AO Sale

  •  SALE on, save up to 53%
  •  Average Saving £50
  •  Average Discount 13%
  •  Average Price (RRP) £722

AO.com History

AO.com was originally established in 2000 as Appliances Online by John Roberts. On top of being an online retailer, the company also sold white goods on behalf of a number of retailers like Next, B&Q and House of Fraser. Appliances Online was rebranded as AO.com in 2013. In 2014 AO.com joined the London Stock Exchange as AO World to allow the company the funds needed to expand into Europe. AO opened a new headquarters in Germany to supplement their expansion. In 2019, AO Mobile was launched offering all UK mobile networks and manufacturers


Which brands do AO stock?

Top 20 AO brands
BrandNo. of productsAverage discount
Rangemaster5330.0%
Smeg4650.1%
Apple4030.2%
Samsung3900.7%
AEG3050.3%
Hisense2911.0%
Beko2671.0%
Bosch2441.5%
Hotpoint2001.4%
Playstation1760.1%
Russell Hobbs1510.2%
LG1380.3%
NEFF1350.3%
Xbox1300.1%
Hoover1261.9%
Indesit1111.5%
Haier992.6%
Nintendo970.0%
Miele920.3%
Asus910.4%

What does AO.com Sell?

TV & Entertainment

AO boasts a particularly strong selection of televisions and accessories. There's a great selection of affordable models, but you can also find a number of 8K and particularly fancy models for all your home cinema needs.

Computing

Find desktops for home and study laptops, but AO also has a great range of gaming laptops and desktops.

Mobile Phones

Find deals from all UK mobile networks and match these up with any handset manufacturer you can think of.

Smart Tech

The home of the future starts today with a range of smart speakers, heating, lighting, watches and smart tracking.

White Goods

The AO bread and butter, shop a huge range of washing machines, dishwashers, fridge freezers and more. There are often voucher codes and discounts to be found on large ticket items.

Small Appliances and Floorcare

One of the best UK retailers to shop a wide range of vacuum cleaners. Plus, find small appliances for the kitchen like kettles and toasters. Why not try an air fryer to help save money on your energy bills?

Garden & DIY

AO stock a number of power tools from brands like Bosch, Black + Decker and Stanley Fatmax.

Health & Beauty

Find all your healthy and beauty needs with electrical massagers, electric toothbrushes and the latest hair care products.


Shopping stats and when are AO sales on?

On Offeroftheday, AO has an average discount of 13% and an average saving of £49.89. AO almost always has some sort of sale or promotion running. The AO.com Black Friday sale is one of the best in the UK and is the perfect opportunity to pick up large items. Keep an eye out for strong deals on televisions in particular. In 2020 Black Friday was on Nov 27, while in 2021 it was November 26th. In 2022 Black Friday is Friday November 25th. Be sure to check back to AO around this time to find the best deals. AO is also known for having a great clearance and deals section, with discounts on older models and you can often find a number of voucher codes to choose from.

AO will also have a number of extra discounts for Boxing Day and January sales starting December 24th and running right through into January.


AO contact details and useful information

You can find a number of contact and purchase management options on the main AO contact page The easiest and fastest way to get in touch with AO is through their online chat function. Most issues can also be resolved by logging into your AO account where you can amend, rebook and cancel your order. You can also get manufacturer details, get invoices and even request a price match!

You can still call AO if you'd find that more useful. To place an order call 0161 470 1100. For anything else call 0161 470 1200. This option is available between 8am-8pm Monday-Friday and 8am-6pm at Weekends. If you are having issues with a product you can also contact the helplines for manufacturers, which AO have handily listed for use here


AO delivery options

AO delivery costs vary quite a bit with flexible options. You will see the price when you checkout. They offer next day delivery 7 days a week, but choosing an exact day and time slot will up the delivery price. While AO delivery is available, on certain items you can also opt for DPD delivery 7 days a week. For £32, AO can deliver to Northern Ireland, but you won't be able to pick a delivery date online. If ordering a large item you may be asked how many steps your home has to help the delivery drivers prepare on the day. Click & Collect services are also available with CollectPlus in over 7000 locations across the UK.


