AO Sale

  •  SALE on, save up to 60%
  •  Average Saving £68
  •  Average Discount 15%
  •  Average Price (RRP) £861

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster4140.0%
Smeg3031.6%
Beko2361.4%
Hisense1797.2%
Bosch1482.7%
AEG1472.7%
Hotpoint1171.9%
Hoover1153.5%
Belling900.7%
LG903.8%
Haier863.1%
Indesit841.5%
Stoves810.0%
Russell Hobbs745.4%
Morphy Richards733.2%
Miele700.7%
Candy651.5%
NEFF652.0%
KitchenAid571.2%
Braun550.5%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 15% and an average saving of £68.42. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
08/11/2025November11212.2%
07/11/2025November10842.1%
06/11/2025November10572.1%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 10 days to go!

Candy CSEV9LG 9Kg Vented Tumble Dryer - White - C Rated, White
Candy
Candy CSEV9LG 9Kg Vented Tumble Dryer - White - C Rated, White
Save 3%
£289.00£279.00
9kg
Google Pixel 10 Pro 128GB Smartphone in Obsidian Black, Black
Google
Google Pixel 10 Pro 128GB Smartphone in Obsidian Black, Black
Save 3%
£929.00£899.00
Beko DTIKP81131W 8Kg Integrated Heat Pump Tumble Dryer - White - A++ Rated, White
Beko
Beko DTIKP81131W 8Kg Integrated Heat Pump Tumble Dryer - White - A++ Rated, White
Save 3%
£599.00£579.00
8kg
Sony BRAVIA 3 S35B 50" 4K Ultra HD Smart Android TV [2025] - K50S35B, Black
Sony
Sony BRAVIA 3 S35B 50" 4K Ultra HD Smart Android TV [2025] - K50S35B, Black
Save 3%
£619.00£599.00
Hisense E7Q 55" 4K Ultra HD QLED Smart TV - 55E78QTUK, Black
Hisense
Hisense E7Q 55" 4K Ultra HD QLED Smart TV - 55E78QTUK, Black
Save 3%
£399.00£389.00
Ring Video Doorbell Plus + Chime Pro Smart Doorbell - Satin Nickel, Aluminium
Ring
Ring Video Doorbell Plus + Chime Pro Smart Doorbell - Satin Nickel, Aluminium
Save 3%
£145.00£140.00
Indesit INKF 8251 S4UK 180cm No Frost Fridge Freezer - Silver, Silver
Indesit
Indesit INKF 8251 S4UK 180cm No Frost Fridge Freezer - Silver, Silver
Save 3%
£369.00£359.00
Nintendo Switch OLED 64GB - White, White
Nintendo
Nintendo Switch OLED 64GB - White, White
Save 3%
£309.00£299.00
Candy CBW28D4WM5J-80 Integrated 8kg Washing Machine with 1200 rpm - White - A Rated, White
Candy
Candy CBW28D4WM5J-80 Integrated 8kg Washing Machine with 1200 rpm - White - A Rated, White
Save 3%
£349.00£339.00
8kg
AEG 6000 SteamBake CCX6740ACB 60cm Double Oven Electric Cooker with Ceramic Hob - Black - A Rated, Black
AEG
AEG 6000 SteamBake CCX6740ACB 60cm Double Oven Electric Cooker with Ceramic Hob - Black - A Rated, Black
Save 2%
£659.00£649.00
AEG CCX1530ACB Double Oven Electric Cooker with Ceramic Hob - Black - A/A Rated, Black
AEG
AEG CCX1530ACB Double Oven Electric Cooker with Ceramic Hob - Black - A/A Rated, Black
Save 2%
£599.00£589.00
TCL T8C 85" 4K Ultra HD QLED Smart Google TV [2025] - 85T8C-UK, Silver
TCL
TCL T8C 85" 4K Ultra HD QLED Smart Google TV [2025] - 85T8C-UK, Silver
Save 2%
£899.00£879.00
Belling Cookcentre 110Ei 110cm Electric Range Cooker with Induction Hob - Stainless Steel - A/A Rated, Stainless Steel
Belling
Belling Cookcentre 110Ei 110cm Electric Range Cooker with Induction Hob - Stainless Steel - A/A Rated, Stainless Steel
