AO Sale

  •  SALE on, save up to 61%
  •  Average Saving £60
  •  Average Discount 13%
  •  Average Price (RRP) £722

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5130.2%
Smeg4871.2%
Apple4200.4%
Samsung3992.4%
Hisense2872.0%
AEG2831.1%
Beko2620.8%
Bosch2183.1%
Hotpoint1751.4%
Playstation1731.0%
Russell Hobbs1442.1%
NEFF1390.7%
Xbox1271.0%
Hoover1152.4%
Stoves1060.7%
Nintendo1030.8%
LG1002.4%
Indesit971.4%
Asus963.5%
Miele961.5%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 13% and an average saving of £59.96. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%
15/04/2025April9791.9%
25/05/2025May10761.8%
24/05/2025May10651.8%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 91 days to go!

Hoover HO4MWM9G6NQB 44 Litre 46cm High, Built In Combination Microwave Oven - Black, Black
Hoover
Hoover HO4MWM9G6NQB 44 Litre 46cm High, Built In Combination Microwave Oven - Black, Black
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Bosch Series 4 PGP6B5K90 58cm Gas Hob - Stainless Steel, Stainless Steel
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Nebula by Anker Capsule 3 1080p LED Projector with Gimbal Stand - Black, Black
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Pioneer Noise Cancelling Over-Ear Headphones - Black, Black
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Smeg 50s Style Right Hand Hinged Home Bar FAB10HRBL6 97cm High Fridge - Black - D Rated, Black
Smeg
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Hisense Hi4 BlackLine BI64223ADBGUK Built In Electric Single Oven - Jet Black - A Rated, Black
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Call of Duty: Modern Warfare II for PS4, White
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Smeg Left Hand Hinge Mini Bar FAB5LWH5 72cm High Fridge - White - D Rated, White
Smeg
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Rangemaster Classic Deluxe CDL90DFFSL/B 90cm Dual Fuel Range Cooker with Gas Hob - Slate Grey / Brass - A/A Rated, Grey
Rangemaster
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Hisense BI6095CXUK Built In Electric Double Oven and Ceramic Hob Pack - Stainless Steel / Black - A/A Rated, Stainless Steel
Hisense
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Smeg Portofino CPF120IGMPBL Dual Fuel Range Cooker - Black - A+/A Rated, Black
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Moccamaster KBG 741 Select 53822 Filter Coffee Machine - Forest Green, Green
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Eufy eufyCam 3 - 4K add on Camera IP security camera - White / Black, White
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Braun CareStyle Compact Pro IS2565BL Pressurised Steam Generator Iron - White / Blue, White / Blue
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Rangemaster LEIHDC90SC 90cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
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Hoover H-WASH 350 H3WPS496TAMB6-80 9kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
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Fisher & Paykel Series 7 Contemporary RF610ADJX7 Wifi Connected Plumbed Frost Free American Fridge Freezer - Stainless Steel - E Rated, Stainless Steel
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Hisense U6NQ 75" 4K Ultra HD MiniLED QLED Smart Freely TV [2024] - 75U6NQTUK, Grey
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Haier 2D 60 Series 3 HDPW3618DNPK Wifi Connected 185cm 60/40 No Frost Fridge Freezer - Platinum - D Rated, Silver
Haier
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Philips Hue Ambiance Solo Lightstrip 5m, White
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Apple iPhone 16 Plus Silicone Case with MagSafe for iPhone 16 Plus - Star Fruit, Yellow
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Hoover HO6 H5B3YTX Wifi Connected Built In Electric Single Oven with Pyrolytic Cleaning - Stainless Steel - A++ Rated, Stainless Steel
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HMD Skyline 256GB Smartphone in Pink, Pink
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SAFE. by PanzerGlass Screen Protector for iPhone 16 Pro - Transparent, Transparent
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Smeg 50's Style BCC12EGMUK Bean to Cup Coffee Machine - Green, Green
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Morphy Richards Compact 400W Travel Iron 304000 400 Watt Iron - Red / Grey, Red
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Siemens HZ629070 Air Fry & Grill Tray for Required for Air Fry Function for iQ700 ovens - Anthracite, Grey
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Acer Nitro QG241YX1bmiipx Full HD 200Hz Gaming Monitor with FreeSync Premium - Black, Black
Acer
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Nintendo Joy-Con 2 Wheel (set of 2) Steering Wheel - Red / Black, Red
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Samsung QN90F 85" 4K Ultra HD MiniLED Neo QLED Smart TV [2025] - QE85QN90F, Black
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Samsung Series 9 AI Home RS90F64EEFEU Wifi Connected Plumbed Total No Frost American Fridge Freezer - Black - E Rated, Black
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Smeg 50s Style Retro Left Hand Hinge FAB28LCR6UK 153cm High Small Fridge with Ice Box - Cream - C Rated, Cream
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Hisense Hi2 BI622AXPGUK Built In Electric Single Oven - Stainless Steel - A Rated, Stainless Steel
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Call of Duty: Modern Warfare II for Xbox One, Xbox Series X, White
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Hisense HS673C60WUK Wifi Connected Full Size Dishwasher - White - C Rated, White
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Smeg SMF02CRUK Stand Mixer with 4.8 Litre Bowl - Cream, Cream
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Rangemaster Classic Deluxe CDL100DFFCR/C 100cm Dual Fuel Range Cooker - Cream / Chrome - A/A Rated, Cream
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Hisense H29MOBS9HGUK 29 Litre 29cm High, Freestanding Small Microwave With Grill - Black, Black
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Beko HIAW75225SXE 75cm Gas Hob - Stainless Steel, Stainless Steel
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Moccamaster KBG 741 Select 53818 Filter Coffee Machine - Black, Black
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£262.00
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Bosch Series 2 DWK85DK60B Chimney Cooker Hood - Black, Black
Bosch
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