AO Sale

  •  SALE on, save up to 60%
  •  Average Saving £68
  •  Average Discount 15%
  •  Average Price (RRP) £769

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5360.2%
Smeg4871.6%
Apple3770.2%
Samsung3323.9%
Hisense2896.3%
Beko2571.5%
AEG2512.9%
Bosch2124.4%
Playstation1830.2%
Hotpoint1562.4%
Russell Hobbs1404.0%
Nintendo1240.6%
LG1183.4%
NEFF1182.0%
Xbox1180.1%
Bertazzoni1160.0%
Hoover1123.5%
Stoves1020.2%
Haier953.5%
Miele891.4%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 15% and an average saving of £68.13. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
15/11/2025November12202.5%
14/11/2025November11962.5%
13/11/2025November11922.4%
12/11/2025November11322.2%
08/11/2025November11212.2%
10/11/2025November11032.2%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 5 days to go!

Rangemaster Classic Deluxe CDL110ECSL/C 110cm Electric Range Cooker with Ceramic Hob - Slate Grey / Chrome - A/A Rated, Grey
Rangemaster
Rangemaster Classic Deluxe CDL110ECSL/C 110cm Electric Range Cooker with Ceramic Hob - Slate Grey / Chrome - A/A Rated, Grey
From
£3,699.00
Samsung Jet 95 Complete Cordless Vacuum Cleaner with Pet Hair Removal and up to 60 Minutes Run Time - Midnight Blue - VS20C9544TB, Blue
Samsung
Samsung Jet 95 Complete Cordless Vacuum Cleaner with Pet Hair Removal and up to 60 Minutes Run Time - Midnight Blue - VS20C9544TB, Blue
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£479.00
KitchenAid Artisan 5KMT2204BER 2 Slice Toaster - Empire Red, Red
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KitchenAid Artisan 5KMT2204BER 2 Slice Toaster - Empire Red, Red
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£169.00
AEG 5000 Series OSC5S185ES 177cm 50/50 Integrated Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
AEG
AEG 5000 Series OSC5S185ES 177cm 50/50 Integrated Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
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£599.00
Fridgemaster MS83430DEB Non-Plumbed Total No Frost American Fridge Freezer - Black - E Rated, Black
Fridgemaster
Fridgemaster MS83430DEB Non-Plumbed Total No Frost American Fridge Freezer - Black - E Rated, Black
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£689.00
Apple iPad mini 8.3" 512GB WiFi + Cellular 2024 - Starlight, White
Apple
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Breville Aura VKT232 Kettle - Shimmer Grey, Shimmer Grey
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Breville Aura VKT232 Kettle - Shimmer Grey, Shimmer Grey
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£40.00
Star Buy
Krcher RCV 3 1.269-621.0 Robotic Vacuum Cleaner - White, White
Kärcher
Krcher RCV 3 1.269-621.0 Robotic Vacuum Cleaner - White, White
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£295.00
Samsung Series 7 SpaceMax RS70F66KCFEU Wifi Connected Total No Frost American Fridge Freezer - Black - C Rated, Black
Samsung
Samsung Series 7 SpaceMax RS70F66KCFEU Wifi Connected Total No Frost American Fridge Freezer - Black - C Rated, Black
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£1,274.00
LG C55LA 48" 4K Ultra HD OLED Smart TV - OLED48C55LA, Silver
LG
LG C55LA 48" 4K Ultra HD OLED Smart TV - OLED48C55LA, Silver
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Cricut Everyday 2007696 - KTO Smart Cutting Machine Accessory - Black, Black
Cricut
Cricut Everyday 2007696 - KTO Smart Cutting Machine Accessory - Black, Black
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£27.00
Stoves 60cm Double Oven Dual Fuel Richmond DX MRA 60DF Mini Range Cooker - Twilight Blue - A/A Rated, Blue
Stoves
Stoves 60cm Double Oven Dual Fuel Richmond DX MRA 60DF Mini Range Cooker - Twilight Blue - A/A Rated, Blue
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Miele G5832 SC CS Full Size Dishwasher - Clean Steel - A Rated, Stainless Steel
Miele
Miele G5832 SC CS Full Size Dishwasher - Clean Steel - A Rated, Stainless Steel
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Microsoft Surface 13" Copilot+ Laptop - Qualcomm Snapdragon, 512GB SSD, 16 GB RAM - Violet, Purple
Microsoft
Microsoft Surface 13" Copilot+ Laptop - Qualcomm Snapdragon, 512GB SSD, 16 GB RAM - Violet, Purple
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Leisure H1001PK 100cm Chimney Cooker Hood - Black, Black
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£239.00
iiyama ProLite XUB2492HSU-B6 24" Full HD 100Hz Monitor - Black, Black
Iiyama
iiyama ProLite XUB2492HSU-B6 24" Full HD 100Hz Monitor - Black, Black
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£119.00
Marvel's Spider-Man: Miles Morales - Ultimate Edition for PS5, White
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Marvel's Spider-Man: Miles Morales - Ultimate Edition for PS5, White
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£60.00
Braun Silkexpert Pro 5 IPL White / Gold, White
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£660.00
Smeg Left Hand Hinge Mini Bar FAB5LPB5 72cm Fridge - Pastel Blue - D Rated, Blue