AO returns and cancellations

If you login to your AO account you can manage your order and even cancel it if submitted within a reasonable time. AO offers a fantastic 100 day free returns. If your item is unused AO will give you a full refund including any delivery costs. Even if your item is used, you can potentially get up to 50% of the cost refunded. To submit a return, login to your account and you will find a return option. For smaller items you can arrange to drop the product off at one of their many Drop at Shop locations. These include a number of Asda stores as well as CollectPlus and DPD locations.

If you'd like an exchange, the easiest and fastest way is to hop on to the AO live chat to find out your options.


Useful AO links

AO Website
AO Facebook
AO Twitter
AO Wikipedia
AO Product Care

What the Offeroftheday team loves about AO

AO has a number of finance options available with a number of flexible ways to pay. Check their site for more details https://ao.com/help-and-advice/finance-and-savings/ao-finance/

If you find your product cheaper somewhere else before buying, you can call AO on 0161 470 1100 and they'll price match it for you. If you have already purchased your product you can still login and submit a price match and AO will refund you the difference. The price match promise includes delivery pricing so keep this in mind. AO currently do not price match against in-store only offers and promotions, or prices available via a membership or loyalty scheme.

AO offers a broad variety of hassle free installation options. Their fully-trained installation team can get your new product installed on delivery day. They also offer a disconnection service as well as collection and recycling services.

You can cover your purchase with AO care. This covers accidental damage, breakdown protection after your manufacturer guarantee ends and appliance replacement if yours can't be fixed. There are unlimited call-outs with no surprise repair costs. You also get access to the AO Care portal to easily manage and book a repair. If you want to learn more about AO Care you can call 0345 241 1234.

Don't forget that AO offers FREE 100 day returns on your items!

When is the biggest AO sale?

Last year the best sale for AO was the Boxing day sale in December with 1345 items reduced and an average discount of 3.1%


Top 20 AO sale dates in 2024 - 2025

DateMonthVolumeAvg Discount
01/12/2024December13453.1%
30/11/2024November13383.1%
23/11/2024November13253.1%
28/11/2024November13283.1%
24/11/2024November13133.1%
29/11/2024November12973.0%
03/12/2024December12843.1%
02/12/2024December12953.0%
25/11/2024November12893.0%
27/11/2024November12863.0%
26/11/2024November12783.0%
22/11/2024November12522.8%
20/11/2024November12482.8%
21/11/2024November12302.7%
13/04/2025April10262.0%
14/04/2025April10282.0%
12/04/2025April10182.0%
15/04/2025April9791.9%
25/05/2025May10761.8%
24/05/2025May10651.8%

When is the next sale?

We are predicting the next AO sale to be the Black Friday sale in November. 145 days to go!

