AO Sale

  •  SALE on, save up to 60%
  •  Average Saving £68
  •  Average Discount 15%
  •  Average Price (RRP) £861

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster4140.0%
Smeg3031.6%
Beko2361.4%
Hisense1797.2%
Bosch1482.7%
AEG1472.7%
Hotpoint1171.9%
Hoover1153.5%
Belling900.7%
LG903.8%
Haier863.1%
Indesit841.5%
Stoves810.0%
Russell Hobbs745.4%
Morphy Richards733.2%
Miele700.7%
Candy651.5%
NEFF652.0%
KitchenAid571.2%
Braun550.5%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 15% and an average saving of £68.42. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
08/11/2025November11212.2%
07/11/2025November10842.1%
06/11/2025November10572.1%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 11 days to go!

Hisense CH6T14BXBUK 60cm Chimney Cooker Hood - Stainless Steel / Black, Stainless Steel
Hisense
Hisense CH6T14BXBUK 60cm Chimney Cooker Hood - Stainless Steel / Black, Stainless Steel
Save 11%
£179.00£159.00
Beko EnergySpin BM5D510745UW 10.5Kg/7Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], White
Beko
Beko EnergySpin BM5D510745UW 10.5Kg/7Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], White
Save 11%
£449.00£399.00
TCL Q6C 98" 4K Ultra HD MiniLED Smart Google TV [2025] - 98Q6C-UK, Silver
TCL
TCL Q6C 98" 4K Ultra HD MiniLED Smart Google TV [2025] - 98Q6C-UK, Silver
Save 11%
£1,799.00£1,599.00
3XS Halo 5080 Gaming PC - NVIDIA GeForce RTX 5080, AMD Ryzen 7, 2TB SSD - Black, Black
3XS
3XS Halo 5080 Gaming PC - NVIDIA GeForce RTX 5080, AMD Ryzen 7, 2TB SSD - Black, Black
Save 11%
£2,799.00£2,499.00
Smeg 50s Style Retro Right Hand Hinge FAB28RYW6 153cm Small Fridge with Ice Box - Yellow - C Rated, Yellow
Smeg
Smeg 50s Style Retro Right Hand Hinge FAB28RYW6 153cm Small Fridge with Ice Box - Yellow - C Rated, Yellow
Save 11%
£1,399.00£1,249.00
ASUS Vivobook Go 14 E410KA-EB997WS 14" Laptop - Intel Celeron N, 128GB eMMC, 4 GB RAM - Pink, Pink
Asus
ASUS Vivobook Go 14 E410KA-EB997WS 14" Laptop - Intel Celeron N, 128GB eMMC, 4 GB RAM - Pink, Pink
Save 11%
£189.00£169.00
Hoover H-COMBI 300 HONCQ2T618EBK 185cm 60/40 No Frost Fridge Freezer - Black - E Rated, Black
Hoover
Hoover H-COMBI 300 HONCQ2T618EBK 185cm 60/40 No Frost Fridge Freezer - Black - E Rated, Black
Save 11%
£449.00£399.00
Hoover H-WASH&DRY 350 H3DPS4866TAMB-80 Wifi Connected 8Kg/6Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
Hoover
Hoover H-WASH&DRY 350 H3DPS4866TAMB-80 Wifi Connected 8Kg/6Kg Washer Dryer with 1400 rpm - White - D Rated [Wash&Dry], A Rated [Wash Only], White
Save 11%
£359.00£320.00
Beko FDG6201K 60cm Double Oven Gas Cooker - Black - A/A+ Rated, Black
Beko
Beko FDG6201K 60cm Double Oven Gas Cooker - Black - A/A+ Rated, Black
Save 11%
£449.00£399.00
ASUS Vivobook Go 14 E410KA-EB996WS 14" Laptop - Intel Celeron N, 128GB eMMC, 4 GB RAM - Peacock Blue, Peacock Blue
Asus
ASUS Vivobook Go 14 E410KA-EB996WS 14" Laptop - Intel Celeron N, 128GB eMMC, 4 GB RAM - Peacock Blue, Peacock Blue
Save 11%
£189.00£169.00
LG QNED80A6 65" 4K Ultra HD QNED Smart TV - 65QNED80A6A, Black
LG
LG QNED80A6 65" 4K Ultra HD QNED Smart TV - 65QNED80A6A, Black
Save 11%
£899.00£798.00
AEG DTB3653M 60cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
AEG
