AO Sale

  •  SALE on, save up to 56%
  •  Average Saving £69
  •  Average Discount 13%
  •  Average Price (RRP) £761

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5320.3%
Smeg4840.8%
Apple3660.3%
Samsung3081.2%
Hisense2950.6%
Beko2470.3%
AEG2411.0%
Bosch2390.3%
Playstation1750.4%
Hotpoint1550.2%
Russell Hobbs1372.7%
Hoover1331.0%
Bertazzoni1320.0%
LG1181.0%
Nintendo1181.1%
NEFF1160.4%
Xbox1150.9%
Stoves1030.3%
Haier1030.9%
Asus901.3%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 13% and an average saving of £69.47. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

So far this year the best sale for AO has been the Black Friday sale in November with 1435 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
22/11/2025November14353.1%
23/11/2025November14003.0%
24/11/2025November13793.0%
21/11/2025November12722.7%
16/11/2025November12212.6%
15/11/2025November12202.5%
17/11/2025November12102.5%
18/11/2025November12272.5%
14/11/2025November11962.5%
13/11/2025November11922.4%
29/11/2025November11132.3%
30/11/2025November10952.3%
12/11/2025November11322.2%
01/12/2025December10772.3%
02/12/2025December10682.3%
08/11/2025November11212.2%
28/11/2025November10802.3%
27/11/2025November10492.3%
10/11/2025November11032.2%
11/11/2025November11002.2%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 319 days to go!

Smeg Concert CX61GMBL Single Oven Dual Fuel Cooker - Black - A Rated, Black
Smeg
Smeg Concert CX61GMBL Single Oven Dual Fuel Cooker - Black - A Rated, Black
Save 11%
£899.00£799.00
Smeg 50's Retro KLF04BLUK Kettle with Temperature Selector - Black, Black
Smeg 50's Retro
Smeg 50's Retro KLF04BLUK Kettle with Temperature Selector - Black, Black
Save 11%
£179.00£159.00
Philips OLED760/12 55" 4K Ultra HD OLED Smart Ambilight TV [2025] - 55OLED760/12, Black
Philips
Philips OLED760/12 55" 4K Ultra HD OLED Smart Ambilight TV [2025] - 55OLED760/12, Black
Save 11%
£899.00£799.00
De'Longhi Dedica Duo Espresso Coffee Machine - Metal - EC890.M, Stainless Steel
Delonghi
De'Longhi Dedica Duo Espresso Coffee Machine - Metal - EC890.M, Stainless Steel
Save 11%
£279.00£249.00
AEG ProSteam Technology LFR71844B 8kg Washing Machine with 1400 rpm - White - A Rated, White
AEG
AEG ProSteam Technology LFR71844B 8kg Washing Machine with 1400 rpm - White - A Rated, White
Save 11%
£549.00£489.00
8kg
Flymo 18V UltraTrim 300 9707555-01 Grass Trimmer - Orange, Orange
Flymo
Flymo 18V UltraTrim 300 9707555-01 Grass Trimmer - Orange, Orange
Save 11%
£180.00£161.00
MSI MPG 275CQRXF 27" Wide Quad HD 240Hz Curved Gaming Monitor - Black, Black
MSI
MSI MPG 275CQRXF 27" Wide Quad HD 240Hz Curved Gaming Monitor - Black, Black
Save 11%
£199.00£177.00
MSI PRO MP272L 27" Full HD 100Hz Monitor - Black, Black
MSI
MSI PRO MP272L 27" Full HD 100Hz Monitor - Black, Black
Save 11%
£89.00£79.00
NEFF N50 S195HCX02G Fully Integrated Full Size Dishwasher - Stainless Steel Control Panel with Sliding Door Hinge Kit - D Rated, Stainless Steel
NEFF
NEFF N50 S195HCX02G Fully Integrated Full Size Dishwasher - Stainless Steel Control Panel with Sliding Door Hinge Kit - D Rated, Stainless Steel
Save 11%
£729.00£649.00
Beko FNE4545W 146cm Small Frost Free Upright Freezer - White - E Rated, White
Beko
Beko FNE4545W 146cm Small Frost Free Upright Freezer - White - E Rated, White
