 5% discount for the over 55's, expectant mums and special offers for those on maternity leave. See https://www.hughes.co.uk/Hughes-Voucher-Codes-Discounts for more information
Did you know Hughes also offer rental? Check out https://www.hughes.co.uk/rental/
Hughes usually run Black Friday deals but on average the best discounts are in December in the run up to Christmas. The worst month for discounts being August (see the sale dates tab for more information)
| Monday | 9am - 5.30pm |
| Tuesday | 9am - 5.30pm |
| Wednesday | 9am - 5.30pm |
| Thursday | 9am - 5.30pm |
| Friday | 9am - 5.30pm |
| Saturday | 9am - 5.30pm |
| Sunday | 10am - 4pm* |
| Youtube: | https://www.youtube.com/c/HughesUK |
| Instagram: | https://www.instagram.com/hughes.co.uk |
| X: | https://x.com/HughesDirect |
| https://www.facebook.com/Hughes.co.uk/ |
Last year the best sale for Hughes was the Black Friday sale in November with 1346 items reduced and an average discount of 11.2%
| Date | Month | Volume | Avg Discount |
|---|---|---|---|
| 30/11/2025 | November | 1346 | 11.2% |
| 01/12/2025 | December | 1340 | 11.2% |
| 29/11/2025 | November | 1350 | 10.9% |
| 02/12/2025 | December | 1310 | 11.0% |
| 03/12/2025 | December | 1288 | 10.9% |
| 28/11/2025 | November | 1331 | 10.5% |
| 27/11/2025 | November | 1313 | 10.4% |
| 25/11/2025 | November | 1297 | 10.1% |
| 26/11/2025 | November | 1291 | 10.1% |
| 21/11/2025 | November | 1313 | 10.0% |
| 23/11/2025 | November | 1299 | 10.0% |
| 24/11/2025 | November | 1289 | 10.0% |
| 22/11/2025 | November | 1303 | 9.9% |
| 21/04/2025 | April | 1539 | 8.3% |
| 19/04/2025 | April | 1542 | 8.3% |
| 20/04/2025 | April | 1538 | 8.3% |
| 16/11/2025 | November | 1287 | 9.4% |
| 12/11/2025 | November | 1270 | 9.5% |
| 13/11/2025 | November | 1281 | 9.4% |
| 17/11/2025 | November | 1276 | 9.4% |
We are predicting the next Hughes sale to be the Easter sale in April. 82 days to go!
Use the graph to see the best time of the year for discounts at Hughes
| Month | Average Price | |||
|---|---|---|---|---|
| 2026 | 2025 | 2024 | 2023 | |
| Jan | £521.36 | £580.13 | £680.76 | £643.09 |
| Feb | --- | £563.52 | £672.70 | £665.33 |
| Mar | --- | £544.46 | £670.46 | £692.01 |
| Apr | --- | £543.35 | £665.23 | £711.73 |
| May | --- | £557.09 | £663.21 | £718.46 |
| Jun | --- | £567.94 | £654.13 | £720.46 |
| Jul | --- | £565.51 | £647.91 | £731.70 |
| Aug | --- | £572.24 | £628.86 | £734.77 |
| Sep | --- | £573.04 | £633.17 | £747.29 |
| Oct | --- | £576.12 | £635.60 | £721.42 |
| Nov | --- | £564.28 | £618.82 | £684.21 |
| Dec | --- | £528.01 | £586.29 | £691.87 |
| Key: | Lowest month | Highest month |
We monitor Hughes prices every day and have collated the average prices per month into this table.
Beko WTIK84122F Integrated 8kg 1400prm Washing Machine - White
Creda C100RCDFT 1000mm Dual Fuel Range Cooker with Wok Burner - Black
Bosch KGN27NLEAG Series 2 255l 50/50 No Frost Fridge Freezer
Creda C100RCDFT 1000mm Dual Fuel Range Cooker with Wok Burner - Cream
Bosch DWK85DK60B Built-in 80cm Cooker Hood - Black
Liebherr CBNBDA572I 360l NoFrost Fridge Freezer - Black Steel
Hotpoint UIF 9.3F LB X 90cm Chimney Island Hood - Stainless Steel
Siemens BI710C1B1B iQ700 60cm Warming Drawer - Black
Liebherr CTE2131 196l SmartFrost Fridge with IceBox
Creda C60CDOA 60cm Double Oven Ceramic Cooker - Anthracite
Miele WWD020 8kg 1400rpm Freestanding Washing Machine
Siemens ED651HSB1E iQ500 60cm Induction Hob - Black
Creda C60CDOBL 60cm Double Oven Ceramic Cooker - Black
Siemens KG49NXIDF 440L Freestanding Fridge Freezer NoFrost - Black Steel
Siemens ED811BS16E iQ300 80cm 4 Zone Induction Hob with Integrated Ventilation System
Creda C60CDOS 60cm Double Oven Ceramic Cooker - Silver
Creda C60CDOW 60cm Double Oven Ceramic Cooker - White
TCL PF650K 65inch 4K HDR PRO Smart Fire TV with Freely - 65PF650K
Whirlpool W8 99AD SILENCE UK Supreme Silence 9kg 1400rpm Washing Machine - White
Liebherr RDI 1621 125l Undercounter Fridge with Icebox - White
Creda C60CDOX 60cm Double Oven Ceramic Cooker - Stainless Steel
Bosch KIN86VSE0G Series 4 260l No Frost Integrated Fridge Freezer
Whirlpool WHC18 T332 P UK 6th SENSE 250l Total No Frost Integrated Fridge Freezer
Siemens SN27TI02CE 14 Place Setting Smart Dishwasher - Anti-Fingerprint Brushed Steel
Creda C60CMRA 600mm Double Oven with 4 Ceramic Hobs - Anthracite
Rangemaster Professional Plus 60 PROPL60ECBLC Electric Cooker with Ceramic Hob
Hotpoint TT 1090 BA 90cm 5 Zone Induction Hob - Black
Creda C60CMRBL 600mm Double Oven with Ceramic Hobs - Black
Rangemaster Professional Plus 60 PROPL60EISSC Electric Cooker
Hisense FV298N4ACE Upright Total No Frost 240l Freezer
Hotpoint FTGHG 751 D/H(BK) 75cm 5 Burner Gas Hob - Black
Siemens ED851HWB1E iQ500 80cm combizone Induction Hob - Black
Creda C60CMRCRM 600mm Double Oven with Ceramic Hobs - Cream
AEG NSC7G181DS 7000 GreenZone 256l No Frost Integrated Fridge Freezer
AEG CIB6743ACB 6000 SteamBake Cooker with Induction Hob - Black
Creda C60DFDOA 600mm Dual Fuel Double Cooker with Wok Burner - Anthracite
Bosch WQH246DRGB Series 6 9kg Heat Pump Tumble Dryer - Graphite
Creda C60DFDOBL 600mm Dual Fuel Double Cooker with Wok Burner - Black
AEG TR849P4B 8000 AbsoluteCare 9kg Heat Pump Tumble Dryer - White
Siemens GS36NAXEP iQ500 242l Tall Total noFrost Freezer - Black Steel