Save 2%
£1,542.00£1,515.00
TCL C6KS 65" 4K Ultra HD MiniLED Smart Google TV [2025] - 65C6KS-UK, Silver
TCL
TCL C6KS 65" 4K Ultra HD MiniLED Smart Google TV [2025] - 65C6KS-UK, Silver
Save 2%
£579.00£566.00
Hotpoint FabricCare C HD 93M BB UK 9Kg Heat Pump Tumble Dryer - Black - A++ Rated, Black
Hotpoint
Hotpoint FabricCare C HD 93M BB UK 9Kg Heat Pump Tumble Dryer - Black - A++ Rated, Black
Save 2%
£449.00£439.00
9kg
Belling 60cm Double Oven Farmhouse 60E Mini Range Electric Cooker with Ceramic Hob - Black - A/A Rated, Black
Belling
Belling 60cm Double Oven Farmhouse 60E Mini Range Electric Cooker with Ceramic Hob - Black - A/A Rated, Black
Save 2%
£649.00£639.00
Brother DCP-L3520CDWE EcoPro Ready 3-in-1 Colour Laser Printer - Grey, Grey
Brother
Brother DCP-L3520CDWE EcoPro Ready 3-in-1 Colour Laser Printer - Grey, Grey
Save 2%
£249.00£244.00
Dyson Hot+Cool HP1 Air Purifier - White, White
Dyson
Dyson Hot+Cool HP1 Air Purifier - White, White
Save 2%
£549.00£539.00
Nintendo Switch 2 256GB with Mario Kart World + Camera + Sandisk MicroSD - Black, Black
Nintendo
Nintendo Switch 2 256GB with Mario Kart World + Camera + Sandisk MicroSD - Black, Black
Save 2%
£519.00£509.00
Beko BDIN38540P Fully Integrated Full Size Dishwasher - Black Control Panel with Sliding Door Kit - C Rated, Black
Beko
Beko BDIN38540P Fully Integrated Full Size Dishwasher - Black Control Panel with Sliding Door Kit - C Rated, Black
Save 2%
£449.00£439.00
Hotpoint H6V5KMX/UK 60cm Single Oven Electric Cooker with Ceramic Hob - Stainless Steel - A Rated, Stainless Steel
Hotpoint
Hotpoint H6V5KMX/UK 60cm Single Oven Electric Cooker with Ceramic Hob - Stainless Steel - A Rated, Stainless Steel
Save 2%
£439.00£429.00
Melitta Purista Black F230-102 6766034 Bean to Cup Coffee Machine - Black, Black
Melitta
Melitta Purista Black F230-102 6766034 Bean to Cup Coffee Machine - Black, Black
Save 2%
£306.00£299.00
AEG 6000 SteamBake CIB6743ACM 60cm Double Oven Electric Cooker - Stainless Steel - A Rated, Stainless Steel
AEG
AEG 6000 SteamBake CIB6743ACM 60cm Double Oven Electric Cooker - Stainless Steel - A Rated, Stainless Steel
Save 1%
£879.00£869.00
AEG 5000 SurroundCook CCX6540ACM 60cm Double Oven Electric Cooker with Ceramic Hob - Stainless Steel - A Rated, Stainless Steel
AEG
AEG 5000 SurroundCook CCX6540ACM 60cm Double Oven Electric Cooker with Ceramic Hob - Stainless Steel - A Rated, Stainless Steel
Save 1%
£689.00£679.00
CDA Florence Meadow 199cm 60/40 Frost Free Fridge Freezer - Meadow Green - D Rated, Green
CDA
CDA Florence Meadow 199cm 60/40 Frost Free Fridge Freezer - Meadow Green - D Rated, Green
Save 1%
£759.00£749.00
MSI Stealth A18 AI+ A3XWHG-002UK 18" Laptop - NVIDIA GeForce RTX 5070 Ti, AMD Ryzen AI 9 HX, 2TB SSD, 32 GB RAM - Black, Black
MSI
MSI Stealth A18 AI+ A3XWHG-002UK 18" Laptop - NVIDIA GeForce RTX 5070 Ti, AMD Ryzen AI 9 HX, 2TB SSD, 32 GB RAM - Black, Black
Save 1%
£1,999.00£1,979.00
Stoves Richmond 90cm Dual Fuel Range Cooker with Gas Hob - Black - A/A/A Rated, Black
Stoves
Stoves Richmond 90cm Dual Fuel Range Cooker with Gas Hob - Black - A/A/A Rated, Black