Save 11%
£449.00£399.00
AEG 5000 Series LFX50142B 10kg Washing Machine with 1400 rpm - White - A Rated, White
AEG
AEG 5000 Series LFX50142B 10kg Washing Machine with 1400 rpm - White - A Rated, White
Save 11%
£449.00£399.00
Smeg 50's Retro KLF04WHUK Kettle with Temperature Selector - White, White
Smeg 50's Retro
Smeg 50's Retro KLF04WHUK Kettle with Temperature Selector - White, White
Save 11%
£179.00£160.00
Beko LSP4671PS 171cm Fridge - Stainless Steel Effect - E Rated, Stainless Steel
Beko
Beko LSP4671PS 171cm Fridge - Stainless Steel Effect - E Rated, Stainless Steel
Save 11%
£469.00£419.00
Philips CD Soundmachine TAZ6000/10 Digital Radio with Tuner - Black, Black
Philips
Philips CD Soundmachine TAZ6000/10 Digital Radio with Tuner - Black, Black
Save 11%
£89.00£79.00
Hotpoint HR612CH 58cm Ceramic Hob - Black, Black
Hotpoint
Hotpoint HR612CH 58cm Ceramic Hob - Black, Black
Save 10%
£199.00£179.00
Dyson V15 Detect Absolute Cordless Vacuum Cleaner - Nickel / Yellow, Yellow
Dyson
Dyson V15 Detect Absolute Cordless Vacuum Cleaner - Nickel / Yellow, Yellow
Save 10%
£499.00£449.00
Russell Hobbs Table Top RHTTFZ0E1B Mini Freezer - Black - E Rated, Black
Russell Hobbs
Russell Hobbs Table Top RHTTFZ0E1B Mini Freezer - Black - E Rated, Black
Save 10%
£105.00£95.00
Sage The Combi Wave 3 in 1 SMO870BSS4GEU1 32 Litre 32cm High, Freestanding Small Combination Microwave Oven - Stainless Steel, Stainless Steel
Sage
Sage The Combi Wave 3 in 1 SMO870BSS4GEU1 32 Litre 32cm High, Freestanding Small Combination Microwave Oven - Stainless Steel, Stainless Steel
Save 10%
£399.00£359.00
Smeg 50's Retro TSF03RDUK 4 Slice Toaster - Red, Red
Smeg
Smeg 50's Retro TSF03RDUK 4 Slice Toaster - Red, Red
Save 10%
£199.00£179.00
Rangemaster Edge Deluxe EDDLO110EIGBLK/CM1 110cm wide Electric Range Cooker with Induction Hob - Black Glass / Chrome - A/A Rated, Black
Rangemaster
Rangemaster Edge Deluxe EDDLO110EIGBLK/CM1 110cm wide Electric Range Cooker with Induction Hob - Black Glass / Chrome - A/A Rated, Black
Save 10%
£3,999.00£3,599.00
Liebherr CNsfd5704 202cm 50/50 Frost Free Fridge Freezer - Silver - D Rated, Silver
Liebherr
Liebherr CNsfd5704 202cm 50/50 Frost Free Fridge Freezer - Silver - D Rated, Silver
Save 10%
£697.00£629.00
Krcher K2 Power Control Home Pressure Washer - Yellow, Yellow
Kärcher
Krcher K2 Power Control Home Pressure Washer - Yellow, Yellow
Save 10%
£119.00£107.00
LG QNED80A6 50" 4K Ultra HD QNED Smart TV - 50QNED80A6A, Black
LG
LG QNED80A6 50" 4K Ultra HD QNED Smart TV - 50QNED80A6A, Black
Save 10%
£519.00£465.00
Stoves Richmond Deluxe 110Ei RTY 110cm wide Electric Range Cooker with Induction Hob - Cream - A/A/A Rated, Cream
Stoves
Stoves Richmond Deluxe 110Ei RTY 110cm wide Electric Range Cooker with Induction Hob - Cream - A/A/A Rated, Cream
Save 10%
£2,899.00£2,599.00
Smeg 50's Retro PBF01CRUK Blender & Smoothie Maker - Cream, Cream
Smeg
Smeg 50's Retro PBF01CRUK Blender & Smoothie Maker - Cream, Cream
Save 10%
£99.00£89.00
Smeg 50's Retro PBF01PBUK Blender & Smoothie Maker - Pastel Blue, Blue
Smeg
Smeg 50's Retro PBF01PBUK Blender & Smoothie Maker - Pastel Blue, Blue
Save 10%
£99.00£89.00
Star Buy
Smeg 50's Retro PBF01PGUK Blender & Smoothie Maker - Pastel Green, Green
Smeg