AEG DTB3653M 60cm Chimney Cooker Hood - Stainless Steel, Stainless Steel
Save 11%
£269.00£239.00
Bosch Series 2 KIN96NSE0G 194cm 60/40 Integrated Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Bosch
Bosch Series 2 KIN96NSE0G 194cm 60/40 Integrated Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Save 11%
£899.00£799.00
NEFF N70 D54NAC1S0B 52 cm Canopy Cooker Hood - Black, Black
NEFF
NEFF N70 D54NAC1S0B 52 cm Canopy Cooker Hood - Black, Black
Save 11%
£449.00£399.00
Star Buy
Hoover Pro Wash Series 3 HBR 411BL9-80 11kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
Hoover
Hoover Pro Wash Series 3 HBR 411BL9-80 11kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
Save 11%
£369.00£329.00
Hoover Pro Wash Series 3 HBR 411BL9G-80 11kg WiFi Connected Washing Machine with 1400 rpm - Graphite - A Rated, Silver
Hoover
Hoover Pro Wash Series 3 HBR 411BL9G-80 11kg WiFi Connected Washing Machine with 1400 rpm - Graphite - A Rated, Silver
Save 11%
£369.00£329.00
Amica AFC5100WH 50cm Single Oven Electric Cooker with Ceramic Hob - White - A/A Rated, White
Amica
Amica AFC5100WH 50cm Single Oven Electric Cooker with Ceramic Hob - White - A/A Rated, White
Save 11%
£369.00£329.00
Smeg 50s Style Retro Right Hand Hinge FAB28ROR6 153cm Small Fridge with Ice Box - Orange - C Rated, Orange
Smeg
Smeg 50s Style Retro Right Hand Hinge FAB28ROR6 153cm Small Fridge with Ice Box - Orange - C Rated, Orange
Save 11%
£1,399.00£1,249.00
Smeg 50s Style Retro Right Hand Hinge FAB28RPG6 153cm Small Fridge with Ice Box - Pastel Green - C Rated, Green
Smeg
Smeg 50s Style Retro Right Hand Hinge FAB28RPG6 153cm Small Fridge with Ice Box - Pastel Green - C Rated, Green
Save 11%
£1,399.00£1,249.00
Hotpoint Fabric Care HBCA 93G CARE UK 9kg Washing Machine with 1400 rpm - Graphite - A Rated, Silver
Hotpoint
Hotpoint Fabric Care HBCA 93G CARE UK 9kg Washing Machine with 1400 rpm - Graphite - A Rated, Silver
Save 11%
£449.00£399.00
9kg
Hoover Pro Wash Series 5 HBWP 6106BL8G-80 Wifi Connected 10Kg/6Kg Washer Dryer with 1600 rpm - Graphite, A Rated [Wash Only], Silver
Hoover
Hoover Pro Wash Series 5 HBWP 6106BL8G-80 Wifi Connected 10Kg/6Kg Washer Dryer with 1600 rpm - Graphite, A Rated [Wash Only], Silver
Save 11%
£529.00£469.00
TCL P7K 85" 4K Ultra HD QLED Smart Google TV [2025] - 85P7K-UK, Silver
TCL
TCL P7K 85" 4K Ultra HD QLED Smart Google TV [2025] - 85P7K-UK, Silver
Save 11%
£899.00£799.00
Hisense 1Q Series DH1Q802BW2 8Kg Heat Pump Tumble Dryer - White - A++ Rated, White
Hisense
Hisense 1Q Series DH1Q802BW2 8Kg Heat Pump Tumble Dryer - White - A++ Rated, White
Save 11%
£369.00£329.00
8kg
Melitta Look V Therm Timer 6769008 Filter Coffee Machine with Timer - Black, Black
Melitta
Melitta Look V Therm Timer 6769008 Filter Coffee Machine with Timer - Black, Black
Save 11%
£100.00£89.00
Lenovo IdeaPad Slim 5 16AKP10 16" Copilot+ Laptop - AMD Ryzen AI 7, 1TB SSD, 24 GB RAM - Cosmic Blue, Blue
Lenovo
Lenovo IdeaPad Slim 5 16AKP10 16" Copilot+ Laptop - AMD Ryzen AI 7, 1TB SSD, 24 GB RAM - Cosmic Blue, Blue
Save 11%
£899.00£799.00
Honor Magic7 Pro 512GB Smartphone in Black, Black
Honor
Honor Magic7 Pro 512GB Smartphone in Black, Black
Save 11%
£899.00£799.00
Ninja Blast Max BC251UKNV Portable Blender - Navy, Blue
Ninja