Save 1%
£1,599.00£1,589.00
De'Longhi Rivelia EXAM440.55.B Bean to Cup Coffee Machine - Black, Black
Delonghi
De'Longhi Rivelia EXAM440.55.B Bean to Cup Coffee Machine - Black, Black
Save 1%
£649.00£641.00
AEG CCX1530ACM Double Oven Electric Cooker with Ceramic Hob - Stainless Steel - A/A Rated, Stainless Steel
AEG
AEG CCX1530ACM Double Oven Electric Cooker with Ceramic Hob - Stainless Steel - A/A Rated, Stainless Steel
Save 1%
£689.00£679.00
Splatoon 3 for Nintendo Switch, White
Nintendo
Splatoon 3 for Nintendo Switch, White
From
£42.00
Smeg 50s Style Retro Right Hand Hinge FAB32RWH5UK 197cm 60/40 No Frost Fridge Freezer - White - D Rated, White
Smeg
Smeg 50s Style Retro Right Hand Hinge FAB32RWH5UK 197cm 60/40 No Frost Fridge Freezer - White - D Rated, White
From
£1,349.00
HP Smart Tank 7605 Thermal Inkjet Printer Up to 3 years of Ink Included - Grey, Grey
HP
HP Smart Tank 7605 Thermal Inkjet Printer Up to 3 years of Ink Included - Grey, Grey
From
£349.00
Beko CFG4582S 182cm 50/50 Frost Free Fridge Freezer - Silver - E Rated, Silver
Beko
Beko CFG4582S 182cm 50/50 Frost Free Fridge Freezer - Silver - E Rated, Silver
From
£359.00
Beko BBIE12301BMP Built In Electric Single Oven with Pyrolytic Cleaning - Black - A Rated, Black
Beko
Beko BBIE12301BMP Built In Electric Single Oven with Pyrolytic Cleaning - Black - A Rated, Black
From
£299.00
Hotpoint HTC20T322UK 194cm 70/30 Integrated No Frost Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Hotpoint
Hotpoint HTC20T322UK 194cm 70/30 Integrated No Frost Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
From
£579.00
Indesit Push&Go BDE107436WVUK 10Kg/7Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
Indesit
Indesit Push&Go BDE107436WVUK 10Kg/7Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
From
£439.00
Super Mario Party Jamboree for Nintendo Switch, White
Nintendo
Super Mario Party Jamboree for Nintendo Switch, White
From
£40.00
PDP Nintendo Switch Carry Case Elite Edition Gaming Case For Nintendo Switch,Nintendo Switch Lite,Nintendo Switch OLED - Black / Red, Black
PDP
PDP Nintendo Switch Carry Case Elite Edition Gaming Case For Nintendo Switch,Nintendo Switch Lite,Nintendo Switch OLED - Black / Red, Black
From
£17.00
Rangemaster Estel Deluxe ESDL90DFPSLT/CM1 90cm Dual Fuel Range Cooker with Gas Hob - Slate / Chrome - A/A Rated, Grey
Rangemaster
Rangemaster Estel Deluxe ESDL90DFPSLT/CM1 90cm Dual Fuel Range Cooker with Gas Hob - Slate / Chrome - A/A Rated, Grey
From
£2,898.00
AEG AirDry FSB53647Z Integrated Full Size Dishwasher - Black Control Panel with Sliding Door Fixing Kit - D Rated, Black
AEG
AEG AirDry FSB53647Z Integrated Full Size Dishwasher - Black Control Panel with Sliding Door Fixing Kit - D Rated, Black
From
£429.00
LG Y500 Series F4Y511GBLN1 11kg Washing Machine with 1400 rpm - Slate Grey - A Rated, Grey
LG
LG Y500 Series F4Y511GBLN1 11kg Washing Machine with 1400 rpm - Slate Grey - A Rated, Grey
From
£449.00
Bosch EasyImpact 18V-40 (1x1.5Ah), Cordless 18V Drill - Green, Green
Bosch
Bosch EasyImpact 18V-40 (1x1.5Ah), Cordless 18V Drill - Green, Green
From
£89.00