AO Sale

  •  SALE on, save up to 60%
  •  Average Saving £58
  •  Average Discount 14%
  •  Average Price (RRP) £774

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5310.3%
Smeg4811.2%
Apple3710.5%
Hisense2920.6%
Samsung2911.3%
AEG2401.0%
Beko2340.4%
Bosch2310.9%
Playstation1641.6%
Hotpoint1560.4%
Russell Hobbs1443.0%
NEFF1271.0%
Hoover1271.4%
Bertazzoni1230.0%
Xbox1201.7%
Nintendo1181.5%
LG1070.9%
Haier1001.7%
Stoves971.1%
Miele851.9%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 14% and an average saving of £58.15. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

So far this year the best sale for AO has been the Black Friday sale in November with 1435 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
22/11/2025November14353.1%
23/11/2025November14003.0%
24/11/2025November13793.0%
21/11/2025November12722.7%
16/11/2025November12212.6%
15/11/2025November12202.5%
17/11/2025November12102.5%
18/11/2025November12272.5%
14/11/2025November11962.5%
13/11/2025November11922.4%
29/11/2025November11132.3%
30/11/2025November10952.3%
12/11/2025November11322.2%
01/12/2025December10772.3%
02/12/2025December10682.3%
08/11/2025November11212.2%
28/11/2025November10802.3%
27/11/2025November10492.3%
10/11/2025November11032.2%
11/11/2025November11002.2%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 327 days to go!

Candy Quick Pro GWD 485S6-80 8Kg/5Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
Candy
Candy Quick Pro GWD 485S6-80 8Kg/5Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
From
£349.00
Haier X Series 5 HD80-D357GU1-UK Wifi Connected 8Kg Heat Pump Tumble Dryer - Graphite - A++ Rated, Silver
Haier
Haier X Series 5 HD80-D357GU1-UK Wifi Connected 8Kg Heat Pump Tumble Dryer - Graphite - A++ Rated, Silver
From
£449.00
8kg
Apple iPhone 17 Pro 1TB in Deep Blue, Blue
Apple
Apple iPhone 17 Pro 1TB in Deep Blue, Blue
From
£1,599.00
Marvel's Spider-Man: Miles Morales - Ultimate Edition for PS5, White
Playstation
Marvel's Spider-Man: Miles Morales - Ultimate Edition for PS5, White
From
£60.00
Elica NT-SWITCH BG RC 83cm Induction Extractor Hob - Black - For Recirculating Ventilation, Black
Elica
Elica NT-SWITCH BG RC 83cm Induction Extractor Hob - Black - For Recirculating Ventilation, Black
From
£2,299.00
Rangemaster Toledo + TOLP90DFFSL/C 90cm wide Dual Fuel Range Cooker with Gas Hob - Slate - A/A Rated, Graphite
Rangemaster
Rangemaster Toledo + TOLP90DFFSL/C 90cm wide Dual Fuel Range Cooker with Gas Hob - Slate - A/A Rated, Graphite
From
£2,099.00
Sony WH-CH520 Wireless On-Ear Headphones - White, White
Sony
Sony WH-CH520 Wireless On-Ear Headphones - White, White
From
£35.00
The Witcher 3: Wild Hunt - Complete Edition for PS5, White
Playstation
The Witcher 3: Wild Hunt - Complete Edition for PS5, White
From
£25.00
Smeg Linea KV194B3 90cm Chimney Cooker Hood - Black, Black
Smeg
Smeg Linea KV194B3 90cm Chimney Cooker Hood - Black, Black
From
£1,159.00
Turtle Beach Atom Handheld Game Console - Cobalt Blue, Blue
Turtle Beach
Turtle Beach Atom Handheld Game Console - Cobalt Blue, Blue
From
£70.00
Ninja CREAMi Deluxe 10-in-1 NC501UK Ice Cream Maker - Black, Black
Ninja
Ninja CREAMi Deluxe 10-in-1 NC501UK Ice Cream Maker - Black, Black
From
£219.00