Smeg
Smeg Left Hand Hinge Mini Bar FAB5LPB5 72cm Fridge - Pastel Blue - D Rated, Blue
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Rangemaster Professional Deluxe PDL110EICR/C 110cm Electric Range Cooker with Induction Hob - Cream / Chrome - A/A Rated, Cream
Rangemaster
Rangemaster Professional Deluxe PDL110EICR/C 110cm Electric Range Cooker with Induction Hob - Cream / Chrome - A/A Rated, Cream
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Leisure Cuisinemaster CS100D510X 100cm Electric Range Cooker with Induction Hob - Stainless Steel - A/A Rated, Stainless Steel
Leisure
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Rangemaster Classic Deluxe CDL110EIRB/B 110cm Electric Range Cooker with Induction Hob - Regal Blue / Brass - A/A Rated, Blue
Rangemaster
Rangemaster Classic Deluxe CDL110EIRB/B 110cm Electric Range Cooker with Induction Hob - Regal Blue / Brass - A/A Rated, Blue
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Stoves Richmond 90PYR Pyramid 90cm Chimney Cooker Hood - Cream, Cream
Stoves
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George Foreman 28000 Health Grill - Stainless Steel, Stainless Steel
George Foreman
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£109.00
Cyberpunk 2077 - Ultimate Edition for Xbox Series X, White
Xbox
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£43.00
Beko Compact Solo MOC20100SFB 20 Litre 24cm High, Freestanding Small Standard Microwave Oven - Silver, Silver
Beko
Beko Compact Solo MOC20100SFB 20 Litre 24cm High, Freestanding Small Standard Microwave Oven - Silver, Silver
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£65.00
Google Pixel 8 Case for Pixel 8 - Charcoal, Charcoal
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Google Pixel 8 Case for Pixel 8 - Charcoal, Charcoal
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£59.00
Ring Video Doorbell Smart Doorbell - Nickel, Aluminium
Ring
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£99.00
Hisense 3S Series WF3S1243BB3 12kg WiFi Connected Washing Machine with 1400 rpm - Black - A Rated, Black
Hisense
Hisense 3S Series WF3S1243BB3 12kg WiFi Connected Washing Machine with 1400 rpm - Black - A Rated, Black
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Breville Aura VKT234 Kettle - Shimmer Black, Black
Breville
Breville Aura VKT234 Kettle - Shimmer Black, Black
From
£40.00
Krcher RCV 5 1.269-641.0 Robotic Vacuum Cleaner - White, White
Kärcher
Krcher RCV 5 1.269-641.0 Robotic Vacuum Cleaner - White, White
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£449.00
LG QNED91T 86" 4K Ultra HD MiniLED Smart TV - 86QNED91T6A, Black
LG
LG QNED91T 86" 4K Ultra HD MiniLED Smart TV - 86QNED91T6A, Black
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Swan Retro SR11050BLNE 182cm Fridge - Blue - E Rated, Blue
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Swan Retro SR11050BLNE 182cm Fridge - Blue - E Rated, Blue
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£699.00
AEG 6000 SatelliteClean FFB74917ZM Full Size Dishwasher - Stainless Steel - C Rated, Stainless Steel
AEG
AEG 6000 SatelliteClean FFB74917ZM Full Size Dishwasher - Stainless Steel - C Rated, Stainless Steel
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Stoves 60cm Double Oven Dual Fuel Richmond DX MRA 60DF Mini Range Cooker - Midnight Blue - A/A Rated, Blue
Stoves
Stoves 60cm Double Oven Dual Fuel Richmond DX MRA 60DF Mini Range Cooker - Midnight Blue - A/A Rated, Blue
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£1,099.00
Miele G7040 SC WH Wifi Connected Full Size Dishwasher - White - A Rated, White
Miele
Miele G7040 SC WH Wifi Connected Full Size Dishwasher - White - A Rated, White
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£1,124.00
MSI Stealth A16 AI+ 16" Laptop - NVIDIA GeForce RTX 5090, AMD Ryzen AI 9, 2TB SSD, 64 GB RAM - Black, Black
MSI
MSI Stealth A16 AI+ 16" Laptop - NVIDIA GeForce RTX 5090, AMD Ryzen AI 9, 2TB SSD, 64 GB RAM - Black, Black
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Samsung Galaxy Z Flip7 5G 256GB Smartphone in Blue Shadow, Blue
Samsung
Samsung Galaxy Z Flip7 5G 256GB Smartphone in Blue Shadow, Blue
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Leisure H1001PX 100cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
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Leisure H1001PX 100cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
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£239.00
Soundcore C40i Earbuds - Bronze, Brown
Soundcore
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Blink Outdoor 3-Camera System Full HD 1080p Smart Home Security Camera - Black, Black
Blink
Blink Outdoor 3-Camera System Full HD 1080p Smart Home Security Camera - Black, Black
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£215.00
Braun Series 3 Mens Shaver - Black / Blue, Black
Braun
Braun Series 3 Mens Shaver - Black / Blue, Black
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£40.00