Ninja Blast Max BC251UKNV Portable Blender - Navy, Blue
Save 11%
£89.00£79.00
Hisense A6Q 85" 4K Ultra HD Smart Freely TV [2025] - 85A6QTUK, Black
Hisense
Hisense A6Q 85" 4K Ultra HD Smart Freely TV [2025] - 85A6QTUK, Black
Save 11%
£899.00£799.00
Smeg 50s Style Retro Left Hand Hinge FAB28LCR6UK 153cm Small Fridge with Ice Box - Cream - C Rated, Cream
Smeg
Smeg 50s Style Retro Left Hand Hinge FAB28LCR6UK 153cm Small Fridge with Ice Box - Cream - C Rated, Cream
Save 11%
£1,399.00£1,249.00
Smeg 50s Style Retro Right Hand Hinge FAB28RCR6UK 153cm Small Fridge with Ice Box - Cream - C Rated, Cream
Smeg
Smeg 50s Style Retro Right Hand Hinge FAB28RCR6UK 153cm Small Fridge with Ice Box - Cream - C Rated, Cream
Save 11%
£1,399.00£1,249.00
Hisense FC571D4AWLYE Chest Freezer - White - E Rated, White
Hisense
Hisense FC571D4AWLYE Chest Freezer - White - E Rated, White
Save 11%
£449.00£399.00
Magimix 11581 Steamer - Black / Chrome, Black
Magimix
Magimix 11581 Steamer - Black / Chrome, Black
Save 10%
£192.00£173.00
Hoover H-WASH 400 BH4SD69M6DB9-80 Integrated 9kg WiFi Connected Washing Machine with 1600 rpm - White / Black - A Rated, White
Hoover
Hoover H-WASH 400 BH4SD69M6DB9-80 Integrated 9kg WiFi Connected Washing Machine with 1600 rpm - White / Black - A Rated, White
Save 10%
£529.00£478.00
9kg
Hoover H-FRIDGE 400 HONBQL3518EVK-UK Wifi Connected 177cm 70/30 Integrated Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Hoover
Hoover H-FRIDGE 400 HONBQL3518EVK-UK Wifi Connected 177cm 70/30 Integrated Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Save 10%
£479.00£429.00
Beko HarvestFresh BCND4V973 194cm 70/30 Integrated Frost Free Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Beko
Beko HarvestFresh BCND4V973 194cm 70/30 Integrated Frost Free Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Save 10%
£699.00£629.00
Miele G5662 SCVi Fully Integrated Full Size Dishwasher - Clean Steel Control Panel with Fixed Door Fixing Kit - A Rated, Stainless Steel
Miele
Miele G5662 SCVi Fully Integrated Full Size Dishwasher - Clean Steel Control Panel with Fixed Door Fixing Kit - A Rated, Stainless Steel
Save 10%
£999.00£899.00
Hisense E78Q Pro 100" 4K Ultra HD Smart TV - 100E78QTUK PRO, Black
Hisense
Hisense E78Q Pro 100" 4K Ultra HD Smart TV - 100E78QTUK PRO, Black
Save 10%
£1,999.00£1,799.00
Haier X Series 7 HW90-B14367GTUUK 9kg WiFi Connected Washing Machine with 1400 rpm - Graphite - A Rated, Silver
Haier
Haier X Series 7 HW90-B14367GTUUK 9kg WiFi Connected Washing Machine with 1400 rpm - Graphite - A Rated, Silver
Save 10%
£499.00£449.00
9kg
Hisense HS642D90WUK Full Size Dishwasher - White - D Rated, White
Hisense
Hisense HS642D90WUK Full Size Dishwasher - White - D Rated, White
Save 10%
£329.00£295.00
TCL A300W 65" 4K Ultra HD QLED Smart Google TV - 65A300W-UK, Black
TCL
TCL A300W 65" 4K Ultra HD QLED Smart Google TV - 65A300W-UK, Black
Save 10%
£999.00£899.00
Hisense HI8421BSC 80cm Induction Hob - Black, Black
Hisense
Hisense HI8421BSC 80cm Induction Hob - Black, Black
Save 10%
£349.00£314.00
Hisense CH6BI12BXUK 60 cm Canopy Cooker Hood - Stainless Steel, Stainless Steel
Hisense
Hisense CH6BI12BXUK 60 cm Canopy Cooker Hood - Stainless Steel, Stainless Steel
Save 10%
£99.00£89.00