Bosch Series 2 SMS2HVI67G Wifi Connected Full Size Dishwasher - Silver Inox - D Rated, Silver Inox
Bosch
Bosch Series 2 SMS2HVI67G Wifi Connected Full Size Dishwasher - Silver Inox - D Rated, Silver Inox
From
£519.00
Russell Hobbs Steam Genie Aroma 28040 Handheld Garment Steamer - Grey, Grey
Russell Hobbs
Russell Hobbs Steam Genie Aroma 28040 Handheld Garment Steamer - Grey, Grey
From
£64.00
Indesit Push&Go BDE 96436 KV UK 9Kg/6Kg Washer Dryer with 1400 rpm - Black - D Rated [Wash&Dry], A Rated [Wash Only], Black
Indesit
Indesit Push&Go BDE 96436 KV UK 9Kg/6Kg Washer Dryer with 1400 rpm - Black - D Rated [Wash&Dry], A Rated [Wash Only], Black
From
£429.00
Adobe Creative Cloud Pro Student and Teacher Digital Download for Windows Or Mac, for 1 User - Annual Renewable Subscription, 12 Months Included, White
Adobe
Adobe Creative Cloud Pro Student and Teacher Digital Download for Windows Or Mac, for 1 User - Annual Renewable Subscription, 12 Months Included, White
From
£285.00
AEG 8000 PowerCare UniversalDose LWR8516L6UD 11Kg/7Kg Washer Dryer with 1600 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
AEG
AEG 8000 PowerCare UniversalDose LWR8516L6UD 11Kg/7Kg Washer Dryer with 1600 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
From
£999.00
Breville High Gloss VKT154 Kettle - Grey, Grey
Breville
Breville High Gloss VKT154 Kettle - Grey, Grey
From
£44.00
Rangemaster Estel Deluxe ESDL100EIPHTH/CM1 100cm wide Electric Range Cooker with Induction Hob - Heather / Antique Brass - A/A Rated, Purple
Rangemaster
Rangemaster Estel Deluxe ESDL100EIPHTH/CM1 100cm wide Electric Range Cooker with Induction Hob - Heather / Antique Brass - A/A Rated, Purple
From
£3,579.00
Miele W1 PowerWash WSD383 WCS 9kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
Miele
Miele W1 PowerWash WSD383 WCS 9kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
From
£1,099.00
9kg
Vax HomePro Detect Pet Cordless Vacuum Cleaner with up to 45 Minutes Run Time - Blue / Graphite - CLSV-HPTP, Blue
VAX
Vax HomePro Detect Pet Cordless Vacuum Cleaner with up to 45 Minutes Run Time - Blue / Graphite - CLSV-HPTP, Blue
From
£199.00
RoboCop: Rogue City - Unfinished Business for PS5, White
Playstation
RoboCop: Rogue City - Unfinished Business for PS5, White
From
£25.00
Apple Smart Folio for iPad mini (A17 Pro) - Charcoal Grey, Grey
Apple
Apple Smart Folio for iPad mini (A17 Pro) - Charcoal Grey, Grey
From
£59.00
Anker MagGo 3-in-1 Folding Wireless Charging Station - Black, Black
Anker
Anker MagGo 3-in-1 Folding Wireless Charging Station - Black, Black
From
£65.00
Brother PT-N10 Label Printer - White / Blue, White / Blue
Brother
Brother PT-N10 Label Printer - White / Blue, White / Blue
From
£29.00
Lenovo IdeaPad Slim 5 16AKP10 16" Copilot+ Laptop - AMD Ryzen AI 7, 1TB SSD, 24 GB RAM - Cosmic Blue, Blue
Lenovo
Lenovo IdeaPad Slim 5 16AKP10 16" Copilot+ Laptop - AMD Ryzen AI 7, 1TB SSD, 24 GB RAM - Cosmic Blue, Blue
From
£799.00
Bertazzoni Professional Series PRO106L3EART 100cm wide Dual Fuel Range Cooker with Gas Hob - Orange - A Rated, Orange
Bertazzoni
Bertazzoni Professional Series PRO106L3EART 100cm wide Dual Fuel Range Cooker with Gas Hob - Orange - A Rated, Orange
From
£5,399.00