Smeg 50's Retro PBF01PGUK Blender & Smoothie Maker - Pastel Green, Green
Save 10%
£99.00£89.00
Star Buy
Hisense E7Q 55" 4K Ultra HD QLED Smart TV - 55E78QTUK, Black
Hisense
Hisense E7Q 55" 4K Ultra HD QLED Smart TV - 55E78QTUK, Black
Save 10%
£389.00£349.00
Hisense 5S Series WD5S1045BT Wifi Connected 10.5Kg/6Kg Washer Dryer with 1400 rpm - Titanium - D Rated [Wash&Dry], A Rated [Wash Only], Titanium
Hisense
Hisense 5S Series WD5S1045BT Wifi Connected 10.5Kg/6Kg Washer Dryer with 1400 rpm - Titanium - D Rated [Wash&Dry], A Rated [Wash Only], Titanium
Save 10%
£499.00£449.00
Miele DAS2620 Built In Telescopic Cooker Hood - Stainless Steel, Stainless Steel
Miele
Miele DAS2620 Built In Telescopic Cooker Hood - Stainless Steel, Stainless Steel
Save 10%
£499.00£449.00
Smeg 50's Retro KLF04PBUK Kettle with Temperature Selector - Pastel Blue, Blue
Smeg 50's Retro
Smeg 50's Retro KLF04PBUK Kettle with Temperature Selector - Pastel Blue, Blue
Save 10%
£165.00£149.00
Salter Kuro EK6443MBLK 20 Litre 36cm High, Freestanding Standard Microwave Oven - Black, Black
Salter
Salter Kuro EK6443MBLK 20 Litre 36cm High, Freestanding Standard Microwave Oven - Black, Black
Save 10%
£80.00£72.00
Smeg 50's Retro TSF03PGUK 4 Slice Toaster - Pastel Green, Green
Smeg
Smeg 50's Retro TSF03PGUK 4 Slice Toaster - Pastel Green, Green
Save 10%
£199.00£179.00
Apple iPhone 16 256GB in Pink, Pink
Apple
Apple iPhone 16 256GB in Pink, Pink
Save 10%
£799.00£719.00
Eufy Floodlight Camera E30 Smart Home Security Camera - White / Black, White
Eufy
Eufy Floodlight Camera E30 Smart Home Security Camera - White / Black, White
Save 10%
£99.00£89.00
Hoover Pro Wash&Dry Series 3 HBWR 4106B8-80 Wifi Connected 10Kg/6Kg Washer Dryer with 1400 rpm - White, A Rated [Wash Only], White
Hoover
Hoover Pro Wash&Dry Series 3 HBWR 4106B8-80 Wifi Connected 10Kg/6Kg Washer Dryer with 1400 rpm - White, A Rated [Wash Only], White
Save 10%
£479.00£429.00
Miele T1 EcoSpeed TSC643 WP Wifi Connected 8Kg Heat Pump Tumble Dryer - White - A+++ Rated, White
Miele
Miele T1 EcoSpeed TSC643 WP Wifi Connected 8Kg Heat Pump Tumble Dryer - White - A+++ Rated, White
Save 10%
£1,049.00£949.00
8kg
Hoover Pro Wash&Dry Series 3 HBWR 496B8-80 Wifi Connected 9Kg/6Kg Washer Dryer with 1400 rpm - White, A Rated [Wash Only], White
Hoover
Hoover Pro Wash&Dry Series 3 HBWR 496B8-80 Wifi Connected 9Kg/6Kg Washer Dryer with 1400 rpm - White, A Rated [Wash Only], White
Save 10%
£499.00£449.00
Apple iPhone 16 256GB in White, White
Apple
Apple iPhone 16 256GB in White, White
Save 10%
£799.00£719.00
Siemens IQ-100 LC65KDK60B 60cm Angled Chimney Cooker Hood - Black, Black
Siemens
Siemens IQ-100 LC65KDK60B 60cm Angled Chimney Cooker Hood - Black, Black
Save 10%
£409.00£369.00
Hoover Pro Wash&Dry Series 3 HBWR 4106B8G-80 Wifi Connected 10Kg/6Kg Washer Dryer with 1400 rpm - Graphite, A Rated [Wash Only], Silver
Hoover
Hoover Pro Wash&Dry Series 3 HBWR 4106B8G-80 Wifi Connected 10Kg/6Kg Washer Dryer with 1400 rpm - Graphite, A Rated [Wash Only], Silver
Save 10%
£499.00£449.00
AEG 6000 TwinTech OSC6N181ES 177cm 70/30 Integrated Frost Free Fridge Freezer with Sliding Door Hinge - White - E Rated, White
AEG
AEG 6000 TwinTech OSC6N181ES 177cm 70/30 Integrated Frost Free Fridge Freezer with Sliding Door Hinge - White - E Rated, White
Save 10%
£699.00£626.00