AO Sale

  •  SALE on, save up to 50%
  •  Average Saving £48
  •  Average Discount 13%
  •  Average Price (RRP) £705

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5330.0%
Smeg4730.0%
Apple3930.2%
Samsung3911.1%
AEG3050.4%
Hisense2970.9%
Beko2660.6%
Bosch2471.7%
Hotpoint1871.6%
Playstation1720.3%
Russell Hobbs1640.8%
LG1460.4%
NEFF1330.2%
Xbox1300.2%
Hoover1221.9%
Indesit1111.2%
Haier980.8%
Nintendo930.2%
Asus930.8%
Belling911.0%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 13% and an average saving of £48.06. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%
15/04/2025April9791.9%
25/05/2025May10761.8%
24/05/2025May10651.8%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 148 days to go!

Vax SpinScrub Power Plus CDCW-SSXA Carpet Cleaner, Grey
VAX
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Philips Hue Ambiance White GU10 6 Pack, White
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Black + Decker Smart BXRA43016GB 1800W - White, White
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Rangemaster Classic RMCL2S201BK 2 Slice Toaster - Matte Black, Black
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Swan TV's Queen of Clean SC15829QOC Handheld Vacuum Cleaner with up to Minutes Run Time, Pink
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Breville VIN430 Handheld Garment Steamer - White / Gold, White
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Belling Farmhouse 110Ei 110cm Electric Range Cooker with Induction Hob - Cream - A/A Rated, Cream
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Rangemaster Estel Deluxe ESDL100DFPPPK/AB1 100cm Dual Fuel Range Cooker - Pale Pink / Antique Brass - A/A Rated, Pink
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Lenovo Legion T5 26IRB8 Gaming PC - NVIDIA GeForce RTX 4060, Intel Core i5, 1TB SSD - Grey, Grey
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Toshiba LF2F53DB 40" Full HD Smart Fire TV [2024] - 40LF2F53DB, Black
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LG gram Pro Hybrid AI 16Z90TP-G 16" Laptop - Intel Core Ultra 7, 1TB SSD, 16 GB RAM - Black - [2025], Black
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ASUS ROG Zephyrus G16 16" Gaming Laptop - NVIDIA GeForce RTX 5070, Intel Core Ultra 9, 1TB SSD - Black / Grey, Black
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Midea Spacemaster MDRB600MIC46P Wifi Connected 201cm High 70/30 Frost Free Fridge Freezer - Black - C Rated, Black
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Sanus Vuepoint F107D-B2 Full Motion TV Wall Bracket For 13 to 39 inch TV's, Black
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JBL Live Pro 2 True Wireless In-Ear Headphones - Black, Black
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Haier i-Pro Series 5 HD90-A2959 9Kg Heat Pump Tumble Dryer - White - A++ Rated, White
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9kg
Smeg Right Hand Hinge Mini Bar FAB5RRD5 72cm High Fridge - Red - D Rated, Red
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Rangemaster Professional Deluxe PDL110EIGB/C 110cm Electric Range Cooker with Induction Hob - Black / Chrome - A/A Rated, Black
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NEFF N90 GI7815CE0G Integrated 177cm High Frost Free Upright Freezer with Fixed Door Fixing Kit - E Rated, White
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AEG ProSteam Technology LFR71864B 8kg Washing Machine with 1600 rpm - White - A Rated, White
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Amica ADF630WH Full Size Dishwasher - White - E Rated, White
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AEG 9000 AbsoluteCare LFR95146WS 10kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
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Whirlpool W7FHS51AXUK Full Size Dishwasher - Stainless Steel - B Rated, Stainless Steel
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Apple iPhone 15 Plus 256GB in Blue, Blue
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Apple iPhone 15 512GB in Yellow, Yellow
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Candy CB50S518EK 177cm High 50/50 Integrated Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
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Hisense U7NQ 75" 4K Ultra HD MiniLED QLED Smart Freely TV [2024] - 75U7NQTUK, Black
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Amica FK1984/1 155cm High 50/50 Small Fridge Freezer - White - E Rated, White
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Amica FKR29653C/1 181cm High 70/30 Fridge Freezer - Satin Beige - E Rated, Cream
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Smeg Portofino KPF9OR 90cm Chimney Cooker Hood - Orange, Orange
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HP 14s-dq5013na 14" Laptop - Intel Core i3, 128GB SSD, 4 GB RAM - With HP 150 Wireless Mouse and HP Prelude 15.6 Top Load laptop bag - Silver, Silver
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Black + Decker Smart BXRA43017GB With Remote Control 2500W - White, White
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Eufy L60 Hybrid T2268V11 Robotic Vacuum Cleaner - Black, Black
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Swan SC17321QOC Carpet Cleaner, Pink
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Breville High Gloss VKT154 Kettle - Grey, Grey
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Stoves Richmond 90Ei TCH 90cm Electric Range Cooker with Induction Hob - Cream - A/A/A Rated, Cream
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Rangemaster Estel Deluxe ESDL100DFPPPK/CM1 100cm Dual Fuel Range Cooker - Pale Pink / Chrome - A/A Rated, Pink
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Lenovo LOQ 17IRR9 Gaming PC - NVIDIA GeForce RTX 3050, Intel Core i5, 1TB SSD - Black, Black
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Miele M6012 26 Litre 30cm High, Freestanding Small Microwave With Grill - Clean Steel, Stainless Steel
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Apple iPad Pro 13" 256GB WiFi + Cellular 2024 - Space Black, Black
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