Rangemaster Classic Deluxe CLDL90EIPMGR/AB1 90cm wide Electric Range Cooker with Induction Hob - Mineral Green / Antique Brass - A/A Rated, Green
Rangemaster
Rangemaster Classic Deluxe CLDL90EIPMGR/AB1 90cm wide Electric Range Cooker with Induction Hob - Mineral Green / Antique Brass - A/A Rated, Green
From
£3,599.00
Miele FNS7710E Integrated 177cm Frost Free Upright Freezer with Fixed Door Hinge Kit - E Rated, White
Miele
Miele FNS7710E Integrated 177cm Frost Free Upright Freezer with Fixed Door Hinge Kit - E Rated, White
From
£1,799.00
Samsung Galaxy Tab A11+ 11" 256GB WiFi Tablet - Grey, Grey
Samsung
Samsung Galaxy Tab A11+ 11" 256GB WiFi Tablet - Grey, Grey
From
£299.00
Haier HWS49GA Wine Cooler - Black - F Rated, Black
Haier
Haier HWS49GA Wine Cooler - Black - F Rated, Black
From
£499.00
AEG DVE5671HG 60cm Chimney Cooker Hood - Black / Stainless Steel, Black
AEG
AEG DVE5671HG 60cm Chimney Cooker Hood - Black / Stainless Steel, Black
From
£980.00
Rangemaster Professional Plus FXP PROP90FXPDFFCR/C 90cm wide Dual Fuel Range Cooker with Gas Hob - Cream - A Rated, Cream
Rangemaster
Rangemaster Professional Plus FXP PROP90FXPDFFCR/C 90cm wide Dual Fuel Range Cooker with Gas Hob - Cream - A Rated, Cream
From
£2,799.00
Indesit ISLK66FLSW 60cm Visor Cooker Hood - White, White
Indesit
Indesit ISLK66FLSW 60cm Visor Cooker Hood - White, White
From
£129.00
Russell Hobbs Steam Genie 2-in-1 28370 Handheld Garment Steamer - Blue / Rose Gold, Blue / Rose Gold
Russell Hobbs
Russell Hobbs Steam Genie 2-in-1 28370 Handheld Garment Steamer - Blue / Rose Gold, Blue / Rose Gold
From
£59.00
Hisense Hi6 BlackLine BSA66346PDBGUK Wifi Connected Built In Electric Single Oven with Pyrolytic Cleaning - Jet Black - A+ Rated, Black
Hisense
Hisense Hi6 BlackLine BSA66346PDBGUK Wifi Connected Built In Electric Single Oven with Pyrolytic Cleaning - Jet Black - A+ Rated, Black
From
£549.00
Belling BEL Cookcentre Chim 110T 110cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
Belling
Belling BEL Cookcentre Chim 110T 110cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
From
£399.00
Bosch Series 4 SMS4EMI06G Wifi Connected Full Size Dishwasher - Silver Inox - B Rated, Silver Inox
Bosch
Bosch Series 4 SMS4EMI06G Wifi Connected Full Size Dishwasher - Silver Inox - B Rated, Silver Inox
From
£599.00
Russell Hobbs Steam Power 24510 Steam Generator Iron - Aqua, Green
Russell Hobbs
Russell Hobbs Steam Power 24510 Steam Generator Iron - Aqua, Green
From
£69.00
Indesit Push&Go BDE86436WVUK 8Kg/6Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
Indesit
Indesit Push&Go BDE86436WVUK 8Kg/6Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
From
£399.00
Adobe Creative Cloud Pro Digital Download for Windows Or Mac, for 1 User - Annual Renewable Subscription, 12 Months Included, White
Adobe
Adobe Creative Cloud Pro Digital Download for Windows Or Mac, for 1 User - Annual Renewable Subscription, 12 Months Included, White
From
£659.00
Breville Aura VKT232 Kettle - Shimmer Grey, Shimmer Grey
Breville
Breville Aura VKT232 Kettle - Shimmer Grey, Shimmer Grey
From
£49.00
Miele W1 PowerWash & TwinDos WSG883 WCS 9kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
Miele
Miele W1 PowerWash & TwinDos WSG883 WCS 9kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
From
£1,399.00
9kg