Rangemaster Classic Deluxe CDL110ECBL/C 110cm Electric Range Cooker with Ceramic Hob - Black / Chrome - A/A Rated, Black
Rangemaster
Rangemaster Classic Deluxe CDL110ECBL/C 110cm Electric Range Cooker with Ceramic Hob - Black / Chrome - A/A Rated, Black
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Rangemaster Classic Deluxe CDL100DFFSB/C 100cm Dual Fuel Range Cooker - Stone Blue / Chrome - A/A Rated, Blue
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Flymo HoverVac 250 967909301 Lawn Mower - Orange, Orange
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Rangemaster Professional Plus 60 PROPL60DFFBL/C 60cm Dual Fuel Cooker - Black / Chrome - A/A Rated, Black
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NEFF N90 Slide & Hide B64CS71G0B Wifi Connected Built In Electric Single Oven with Pyrolytic Cleaning - Graphite - A+ Rated, Silver
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Beko HarvestFresh BCFD4V73 178cm High 70/30 Integrated Frost Free Fridge Freezer with Sliding Door Fixing Kit - White - E Rated, White
Beko
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Miele Blizzard CX1 Cat&Dog Cylinder Vacuum Cleaner, Red
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Smeg 50's Retro Espresso Coffee Machine - White - ECF02WHUK, White
Smeg
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Bertazzoni Professional Series P905LPRONE 89cm Gas Hob - Nero Matte, Black
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Smeg 50s Style Retro Right Hand Hinge FAB28RPK5UK 153cm High Small Fridge with Ice Box - Pastel Pink - D Rated, Pink
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De'Longhi KG200 Coffee Grinder - Black, Black
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£41.00
Beko ASN642VPS Non-Plumbed Frost Free American Fridge Freezer - Stainless Steel Effect - E Rated, Stainless Steel
Beko
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HP 15-fc0042na 15.6" Laptop - AMD Ryzen 5, 512GB SSD, 16 GB RAM - Black, Black
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Apple Watch Series 10, 46mm, Jet Black Aluminium Case, GPS + Cellular [2024] - Black Sport Band - M/L, Black
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GoPro The Handler - Floating Hand Grip For Hero13 Black, Hero12 Black, Hero11 Black, Hero11 Mini, Hero10 Black Max, Black
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Oral-B Pro 1 Electric Toothbrush - Blue, Blue
Oral-B
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£35.00
Microsoft Flight Simulator 2024 Aviator Edition (Pre-Purchase/Launch Day) for Xbox Series X/Xbox Series S/PC - Digital Download, White
Xbox
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AO Clear Case for Galaxy A25 - Clear, Glass
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AO Screen Protector for Samsung Galaxy S21, Transparent
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Conair Turbo ExtremeSteam GS59X Handheld Garment Steamer - White / Gold, White
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Miele W1 PowerWash & TwinDos WSG883 WCS 9kg WiFi Connected Washing Machine with 1400 rpm - White - A Rated, White
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KitchenAid KF6 5KES8556BSX Bean to Cup Coffee Machine - Stainless Steel, Stainless Steel
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Samsung U8000F 65" 4K Ultra HD Smart TV [2025] - UE65U8000F, Black
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Gran Turismo 7 for PS4, White
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Bosch Series 4 PGP6B5B90 58cm Gas Hob - Stainless Steel, Stainless Steel
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Smeg 50's Retro SMF03RDUK Stand Mixer with 4.8 Litre Bowl - Red, Red
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Beko KDV555AS 50cm Electric Cooker with Solid Plate Hob - Silver - A/A Rated, Silver
Beko
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Rangemaster Nexus SE NEXSE110EISS/C 110cm Electric Range Cooker with Induction Hob - Stainless Steel / Chrome - A/A Rated, Stainless Steel
Rangemaster
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Rangemaster Classic Deluxe CDL100DFFSL/B 100cm Dual Fuel Range Cooker - Slate / Brass - A/A Rated, Grey
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Flymo Easi Glide 300 AC 9704830-01 Lawn Mower - Orange, Orange
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Rangemaster Professional Plus 60 PROPL60EIBL/C 60cm Electric Cooker with Induction Hob - Black / Chrome - A/A Rated, Black
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Playseat Trophy Gaming Chair - Black, Black
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Ring Floodlight Cam Wired Plus Full HD 1080p Smart Home Security Camera - White, White
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Super Mario Bros. Wonder for Nintendo Switch, White
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Tower Vortx Vizion 7.5L T17123 Air Fryer - Black, Black
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Star Buy
Swan Retro ST19020GRN 4 Slice Toaster - Grey, Grey
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AEG 3000 SurroundCook BPX535061M Built In Electric Single Oven with Pyrolytic Cleaning - Stainless Steel - A+ Rated, Stainless Steel
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Hisense KitchenFit RQ768N4GBE Total No Frost American Fridge Freezer - Black Glass - E Rated, Black
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Beko b300 BM3T31023W 10Kg Heat Pump Tumble Dryer - White - A++ Rated, White
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HP Series 5 524sf 23.8" Full HD Monitor - Silver, Silver
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Apple Watch Series 10, 42mm, Jet Black Aluminium Case, GPS [2024] - Black Sport Band - S/M, Black
Apple
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GoPro Shorty Mini Extention Pole and Tripod For Hero13 Black, Hero12 Black, Hero11 Black, Hero11 Mini, Hero10 Black Max, Black
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